Strategic Economic Development Plan 2009 Striving Towards Growth & Diversification

Strategic Economic Development Plan 2009 Striving Towards Growth & Diversification

Strategic Economic Development Plan 2009 Striving Towards Growth & Diversification 7/31/2009 Town of Channel-Port aux Basques Bruce Billard: Economic Development Strategist Striving Towards Growth & Diversification Table of Contents Executive Summary ........................................................................................................................................................ 4 1.0 Introduction ............................................................................................................................................................. 6 2.0 Purpose .................................................................................................................................................................... 6 3.0 Community Economic Background ......................................................................................................................... 7 4.0 Scope ....................................................................................................................................................................... 9 5.0 Constraints and Limitations ..................................................................................................................................... 9 6.0 Methodology .......................................................................................................................................................... 10 6.1 Primary Research ............................................................................................................................................... 10 6.2 Secondary Research ........................................................................................................................................... 10 7.0 Significance ........................................................................................................................................................... 11 8.0 Mission Statement ................................................................................................................................................. 11 9.0 Vision Statement .................................................................................................................................................... 12 10.0 SWOT Analysis ................................................................................................................................................... 12 10.1 Strengths .......................................................................................................................................................... 12 10.1.1 Location .................................................................................................................................................... 12 10.1.2 People ....................................................................................................................................................... 12 10.1.3 Culture ...................................................................................................................................................... 13 10.1.4 Scenery ..................................................................................................................................................... 13 10.1.5 History ...................................................................................................................................................... 13 10.2 Weaknesses ...................................................................................................................................................... 13 10.2.1 Population ................................................................................................................................................. 13 10.2.2 Employment .............................................................................................................................................. 14 10.3 Opportunities ................................................................................................................................................... 14 10.4 Threats ............................................................................................................................................................. 14 11.0 Primary Research Findings .................................................................................................................................. 15 11.1 Strategic Planning Session ............................................................................................................................... 15 11.2 Economic Brainstorming Session .................................................................................................................... 15 11.3 Business Community Consultations ................................................................................................................ 16 11.4 Community Development Session #1: Opportunities Identification ............................................................... 16 11.5 Community Development Session #2: Opportunities Development ............................................................... 17 12.0 Secondary Research Findings .............................................................................................................................. 18 13.0 Major Findings .................................................................................................................................................... 19 13.1 Positive Enthusiastic Local Business Community ........................................................................................... 19 13.2 Opportunities Do Exist .................................................................................................................................... 20 13.3 Uniqueness of Local Economy ........................................................................................................................ 20 13.4 Need for Economic Diversity .......................................................................................................................... 20 13.5 More Collaborative Effort ............................................................................................................................... 20 14.0 Economic Development Initiatives ...................................................................................................................... 21 14.1 Harbour Development ..................................................................................................................................... 21 14.1.1 Marine Atlantic Infrastructure Access ...................................................................................................... 21 14.1.2 Small/Medium Cruise Ship Industry ........................................................................................................ 22 14.1.3 Marina ....................................................................................................................................................... 23 14.1.4 Atlantic Gateway Opportunities ............................................................................................................... 24 14.1.5 Fish Plant Development ............................................................................................................................ 27 14.2 Natural Resources ............................................................................................................................................ 28 14.2.1 Mineral Exploration & Development ....................................................................................................... 28 14.2.2 Oil & Gas Development ........................................................................................................................... 29 14.3 Health Services ................................................................................................................................................ 29 14.3.1 Community Professional Recruitment Committee ................................................................................... 30 14.4 Tourism ............................................................................................................................................................ 30 14.4.1 Atlantic Small Scale Convention Market ................................................................................................. 30 14.4.2 Adventure Tourism ................................................................................................................................... 31 14.4.3 Developing a Tourist Friendly Community .............................................................................................. 32 Strategic Economic Plan 2009 2 Striving Towards Growth & Diversification 14.4.4 Development of Significant Tourism Attractions ..................................................................................... 33 14.4.5 Downtown Restoration ............................................................................................................................. 34 14.4.6 Marketing and Promotion ......................................................................................................................... 34 14.5 Social Development ......................................................................................................................................... 35 14.5.1 Youth Centre ............................................................................................................................................

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