VISITVISIT USUS See our AT BOOTH NEW AT BOOTH line of licensed NO.NO. 737737 ® Costumes! Corporate Headquarters New York City Showroom 1770 Walt Whitman Rd by appointment only Melville, NY 11747 1115 Broadway, 9th Floor 516.281.2800 main New York, NY 10010 516.281.2801 fax www.deliciouSexywear.com © 2010 All Rights Reserved. Delicious Sexywear of New York is a Division of Rubie’s Costume Co., Inc. PLAYBOY and Rabbit Head Design are marks of Playboy and used under license by Rubie’s Costume Co., Inc. To request a new catalog, Please call us toll free at: 1.800.668.5477 For appointments contact Dave George at: Tel: 310.306.7583 Cell: 310.745.9401 Email: [email protected] Coquette International Inc. Phone: 519.623.9881 Toll Free Phone: 1.800.668.5477 Toll Free Fax: 1.888.339.1304 E-mail: [email protected] www.coquette.com From Doo-Wop to Hip-Hop Forum is a one stop Shop! To request a new catalog, Please call us toll free at: 1.800.668.5477 For appointments contact Dave George at: Tel: 310.306.7583 Cell: 310.745.9401 Email: [email protected] Coquette International Inc. Manufacturers, Importers, Distributors of Costume & Accessories! Phone: 519.623.9881 Toll Free Phone: 1.800.668.5477 Toll Free Fax: 1.888.339.1304 E-mail: [email protected] Tel: 516.536.4600 Fax: 516.536.9741 Email: sales@forumnovelties www.coquette.com www.forumnovelties.com - 1770 Walt Whitman Road Melville, NY 11747 No Tricks & Better Treats More valuable than a bag of candy or basket full of frills, Paper First Affiliates has better treats for your party store: • Membership in the only party group that is Owned and Governed by its members. • Annual Profit Sharing. • Annual Rebate Distribution. • Competitive Vendor Discounts and Rebates. • Credit Card Processing Discounts. • Up to $4,000 annually in Advertising Subsidies. Full marketing/advertising service at a discount. • Full-time Professional Staff to assist you at all times. Find out how to SAVE $2000 or more IMMEDIATELY when you visit Paper First Affiliates’ BOOTH# 3613 at the 2010 HALLOWEEN AND PARTY EXPO! Call Norma Ball and join today: toll free at 877-472-7371 or visit www.partystores.com No Tricks & Better Treats More valuable than a bag of candy or basket full of frills, Paper First Affiliates has better treats for your party store: • Membership in the only party group that is Owned and Governed by its members. • Annual Profit Sharing. • Annual Rebate Distribution. • Competitive Vendor Discounts and Rebates. • Credit Card Processing Discounts. • Up to $4,000 annually in Advertising Subsidies. Full marketing/advertising service at a discount. • Full-time Professional Staff to assist you at all times. Find out how to SAVE $2000 or more IMMEDIATELY when you visit Paper First Affiliates’ BOOTH# 3613 at the 2010 HALLOWEEN AND PARTY EXPO! Call Norma Ball and join today: toll free at 877-472-7371 or visit www.partystores.com Show Directory 2010 curves.pdf 11/11/09 11:44:03 AM C M Y CM MY CY CMY K What We Need U.S. Balloon Noodle Factory The “noodling” behind faster, better, cheaper. 12/16/09 12:31:31 PM Suggestions at You Ge Wh t U.S. Balloon Complaints Noodling Faster, Better, Dept. Cheaper! Ideas What You Get Give us a Jan. 23-26, 2010 Special •Suggestion Requests • Complaint Hallowen & Party Expo • Idea $10 Tel: 800.285.4000 Come to Booth 3809 • Special Request CASH* Fax: 800.832.9872 Get scanned www.usballoon.com *One per account. 01579_ADV_HPEShow.indd 1 01580_ADV_PPJan10.indd 1 11/30/09 4:14:25 PM Disposable Party and Catering Supplies Visit us at BOOTH 3827 www.nwparty.com 800-525-3846 1-800-899-ALEX (2539) FIND YOUR TREASURES AT ALEXANDERS COSTUMES BOOTH # 3124 DAILY SPECIALS & GIVEAWAYS ALEXANDERS COSTUMES 3404 NIKI WAY RIVERSIDE, CA 92507 800-899-ALEX(2539) [email protected] WWW.ALEXANDERSCOSTUMESWHOLESALE.COM VISIT US AT BOOTH 3937PICK UP YOUR FREE 2010 NEW MAIN CATALOG WITH OUR FREE FREIGHT OFFERS 800.448.5882 www.kidfun.biz Internet exposure for your business • Weekly news email updates • • database Discounts plot on costume w ebsite ical r , e-blast theat the , and to We’re here all year magazine access ree F for business. a • d ve r tising am r Since 1923, the NCA has supported og r both manufacturers and retailers in the p • year-round costuming industry with P r e news, communication, education, fer r discount ed discounts, buying power, and r networking. ates on supplier Visit our booth here at the show! credit roup G www.costumers.org • 800-NCA-1321 card s ’ r e y “I can’t imagine what my business p r Bu would be like without the things I’ve ocessing e v learned from my 25 years in the NCA.” lusi Judy Smith, Rose Costumes, Denton, TX c • vices r se y c en g a n o lecti l co n o ates r Discounted • Ex THANK YOU TO OUR SPONSORS Title Sponsor... CELEBRATING THE TH ANNIVERSARY Gold Sponsors... 