Edexcel GCE Edexcel Advanced GCE in Travel and Tourism (Single and Double Awards) For first teaching in 2005 December 2005 Teacher’s guide (A2 Units) Edexcel GCE in Edexcel Travel and Tourism Edexcel Limited is one of the leading examining and awarding bodies in the UK and throughout the world. It incorporates all the qualifications previously awarded under the Edexcel and BTEC brands. We provide a wide range of qualifications including general (academic), vocational, occupational and specific programmes for employers. Through a network of UK and overseas offices, our centres receive the support they need to help them deliver their education and training programmes to learners. For further information please call Customer Services on 0870 240 9800 (calls may be recorded for training purposes) or visit our website at www.edexcel.org.uk References to third-party material made in this document are made in good faith. 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Authorised by Jim Dobson Prepared by Hayley Dalton Publications code UA017227 All the material in this publication is copyright © Edexcel Limited 2005 Contents Introduction 1 Edexcel 'Applied' GCEs 1 Structure of the AS GCE and GCE in Travel and Tourism (Single and Double Awards) 2 Planning a teaching programme 7 Example 1: Advanced Subsidiary GCE (Single Award) 7 Example 2: Advanced GCE (Single Award) 8 Example 3: Advanced Subsidiary GCE (Double Award) 8 Example 4: Advanced GCE (Double Award) 9 Delivery of units and internal assessment 11 Planning 11 Delivery 11 Assessment 12 Units 13 Unit 7: Responsible Tourism 15 Unit 8: Current Issues in Travel and Tourism 57 Unit 9: Working in Travel and Tourism 95 Unit 10: Promotion and Sales in Travel and Tourism 159 Unit 11: Special Interest Holidays 205 Unit 12: Travel Organisations 257 Annexe A 309 Internal assessment procedures 309 Annexe B 311 Applying the mark bands 311 Exemplar material 313 Annexe C 383 Exemplar forms 383 Mark record sheet 385 GCE Travel and Tourism — Assessment feedback 386 Assessment checklist 390 Exemplar witness testimony form 391 Exemplar observation record 392 Introduction This teacher’s guide accompanies the Edexcel GCE specification for Travel and Tourism and has been designed to help teachers prepare their students for first teaching in 2005. Guidance on delivery for A2 Units 7-12 is given in this guide, for further guidance on AS Units 1-6 please consult the GCE Travel and Tourism Teacher’s Guide (AS Units). This can be ordered from Edexcel Publications quoting publication code UA017045, and is available on the Edexcel website www.edexcel.org.uk. This guide must be used in conjunction with the specification. It is designed to help with planning teaching programmes and managing assessment requirements. Edexcel ‘Applied’ GCEs This suite of nine qualifications comprises General Certificates of Education in: • Applied Art and Design • Applied Business • Applied ICT • Engineering • Health and Social Care • Leisure Studies • Media • Performing Arts • Travel and Tourism. The qualifications are designed to provide a broad introduction to a vocational area in an applied context. They are available for first teaching as two-year courses from September 2005 and one-year courses from September 2006. First awarding of Advanced Subsidiary qualifications is in summer 2006 and Advanced GCE qualifications in summer 2007. UA017227 – Teacher’s guide – Edexcel Advanced GCE in Travel and Tourism – Issue 1 – December 2005 1 Structure of the AS GCE and GCE in Travel and Tourism (Single and Double Awards) Word Code Optional O Compulsory C Internal I External E Unit Code Title Level AS AS GCE GCE Assessment mode Assessment (Double) (Double) availability 1 6987 The Travel and Tourism Industry AS C C C C External January/June This unit provides an introduction to the A 1½ hour external test travel and tourism industry. Students will consisting of short consider the characteristics of the industry, answer questions. its development and its structure, including Students can also use the products and services it provides. The their own research in scale of the industry will be analysed through their answers. interpretation of statistics. 2 6988 The Travel and Tourism Customer AS C C C C Internal January/June This unit develops the students’ understanding of the customer and how their service-needs are met by different sectors of the industry. The student will be given the opportunity to develop their own customer service skills which can be demonstrated in different travel and tourism contexts. Students will also learn to evaluate the customer service provided by a travel and tourism organisation. 2 UA017227 – Teacher’s guide – Edexcel Advanced GCE in Travel and Tourism – Issue 1 – December 2005 Unit Code Title Level AS AS GCE GCE Assessment mode Assessment (Double) (Double) availability 3 6989 Destination Europe AS O C O C Internal January/June Students will consider different types of tourism destinations in Europe, the features that attract tourists to visit them and the factors that affect their popularity and appeal. They will learn to select appropriate destinations and transport routes and gateways to meet the needs of different types of tourists. 