SHOWART & DESIGN 2011 10 - 18 JUNE I 2011 SHOW 2011 I FOREWORD FOREWORD I am delighted to introduce You are entering a world in encountered, the responses you to our world of Arts, Media which staff and students work they made and the positive and Design with its talented closely together in order to energy that was set free during students who are inspired, respond to the challenging this creative process. This body with staff who are inspirational, demands of our courses, and of work has not been created with its colourful spaces in the expectations of an industry in a vacuum, but within the which messy workshops and whose importance continually standards and expectations studios are transformed into evolves and grows, as long as industry is setting and this is the cool and serene galleries. there are people out there who seed for future opportunities desire all that is beautiful and within the creative industries, appreciate good design. the guarantor for successful graduate employment. I am The journey our Art, Media confident that our graduates and Design students undertake will make it out there. They is an exciting one. From their leave us not only armed with an first day with us here they enormous amount of knowledge are exposed to challenges and skills but with a burning which question everything desire and curiosity to learn they know about themselves and experience more about the and the world, which force subject they love. them to position themselves as individuals, as students, as I am proud to lead a Faculty artists and designers. At the where so much talent comes same time our students are together, where this talent encouraged to challenge the is nurtured and encouraged conventional wisdom of the to grow and where it has the world. They cause and initiate potential to transform lives. debate that leads to the most interesting interventions and whenever consensus can be achieved, to fulfilment. The work our students Dr Astrid Herhoffer display at this year’s graduate Dean exhibition speaks volumes Faculty of Arts, Media and about the challenges they Design 10 - 18 JUNE I 2011 The Faculty of Arts, Media and Design offers a range of exciting and innovative awards in arts, media and design at undergraduate and postgraduate level. The awards featured here are part of our portfolio. FOREWORD SHOWART & DESIGN 2011 ADVERTISING AND BRAND MANAGEMENT 3D DESIGN: CERAMICS ANIMATION MEDIA FILM PRODUCTION VFX: VISUAL EFFECTS AND CONCEPT DESIGN GRAPHIC DESIGN 3D DESIGN ILLUSTRatioN SURFACE PATTERN DESIGN PRODUCT AND TRANSPORT DESIGN TEXTILE SURFACES ENTREPRENEURSHIP FINE ART FOUNDATION YEAR IN ART PHOTOGRAPHY FOUNDATION YEAR IN DESIGN 3D DESIGN: CRAFTS, CONTEMPORARY JEWELLERY SHOW 2011 I INTRODUCTION SHOW 2011 I SUCCESS STORIES SUCCESS STORIES Fran Hughes, BA (Hons) Entrepreneurship, Factory Records Every year our graduating Arts, Media and Design students are able to boast of many amazing success stories, both personal and professional. Success in national and international competitions, success in securing work placements and internships, success with commissions and external exhibitions. Global placements for Competitive streak Squid In Love Advertising and Brand The opportunity to enter competitions Animation student India is always snapped up by Advertising Swift secured first prize Management students and Brand Management students. in the student animation Advertising and Brand Management They are encouraged to do this competition with her short students have really pushed the boat early on in their second year and film, “Squid in Love” at out when it comes to taking up work by the time they reach their final the annual international placements between their second and semester they are often juggling a FLIP Animation Festival third year at University. number of competition briefs set Wolverhampton. by various organisations. D&AD, an Final year students Hannah Selby, organisation that supports excellence After graduating with Kate Waller and Tracy Wright spent in professional advertising and design a First class honours their summer break at Fallon, a as well as education, annually set a degree in 2010, India London based advertising agency. range of highly competitive briefs for has developed a career Their internship included working on students. This years entries from ABM, as a 3D Animator with a high profile campaign for Cadbury: included submissions for clients as Stoke-on-Trent based Spots versus Stripes. Hannah has also varied as Oxfam, Umbro and a brief set company, Carse and been fortunate enough to organize an by Aviva to get 500,000 children off the Waterman. Interestingly internship at The One-Off advertising streets and into education. India’s work was agency, based in Melbourne, screened at FLIP, when Derbyshire. she was in her first …and the winners were year and it was clear Jonny Chandler has had a range of Advertising and Brand Management then that she would great opportunities, having interned at graduates, Adam Lowe and Ben be a strong talent, Freestyle Interactive, a digital agency Needham, were winners at the when she