25OF We just want to say... THANK Silver Sponsors... YOU! from the staff at Party & Paper THANK YOU TO OUR SPONSORS Title Sponsor... CELEBRATING THE TH ANNIVERSARY Gold Sponsors... 25OF We just want to say... THANK Silver Sponsors... YOU! from the staff at Party & Paper See Us at Booth #3229 Celebrating years 2The 5 ONLY monthly magazine for the PARTY, HALLOWEEN, COSTUME, BRIDAL AND BALLOON INDUSTRIES 75 APPLEWOOD DRIVE, SUITE A • SPARTA, MI 49345 PHONE: 800-825-0900 • FAX: 616-887-2666 WWW.PARTYPAPER.COM Directory_ad 12/10/09 10:18 AM Page 1 SELLING HALLOWEEN IS THE CHIEF INFORMATION SOURCE FOR THE $5.8 BILLION HALLOWEEN BUSINESS. The magazine’s unique and comprehensive circulation targets the key Halloween buyers in a complex marketplace that includes Halloween stores, party stores, mass marketers, costume shops, drugstores and Internet retailers. Circulation: 17,200 www.sellinghalloween.com WE’VE GOT THE SEASONAL & STATIONERY MARKETS COVERED. Reach seasonal and year-round retail buyers in the markets that matter most to your business. Place your message in one of our targeted print publications or use online opportunities to introduce your products to serious buyers. Published six times a year, Greetings etc. is the leading trade magazine for the greeting card, stationery and partyware industries – and has been for more than 10 years. Circulation: 22,000 www.greetingsmagazine.com Selling Christmas Decorations (SCD) – the chief information source for the Christmas industry keeps holiday buyers informed about industry news, product débuts and style trends that drive business in Christmas stores and/or departments. Circulation: 17,300 www.sellingchristmas.com FOR ADVERTISING: 973-607-1389 • FOR SUBSCRIPTIONS: 978-671-0449 Advertiser’s Index Alexander’s Costumes .................22 Morbid ...........................................34 All American Balloons W.D.........35 National Costumers Assn., Inc. ...25 AMSCAN.........................Back Cover Northwest Enterprises ..................21 Bauer Pacific Imports ...................18 Paper First Affiliates, LLC ...........10 Coquette International, Inc. ........ 8 Party & Paper Retailer Creative Innovations & JPI .........30 ...........................................28, 29, 31 Delicious Sexywear ..................... 7 Party Club of America ................ 6 Disguise, Inc. ..................................17 Pleaser USA, Inc. .......................... 4 Ellie Shoes ......................................11 Pumpkin Teeth ...............................39 Escante, Inc. ...................................20 Rasta Imposta ...............................15 Fineline Settings ............................26 Roma Costumes / Bikini Corp. ...19 Forum Novelties ............................ 9 Rubie’s Costume Company.......2&3 Halco ..............................................16 Secret Wishes ............................... 5 Hallmark Cards, Inc......Inside Back Selling Halloween / Greetings Halloween Industry Association .27 etc. ................................................33 Just for Kicks .................................13 U. S. Balloon Co. ...........................14 KBW Global Corp. ......................32 U. S. Toy Co. ..................................24 Leg Avenue, Inc. ............................12 Yuan Pin Limited ...........................38 Mayflower Distributing Co. ........23 Table of Contents Welcome Letter from Walter Erwin ......................................................................... 40 Expo Overview Registration Information ........................................................................... 41 Center Services ......................................................................................... 41 Expo Policies .............................................................................................. 42 Things You Need to Know....................................................................... 42 Special Services ........................................................................................ 43 Helpful Numbers ....................................................................................... 43 Shuttle Service ........................................................................................... 44 Hotel Information ...................................................................................... 45 Convention Center Maps Downtown Houston Map .......................................................................... 46 First Floor / Exhibit Hall ........................................................................... 47 Second Floor / Convention Center Services, Meeting Rooms ........... 48 Third Floor / Meeting Space .................................................................