4 6990 Destination Britain AS O C O C Internal January/June This unit enables the student to study a range of tourist destinations in the British Isles. They will consider the features that attract incoming tourists and how to produce an itinerary that will meet their needs. 5 6991 Travelling Safely AS C C External January/June This unit introduces students to legal aspects A 1½ hour examination that protect the traveller, their belongings where short case and their finance. They will consider studies of travellers are passport, visa and health restrictions placed presented and the on the traveller by national and international student gives short authorities. They will also investigate how the answers to questions. travel and tourism industry deals with The student can also emergency situations ranging from lost use their own research passports to natural disasters. in their answers. UA017227 – Teacher’s guide – Edexcel Advanced GCE in Travel and Tourism – Issue 1 – December 2005 3 Unit Code Title Level AS AS GCE GCE Assessment mode Assessment (Double) (Double) availability 6 6992 Resort Operations AS C C Internal January/June This unit introduces students to how tour operators organise their operations in resorts, with an emphasis on the role of the resort representative. Students will be given the opportunity to develop the skills used by resort representatives when presenting a welcome meeting, producing notice boards and dealing with problems. 7 6993 Responsible Tourism A2 C C External January/June This unit introduces students to the concept A 1½ hour examination of responsible or sustainable tourism. They that gives details of two will have the opportunity to research how destinations to be used different destinations have developed tourism as the basis for short and the impacts that tourism has had on and long answer these destinations. They will learn to suggest questions. The student ways in which tourism could be developed to can also use their own minimise negative impacts and maximise research in their positive impacts. answers. 8 6994 Current Issues in Travel and Tourism A2 C C Internal January/June This unit enables students to identify an issue of interest to them and investigate its causes and effects in relation to travel and tourism. They will learn to develop and evaluate a research methodology that will assist them as they progress to Higher Education. 4 UA017227 – Teacher’s guide – Edexcel Advanced GCE in Travel and Tourism – Issue 1 – December 2005 Unit Code Title Level AS AS GCE GCE Assessment mode Assessment (Double) (Double) availability 9 6995 Working in Travel and Tourism A2 O C Internal January/June Students will investigate the skills and qualities required to pursue a career in the travel and tourism industry. They will develop a career development plan as a result of a personal audit of their own skills and qualities. They will also have the opportunity to develop essential teamwork skills through their participation in a team activity. 10 6996 Promotion and Sales in Travel and Tourism A2 O C External January/June The sales process and buyer behaviour is one A 1½ hour examination. topic considered in this unit. Students will There will be case also consider the role of promotion within studies relating to marketing and how techniques and materials promotional campaigns are used to form promotional campaigns. that the student has to They will learn to evaluate materials and consider. They can use campaigns and have the opportunity to their own research in undertake research to determine the their answers. effectiveness of campaigns used by travel and tourism organisations. 11 6997 Special Interest Holidays A2 O C Internal January/June This unit introduces students to worldwide tourism destinations that are used for different types of special interest holiday. They will have the opportunity to select two different types of special interest holidays to study. UA017227 – Teacher’s guide – Edexcel Advanced GCE in Travel and Tourism – Issue 1 – December 2005 5 Unit Code Title Level AS AS GCE GCE Assessment mode Assessment (Double) (Double) availability 12 6998 Travel Organisations A2 O C Internal January/June Students have the opportunity to select a sector of the industry in which they have a significant interest and research the activities of that sector. They will learn to identify gaps in provision and recommend products, services or systems to fill those gaps. 6 UA017227 – Teacher’s guide – Edexcel Advanced GCE in Travel and Tourism – Issue 1 – December 2005 Planning a teaching programme This section contains diagrammatic illustrations of possible ways the programme can be delivered.