Preface Chapter 1

Preface Chapter 1

Notes Preface 1. New Florence. New Renaissance . Available at www.fl orence20.typepad. com . 2. Deal Architect . Available at www.dealarchitect.typepad.com . Chapter 1 1. Dan Brown , The Da Vinci Code ( New York : Doubleday , 2003 ). 2. Universal Leonardo . Available at www.universalleonardo.org . 3. LBNL Image Library . Available at http://imglib.lbl.gov/cgi - bin/ImgLib/ displaytag/BERKELEY - LAB/SEABORG - ARCHIVE/tags/96B05394?tag . 4. CNN Money . “ On catching tech ’ s next wave , ” March 7, 2008 . Available at http://money.cnn.com/galleries/2008/fortune/0803/gallery.jobsqna .fortune/13.html . 5. Steve Lohr , “ Can Governments Till the Fields of Innovation? ” The New York Times , June 20, 2009 . Available at www.nytimes.com/2009/06/21/ technology/21unboxed.html?_r=2& adxnnl=1 & adxnnlx=1245582148 - 7qf9w20+EO1BnTTPTIa1dw . 6. Rudiger Thiele , “ Hilbert ’ s Twenty- Fourth Problem , ” Mathematical Association of America. Available at www.maa.org/news/Thiele.pdf . 7. National Academy of Engineering . “ Grand Challenges . ” Available at www.engineeringchallenges.org/cms/challenges.aspx . 8. United Nations Development Programme. “ About the MDGs: Basics: What are the Millennium Development Goals? ” Available at www.undp .org/mdg/basics.shtml . 9. Gartner . “ Gartner Identifi es Seven Grand Challenges Facing IT , ” April 9, 2008 . Available at www.gartner.com/it/page.jsp?id=643117 . 10. KurzweilAI.net . “ The Law of Accelerating Returns , ” March 7, 2001 . Available at www.kurzweilai.net/articles/art0134.html?printable=1 . 307 308 Notes 11. Edward Carr , “ The Last Days of the Polymath , ” Intelligent Life (Autumn 2009 ). Available at www.moreintelligentlife.com/content/edward - carr/ last - days - polymath . 12. CNN . “ Solving Global Warming with Nathan Myhrvold , ” December 20, 2009 . Available at http://transcripts.cnn.com/TRANSCRIPTS/0912/20/fzgps .01.html . 13. Channel Web . “ Bill Gates Joins Scientists to Take on Hurricanes , ” July 16, 2009 . Available at www.crn.com/government/218500976;jsessionid =MZXLM2NDPVONRQE1GHRSKHWATMY32JVN. 14. Intellectual Ventures . “ Our Inventions . ” Available at www. intellectualventures.com/inv_main.aspx . 15. Forbes . “ Nathan Myhrvold: Inventions as an Asset Class , ” August 18, 2009 . Available at www.forbes.com/2009/08/17/nathan - myhrvold - microsoft - leadership - clayton - christensen - intellectual - ventures.html . 16. Malcolm Gladwell , “ In the Air , ” The New Yorker , May 12, 2008 . Available at www.newyorker.com/reporting/2008/05/12/080512fa_fact_gladwell. 17. Steven D. Levitt and Stephen J. Dubner , SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance ( New York : William Morrow , 2009 ). 18. Rafe Needleman , “ Nathan Myhrvold at D6: Don ’ t Call Me a Patent Troll , ” CNET News , May 28, 2008 . Available at http://news.cnet .com/8301 - 17939_109 - 9954213 - 2.html . 19. “ Patent Gridlock Suppresses Innovation , ” The Wall Street Journal , July 14, 2008 . Available at http://online.wsj.com/article/SB121599469382949593 .html . 20. CNN Money . “ Joy after Sun with his corporate ties cut, the ‘ Edison of the Net ’ speaks freely on the challenges facing Sun, the Net, and, of course, Microsoft , ” October 13, 2003 . Available at http://money.cnn .com/magazines/fortune/fortune_archive/2003/10/13/350901/index .htm . 21. Baldesar Castiglione , The Book of the Courtier , trans. George Bull ( New York : Penguin Classics , 1976 ). 22. Chris Murphy , “ InformationWeek 500 No. 1 Company: CME Group , ” InformationWeek , September 15, 2009 . Available at www.information- week.com/news/hardware/data_centers/showArticle.jhtml?articleID =219700577 . 23. TechCrunch . “ RedBeacon Wins The Top Prize At TechCrunch50 2009 . ” Available at www.techcrunch.com/2009/09/15/redbeacon - wins - the - top - prize - at - techcrunch50 - 2009 . 24. Peter Hessler , “ China ’ s Instant Cities , ” National Geographic (June 2007 ). Available at http://ngm.nationalgeographic.com/2007/06/instant - cities/ hessler - text . 25. The Seven Sins of GreenWashing. Available at http://sinsofgreenwashing .org/fi ndings/greenwashing - report - 2009 . Notes 309 26. UPS . “ The UPS Delivery Information Acquisition Device (DIAD IV) . ” Available at www.pressroom.ups.com/Fact+Sheets/The+UPS+Delivery+ Information+Acquisition+Device+(DIAD+IV) . 27. Elizabeth College . “ Current Research: Professor Kraybill ’ s current research involves several different projects related to Anabaptist communities . ” Available at http://users.etown.edu/k/kraybilld/current _research.htm . Chapter 2 1. Based on an analysis of Forbes , “ The Global 2000 . ” April 8, 2009 , avail- able at http://www.forbes.com/lists/2009/18/global - 09_The - Global - 2000 _Company.html . 