22/12/2015 Index Welcome CNH Industrial New Holland Agriculture The New Holland Brand values OUR HISTORY THE CLEAN ENERGY LEADER STRATEGY GLOBAL PRESENCE CLOSE TO OUR CUSTOMERS PRODUCTIVE TECHNOLOGY FOR ALL Our Products Precision Land Management Awards Contains confidential proprietary and trade secrets information of CNH Industrial. Any use of this work without express written consent is strictly prohibited. New Holland Zedelgem 2 CNH Industrial CNH Industrial Our Products Company Structure & Firefighting Civil Protection and Trucks Buses Equipment Defence Vehicles Agricultural Construction Commercial Financial Powertrain Equipment Equipment Vehicles Services Skid Steer Crawler Engines and Tractors Combines Loaders Excavators Transmissions 3 4 1 22/12/2015 CNH Industrial CNH Industrial Key Figures (31 Dec 2014) – US Dollars Key Figures (31 Dec 2014) – Euro 1 12 49 64 190 1 12 49 64 190 company brands R&D Centers plants national markets company brands R&D Centers plants national markets 69,207 6,100 7,518 $ 1,122 69,207 6,100 7,518 € 924 individuals dedicated active patents million invested individuals dedicated active patents million invested employees employees to innovation owned in R&D to innovation owned in R&D $ 6 $ 708 $ 32,957 $ 8,857 € 4,5 € 533 € 24,817 € 7,298 million invested million total million invested million total million net income million revenues million net income million revenues in training available liquidity in training available liquidity Note: reported figures are not the official consolidated data under US GAAP $ since they have been translated in local Note: all figures provided herein are on a US GAAP $ basis unless otherwise indicated. currency for presentation purposes. 5 6 CNH Industrial CNH Industrial at a Glance Key Features Key Features by Sector (FY 14) GROUP REVENUES BY GEOGRAPHY FY 2014¹ Global top #2 Global top tier in agricultural in construction EMEA equipment equipment Uniquely diversified across NAFTA 28% products and geographies 46% 11% Global top #4 Leading powertrain 15% capital goods technology with substantial APAC global scale in medium-and platform heavy-duty diesel engines Global leader LATAM in commercial vehicles ¹ Including financial services and after inter-company eliminations 7 8 2 22/12/2015 CNH Industrial Sustainability Among the Sustainability Leaders Industry Leader in 2014 for the fifth consecutive year. The company was also named as “Capital Goods Industry Group Leader”. “Building the future is an individual and collective responsibility . The farming specialist with a wide agricultural equipment offering and a global presence, It is the duty of every person at every level. customer proximity through a strong dealer network and industry-leading solutions We have a duty to commit to what we are able to do, to dedicate our individual skills and talents in uniting the best of society, for profitable and sustainable agriculture and to work together to achieve higher objectives .” SERGIO MARCHIONNE CHAIRMAN 9 10 The New Holland Brand values The New Holland Brand values OUR HISTORY Over 120 years of innovation THE CLEAN ENERGY LEADER ® STRATEGY Sustainable efficient technology GLOBAL PRESENCE A 100% commitment CLOSE TO OUR CUSTOMERS The strongest dealer network PRODUCTIVE TECHNOLOGY FOR ALL OUR HISTORY The broadest product offering Over 120 years of innovation 11 12 3 22/12/2015 Our history Our history Fiat Trattori In 1991 Fiat Geotech purchased became FiatAgri Ford New Holland Acquisition of First FIAT Miller-St. Nazianz, Inc. tractor built Merger Case IH New Holland has a legacy of land pioneers, each of whom improved farmers’ New Holland FiatAgri acquired Merger FiatAgri Claeys was productivity since 1895. Braud and Fiat Allis founded in Zedelgem by Giovanni Agnelli, FIAT founder Leon Claeys Great personalities like Abe Zimmerman, Henry Ford, Leon Claeys and Giovanni Agnelli created companies that shared a similar DNA because all of them provided their 1895 1906 1917 1918 1947 1964 1974 1984 1986 1988 1991 1998 1999 2006 2011 2013 2014 2015 customers with accessible technology and simple yet innovative solutions. New Holland Ford bought Sperry New Holland changed its name and formed into Sperry Ford New Holland Inc New Holland New Holland was founded in Sperry New Holland Henry Ford, Pennsylvania by acquired Claeys Ford Motor Abe Zimmermann New Holland acquired Bizon, Company founder combine manufacturer based Ford first in Płock, Poland tractor built HISTORY ACQUISITIONS/MERGERS INTEGRATION 13 14 New Holland Agriculture at Expo Milano 2015: New Holland Sustainable Farm Pavilion video a milestone in our 120-year history The New Holland Sustainable Farm Pavilion at the Expo Milano 2015 represented the ideal celebration of our 120-year history of innovation. Six-month