worked based in London and received offers 2010 YCN Awards, with the Award on storyboards of placements from The One-Off, Ceremony taking place in November for the Melbourne and Clue, London. He has 2010. established finally chosen to take up a place on animator the graduate scheme for Caterpillar, Lauren Penny was in the winning team and film Nottingham, where he was selected for an event organized by the YCC maker, Barry Purves. following a rigorous selection process, (Young Creative Council). The event: including a number of presentations Bang Bang Briefs, team students with and interviews. young creatives, an established agency and clients, enabling them to work on Rav Sidhu will be heading to America a brief over the course of an evening. after graduation to take up an The aim is to encourage students to internship at Strawberry Frog, a high network and develop employability profile advertising and marketing opportunities, whilst having fun at the 10 - 18 JUNE I 2011 agency based in New York. same time. The history of Stoke-on-Trent is something that greatly inspires me. I“ wanted to collaborate with the Flux brand in ‘celebrating’ the City’s great ceramic heritage for the contemporary marketplace. ” Zoe Kidgell, BA (Hons) 3D Design: Ceramics, Flux Neusa Basso Macleod The top table for 3D Neusa, of Brazilian nationality, came A Roaring Success to the UK in 2004. She studied on the Crafts student Foundation Art and Design course for Staffordshire’s here at Staffordshire University, before Neusa Basso Macleod, final year 3D progressing to the undergraduate 3D Eccentric Zoo Design: Ceramics student, has been Design: Ceramics programme. She Zoos across the West Midlands are the successful in a recent collaborative will continue her education with us, proud new keepers of Staffordshire ceramic design project with the starting her postgraduate MA Ceramic University’s Eccentric Zoo animals. prestigious Portugese tableware Design studies in September. Neusa The life-sized and three-dimensional company, Vista Alegre Atlantis. The was delighted to take part in the Vista rhino, crocodile, penguin, elephant company is seeking to take to market Alegre project, which also involved our and tiger were made entirely from Neusa’s porcelain tableware pattern, a Product Design, Surface Pattern and sticks, string, leaves, bark and other design theme based on textural lace MA students. She commented: materials. imagery. This has given her much needed funding, professional business support “Having my design work The special animals have been and networking opportunities that she acknowledged and accepted by such adopted and are on display to visitors has used most effectively to set up a prestigious company at this at West Midlands Safari Park, Dudley her own successful business, Versity, a point in my career as a ceramic Zoo, Twycross Zoo, and Hanley Park. luxury athletic clothing brand. designer, was a great honour”. Students on the Foundation Art and Design courses were given just eight Fran Hughes, a designer and music days to research their given animal and lover has developed and produced Zoe celebrates collect natural materials from Hanley a magazine guide to the Manchester Park, before transforming their ideas Stoke’s ceramic music scene, which is stocked in into 3D sculptures, all within their first independent music stores and retail heritage two weeks of their course. outlets throughout the North West. Final year 3D Design: Ceramics student, Zoe The largest of the animals, the Asian Kidgell, has designed one Artworks delivered to elephant, reaches an impressive of the best selling products height and length of 6ft, and the Nile for our own ceramic design the maternity unit crocodile lies in wait at a terrifying 15ft. bone china brand, FLUX. The Two Fine Art students, Isabel Lima and Tim Forrester, the Award Leader, pattern “Stoke’d” is based on old Nicola Hilditch, delivered engaging said: “Each team was challenged with ordnance survey maps of Stoke- and exciting permanent artworks as practical issues such as working in 3D, on-Trent, illustrating the six towns part of the ‘Rebirth’ project at the balancing analysis with expression, which make up “The Potteries”. New Maternity Unit University Hospital fixing the materials together securely North Staffordshire. Three more and innovatively, as well as problem The product was launched at the students, Anwyl Cooper-Willis, Celine solving.” Maison et Objet trade show in Paris Siani Djiakoua and Sam Gordon, recently, with orders taken from across worked alongside other professional George and Nikki, who made the continental Europe. artists and provided temporary rhino, commented on their problems: artworks for the launch of the New “It was also a lot harder than we Maternity Unit. Following the success thought it would be to collect the Entrepreneurial spirit of this project, the hospital has asked bark for the body, and it was very Final year students from the BA the Fine Art department to continue challenging to get the rhino to stand (Hons) Entrepreneurship have this innovative and engaging link for up on its own.