2. CIO . “ State of the CIO 2010: Three Types of CIO Business Strate- gists Gain Ground , ” December 10, 2009 . Available at https://www. cioexecutivecouncil.com/download.html?content_id=24.9ec.3605bd12 . 3. Concurring Opinions . “ American Law Institute Approves the Principles of the Law of Software Contracts , ” June 2, 2009 . Available at www. concurringopinions.com/archives/2009/06/american - law - institute - approves - the - principles - of - the - law - of - software - contracts.html . 4. Marketwire . “ Brightroam: Globetrotting Employees Infl ate Corporate Cell Bills , ” Jan 23, 2008 . Available at www.marketwire.com/press - release/Brightroam - 813585.html . 5. Eatel . “ Glossary of Applicable Fees, Charges and Taxes , ” May 12, 2008 . Available at www.eatel.com/universal.cfm?pageid=225 . 6. Jeff Bertolucci , “ How Much Ink Is Left in That Dead Cartridge? ” PC World , November 2, 2008 . Available at www.pcworld.com/article/152953/ how_much_ink_is_left_in_that_dead_cartridge.html . 7. United Nations. “ Report of the World Commission on Environment and Development , ” December 11, 1987 . Available at www.un.org/documents/ ga/res/42/ares42 - 187.htm . 8. CBS News . “ Climate Accord: Much Left to Do , ” December 18, 2009 . Available at www.cbsnews.com/blogs/2009/12/18/world/worldwatch/ entry5997439.shtml . 9. U.S. Chamber of Commerce . “ Your Feedback: Readers Debate Climate Change Bill , ” September 2009 . Available at www.uschambermagazine. com/article/your - feedback - readers - debate - climate - change - bill . 10. Greentech Media . “ Star Investor Vinod Khosla Responds: “ We ’ re in a crisis, and there is an opportunity to reinvent our energy infrastructure; it would be a folly to waste it , ” March 15, 2010 . Available at www. greentechmedia.com/articles/read/star - investor - vinod - khosla - responds . 11. MSNBC . “ U.S. Tops World in Health Spending, Results Lag . ” Available at www.msnbc.msn.com/id/34330376/ns/health - health_care . 310 Notes 12. U.S. Department of Health & Human Services . “ The New Numbers (Health Insurance Reform Cannot Wait , ” September 16, 2009 . Available at www.hhs.gov/news/press/2009pres/09/20090916b.html . 13. OregonLive.com . “ On Health Care, America Looks Awfully Third - World , ” July 28, 2009 . Available at www.oregonlive.com/opinion/index.ssf/2009/ 07/on_health_care_america_looks_a.html . 14. Grand Challenges in Global Health . Available at www.grandchallenges. org/Pages/BrowseByDisease.aspx#Other%20Infectious%20Diseases . 15. World Health Organization . “ World Health Statistics, 2009 . ” Available at www.who.int/whosis/whostat/EN_WHS09_Full.pdf . Chapter 3 1. GE . “ Opportunity to Reset , ” February 6, 2009 . Available at www.ge.com/ ar2008/letter_5.html . 2. David Kline , “ Uncaptured Fortunes in Intellectual Capital, ” Strategy+ Business , February 28, 2008 . Available at www.strategy - business.com/ article/08116?pg=1 . 3. Justin Carretta , “ GE: Beyond the Information Age , ” Fleet Owner , November 12, 2007 . Available at http://fl eetowner.com/information_technology/ general_electric_high_tech_advances . 4. Reuters . “ Globalization Is a Tough Sell, GE ’ s Immelt says , ” July 7, 2007 . Available at www.reuters.com/article/idUSN0620856720070708 . 5. GE . Available at www.ge.com/fi les/usa/company/investor/downloads/ webcast_05042006/webcast_presentation2_05042006_little.pdf. 6. “ Manifesto for Agile Software Development . ” Available at http:// agilemanifesto.org . Chapter 4 1. Gartner . “ Gartner Says Consumerization Will Be Most Signifi cant Trend Affecting IT During Next 10 Years , ” October 20, 2005 . Available at www.gartner.com/press_releases/asset_138285_11.html . 2. Josh Quittner , “ Apple ’ s New Core , ” Time , January 10, 2002 . Available at www.time.com/time/magazine/article/0,9171,192601,00.html . 3. Richard Karlgaard , “ Apple, the Outlier , ” Digital Rules Blog, October 21, 2009 . Available at http://blogs.forbes.com/digitalrules/2009/10/apple - the - outlier . 4. The NV Flyer . “ Southwest persuades court to shut down boarding pass company ’ s operations , ” September 12, 2007 . Available at http://nvfl yer Notes 311 .wordpress.com/2007/09/17/southwest- persuades - court - to- shut - down - boarding - pass - companys - operations . 5. Scott Watts , “ Give Guests the In - Room Tech They Demand , ” Hospitality Technology , June 3, 2008 . Available at www.htmagazine.com/ME2/ dirmod.asp?sid= & nm= & type=MultiPublishing& mod=PublishingTitles& mid=3E19674330734FF1BBDA3D67B50C82F1& tier=4 & id=3952307BDB A74D25863583EEC361DFF9 . 6. Jeffrey O ’ Brien , “ What ’ s Your House Really Worth? ” Fortune , February 15, 2007 . Available at http://money.cnn.com/magazines/fortune/fortune _archive/2007/02/19/8400262/index.htm . 7. Lev Grossman , “ Time ’ s Person of the Year:

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