event 850,000 visitors An engaging visitor experience developed on the theme ‘Feeding the Planet, Energy for Life’ A testament to the importance of agricultural mechanization in the food supply chain and the fundamental role of our “Heroes”, the farmers A showcase of our commitment to sustainable agriculture, responsible management of natural resources, reduction of emissions and fuel consumption, protection of the environment Awarded by the Italian Minister of the Environment as Leader in the category ‘Design and Construction’ for the sustainable solutions of the building Declared best Corporate Pavilion at the Class Expo Pavilion Heritage Awards Note: to view the video you need internet and YouTube connection 15 16 4 22/12/2015 The New Holland Brand values The Clean Energy Leader strategy Sustainable efficient technology Since 2006 Clean Energy Leader means pioneering and promoting renewable fuels and sustainable agriculture. We offer today’s and tomorrow’s farmers the widest choice of products to enable them to get more from their farms: advanced technologies and systems which improve agricultural efficiency and productivity. We care about the world in which our customers farm, so we help them to reduce emissions, lower fuel consumption, better manage their soil, control valuable water resources, optimise production inputs and cultivate clean energy sources. THE CLEAN ENERGY LEADER ® STRATEGY Sustainable efficient technology 17 18 The Clean Energy Leader strategy The Clean Energy Leader strategy Growing energy The New Holland Clean Energy Leader strategy is based on four key pillars: Farmers can cultivate a wide range of crops, not only for food and fodder, but also for energy production. New Holland has all the products to support them. GROWING ENERGY EFFICIENT PRODUCTIVITY BIODIESEL MECHANIZATION BIOMASS PRECISION LAND MANAGEMENT (PLM) ETHANOL INNOVATIONS METHANE (CNG) TIER 4 TECHNOLOGY – ECOBlue HI-eSCR THE ENERGY INDEPENDENT FARM Biodiesel SUSTAINABLE COMMITTED COMPANY FARMING PLANT CERTIFICATIONS New Holland was the first manufacturer to offer 100% biodiesel compatibility back REMANUFACTURING ECOBRAUD in 2006. Today, New Holland has the Industry’s largest range of 100% biodiesel compatible RECYCLING CONSERVATION AGRICULTURE NON MANUFACTURING PROCESSES products and all Tier 4A ECOBlue™ SCR products can run on 20% B20 biodiesel and all CARBON FOOTPRINTING STATE OF THE ART PLANTS Tier 4B ECOBlue™ HI-eSCR products can run on 7% B7* biodiesel (B5* in NAFTA region) 19 20 5 22/12/2015 The Clean Energy Leader strategy The Clean Energy Leader strategy Growing energy Growing energy New Holland is actively involved in the promotion of bioethanol through its partnership with Growth Energy in North America. Biomass Ethanol Biomass is the ultimate renewable energy source. That is why biomass is an important part of the New Holland development cycle. With New Holland, farmers can choose between a range of machines that help them harness the energy they have grown. New Holland is now focusing on the Methane Power tractor which is a key step toward the Energy This close link creates interesting opportunities for the associated farmers who can Independent Farm concept. The prototype is powered from the energy produced on the farm and increase their business by using our wide product offering. offers environmental advantages including emissions 80% lower than a standard diesel engine. When using bio-methane, the carbon impact is virtually zero and cost savings between 25% and 40% can be achieved when compared with conventional fuels. 21 22 The Clean Energy Leader strategy La Bellotta video Growing energy THE ENERGY INDEPENDENT FARM The objective is to generate the energy needed to run operations and farm equipment from crops grown on the farm. Note: to view the video you need internet and YouTube connection 23 24 6 22/12/2015 The Clean Energy Leader strategy New Holland Methane Power Tractor video Growing energy METHANE POWER TRACTOR Main specifications Name: Methane Power Engine family: Nef 6 Cylinder Methane storage: 300 litres (52kg) 100% Methane Powered Minimal visual changes: Compared to current T6 production model Note: to view the video you need internet and YouTube connection 25 26 The Clean Energy Leader strategy The Clean Energy Leader strategy Efficient productivity Efficient productivity New Holland delivers productive, environmentally friendly agricultural equipment. PRECISION LAND MANAGEMENT (PLM ®) All products are more productive than ever before whilst consuming less fuel. New Holland offers a full range of Precision Farming solutions. TIER 4 TECHNOLOGY – ECOBlue HI-eSCR Doing more with less: that is what precision farming is about. New Holland’s PLM technologies analyse and
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