MOVMOVRR:: MOBILEMOBILE OVERVIEWOVERVIEW REPORTREPORT Q3 2017: KEY FINDINGS View the Full Report at www.scientiamobile.com/movr ASIA NORTH AMERICA EUROPE .3% 2% .1% .2% Form Factor 97% 84% 16% 84% 16% FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET Top 5 Apple iPhone 6S 5% Apple iPhone 6S 10% Apple iPhone 6S 6% Apple iPhone 6 5% Apple iPhone 6 9% Apple iPhone 6 5% Smartphones Apple iPhone 7 4% Apple iPhone 7 9% Apple iPhone 7 5% Apple iPhone 7 Plus 3% Apple iPhone 7 Plus 8% Apple iPhone 5S 4% Samsung J7 Prime 3% Apple iPhone 6S Plus 5% Samsung Galaxy S7 Edge 3% Top 5 Apple iPad Air 2 14% Apple iPad Air 2 17% Apple iPad Air 2 13% Tablets Apple iPad Air 10% Apple iPad Air 15% Apple iPad Air 12% Apple iPad 4 7% Apple iPad 4 10% Apple iPad 4 8% Apple iPad Mini 2 7% Apple iPad Mini 2 9% Apple iPad Mini 2 5% Apple iPad Mini 5% Apple iPad 2 4% Apple iPad 3 3% iOS OTHERS 0% iOS OTHERS .1% iOS OTHERS 0% Smartphone OS 74% 25 % 47% 52% 69 % 29% ANDROID WINDOWS PHONE OS 1% ANDROID WINDOWS PHONE OS 1% ANDROID WINDOWS PHONE OS 2% 43% 37% 32% 30% 30% 27% Smartphone 21% 24% Diagonal Size 12% 15% 8% 10% 2% .4% 2% .4% 1% 1% 3% 0% 2% 1% 1% 0% 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 59% 47% 50% Tablet 20% 19% 17% 18% Diagonal Size 12% 12% 7% 7% 8% 8% 7% 7% 0% .3% .3% .7% .2% .3% 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" SOUTH AMERICA AFRICA OCEANIA 1% 6% .1% Form Factor 90% 9% 85% 9% 81% 19% FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET FEATURE SMARTPHONE TABLET Samsung Galaxy J5 5% Apple iPhone 6 3% Apple iPhone 6S 13% Top 5 Apple iPhone 6 4% Apple iPhone 6S 3% Apple iPhone 7 11% Smartphones Samsung Galaxy J7 2015 3% Generic Android 6.0 3% Apple iPhone 6 9% Apple iPhone 6S 3% Apple iPhone 7 2% Apple iPhone 7 Plus 8% Apple iPhone 7 3% Samsung Galaxy S7 Edge 2% Samsung Galaxy S7 6% Apple iPad 4 8% Vodafone Smart Tab 3G 5% Apple iPad Air 2 19% Top 5 Apple iPad Air 8% Apple iPad 4 5% Apple iPad Air 17% Tablets Samsung Galaxy Tab 3 Lite 7% Apple iPad Air 2 5% Apple iPad 4 13% Apple iPad Air 2 6% Apple iPad Air 4% Apple iPad Mini 2 7% Intel ECS TR10CS1 4% Samsung Galaxy Tab 3V 3G 4% Apple iPad 3 5% 0% 1% iOS OTHERS iOS OTHERS iOS OTHERS 0% Smartphone OS 78% 17% 84% 14% 43% 57% ANDROID WINDOWS PHONE OS 5% ANDROID WINDOWS PHONE OS 2% ANDROID WINDOWS PHONE OS .3% 42% 35% 37% 27% Smartphone 20% 23% 19% 16% 19% 19% Diagonal Size 13% 10% 4% 4% 2% 2% 1% .1% 2% .2% 1% .4% 2% .1% 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 2-3" 3-4" 4-4.5" 4.5-5" 5-5.5" 5.5-6" 6-6.5" 6.5+" 67% 38% 41% 28% 31% Tablet 17% 16% 17% Diagonal Size 12% 5% 7% 5% 4% 6% 7% 1% .2% .1% .3% 0% .3% 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" 7-7.5" 7.5-8" 8-9" 9-9.5" 9.5-10" 10-11" 11+" MOVR information is based on a representative sample of a data set with over 1 billion HTTP requests, dating from July through September 2017. To download the data les supporting MOVR, or to subscribe to future publications of MOVR and view licensing and disclaimer, please visit us at www.scientiamobile.com/page/movr-mobile-overview-report. MOVR is the copyright of ScientiaMobile, Inc., and is made available under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. Apple is the trademark of Apple, Inc. Android is the property of Google, Inc..