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(12) Patent Application Publication (10) Pub. No.: US 2005/0060350 A1 Baum Et Al

(12) Patent Application Publication (10) Pub. No.: US 2005/0060350 A1 Baum Et Al

US 2005OO60350A1 (19) United States (12) Patent Application Publication (10) Pub. No.: US 2005/0060350 A1 Baum et al. (43) Pub. Date: Mar. 17, 2005 (54) SYSTEMAND METHOD FOR (57) ABSTRACT RECOMMENDATION OF MEDIA SEGMENTS A System and method of providing media recommendations (76) Inventors: Zachariah Journey Baum, San and media Segments based on expert choice lists is dis Francisco, CA (US); Aaron Wolf closed. Expert choice lists consisting of media Segment Baum, San Francisco, CA (US) references are retrieved through a data network and Stored cumulatively in a database as records with text descriptor Correspondence Address: fields. Users of the Suggestion System make requests in the Aaron Wolf Baum form of text Search descriptors and a desired output descrip 960 Natoma Street #3 tor type. Descriptors of the output type in the expert choice San Francisco, CA 94103 (US) list database are scored by the frequency with which they appear in expert choice lists possessing matches to the (21) Appl. No.: 10/662,230 Search descriptors. A list of the top-scoring descriptorS is (22) Filed: Sep. 15, 2003 returned. In an alternate preferred embodiment, media Seg ment references are Scored by the frequency of their appear Publication Classification ance in lists with matches to the Search descriptors. The highest-scoring Segment references are used to generate a (51) Int. Cl. ............................................... G06F 17/00 playlist So that the recommended media Segments can be (52) U.S. Cl. .......................................................... 707/104.1 presented to the user automatically. EXPERT SITE 26 MASTER 4. LIST 6 8 SITE EXPERT SCANNING DATA EXPERT LST 8, STORING DATABASE NETWORK CHOICE MODULE SITE(S) DATA CLIENT SUGGESTION USER NETWORK PC GENERATOR INTERFACE 10 12 SPEAKERS MONTOR KEYBOARD 18 22 24 Patent Application Publication Mar. 17, 2005 Sheet 1 of 7 US 2005/0060350 A1 FIG 1A EXPERT 26 SITE 4. MASTER LIST 6 2 8 SITE EXPERT DATABASESt. NSN || NETWORKBA | | EXPERTCHOICE MODULE SITE(S) SUGGESTON USER DATA CLIENT GENERATOR INTERFACE NETWORK PC 10 12 SPEAKERS MONITOR KEYBOARD 18 22 24 Patent Application Publication Mar. 17, 2005 Sheet 2 of 7 US 2005/0060350 A1 Determine number of sites to scan (N) (100) FIG 1B Scan Expert Opinions of Site i (104) Parse Expert Opinions (106) Collate & Prepare for Store (108) Store Expert Opinions (110) Patent Application Publication Mar. 17, 2005 Sheet 3 of 7 US 2005/0060350 A1 FIG 1C Obtain User Descriptors & Preferences (200) Standardize User Descriptors (202) Obtain Relevant Expert Opinions (204) Calculate initial Descriptor Scores (206) Modify Descriptor SCOres (208) ProVide ReCommendations (210) Patent Application Publication Mar. 17, 2005 Sheet 4 of 7 US 2005/0060350 A1 2 4 6 FIG 2A EXPERT SCANNINGSITE DATA EXPERT LIST NETWORK CHOICE DATABASE &MODULE STORING SITE(S) EXPERTSITE 26 MASTER LIST 302 SEGMENT ? DATABASE | 306 14 304 CLIENT PLAYLIST USER DATA PC GENERATOR INTERFACE NETWORK W/MEDIA PLAYER SPEAKERS MONITOR KEYBOARD 18 22 24 Patent Application Publication Mar. 17, 2005 Sheet 5 of 7 US 2005/0060350 A1 Obtain User FIG 2B Descriptors & Preferences (400) Standardize User Descriptors (402) Obtain Relevant Expert Lists (404) Corresponding Segment Check (406) Calculate initial SCOres (408) Modify Scores (410) Select and Return Media Clip Refs (412) Patent Application Publication Mar. 17, 2005 Sheet 6 of 7 US 2005/0060350 A1 FIG 3A <title>STAR'S END Playlist 12.09.01.</title> </head><body><pre> STAR'S END 1-6AM SatNight/Sunmorning Playlist for 9 December 2001 88.5 fraWXPN Philadelphia/88.1 fmWXPH Harrisburg, PA/90. 5fmWKHS Worton/Baltimore, MD Host: Chuck van 2wl ARTIST TRACK ALBUM 1:00am Klaus Schulze loops to Groove Live at Klangart (rainhorse) BrothomStates Midrix Claro (warp) Granan Siemans Bioport Staetodtizism (scape) Steve Roach This and the Other Pure Flow (tirreroon) Mathias Grassow From Behind the Shadows Fragrance of Eternal Roses (arya) 2:00am The Ministry of Inside Things - excerpt - live on STAR'S END 28 January 2001 Spyra Mentalized. San Tommaso Eged Elevator to Heaven (manikin) CTI Reprise Electronic Ambient Remixes 3:00am Fanger + Schon walder Sentiental Moods Analogue Overdose (?tanikin) ArC Arc - Angel. Relay Radio Sputnik (DiN) John Lakveet Perspicio Sequentiagite (vargen) Air Sculpture Aerostatic Thunderhead (neu harmony) 4:00am Widna Obmana tracks 9 - 11 Tretor (release) Centro20On This One Won't Please You Sun Lounge Debris Kiyoshi Yoshida Interlude Asian Drums II (pacific moon) Cyber 2en/Matt Borghi tracks 6 - 9 Intercepted Transmissions Keith Hammer track 1 Dark Ambient Dino Pacifici Currents of Space Tracks Across The Universe 5:00am Arcanum The Beginning Das Labyrinth (Imanikin) Monica Robelliotto Morning Tranzdance (blue adagio) Jalan Jalan Lotus Healing Collection (pacific moon Robert Rich Premonition of Circular Clouds Bestiary (release) Diane Arkenstone Oceans of Stars The Healing Spirit (paras) Mark Dware Memory Alpha Planetary Mysteries (trondant) Michael Stearns The Dream The Storm (spotted Peccary) Dean Benedicitis Soil of Our Consolence Just . A Lone Reply (fateless) Zade The Beauty of Her Soul Songs Without Words (windham hill) 6:00am </pres Kfort sizes"2"> <a href="12. 16.01.html">Next Playlist</as <a href="12.02.01.html">Previous Playlist</a) <a href="http://www.stars end.org/playlists Ol.html">Playlist Directory</ax <a href="http://www.starsend.org/top20.html">Monthly Top 20</a) <a href="http://www.stars end org/update.html">Update.</a. <a href="http://www.starsend.org/index.html">Home</a2 Patent Application Publication Mar. 17, 2005 Sheet 7 of 7 US 2005/0060350 A1 FIG 3B STAR's END 1-6AM SatNight/Sun Morning Playlist for 9 December 2001 88.5fmWXPN Philadelphia/88. 1.fmWXPH Harrisburg, PA/90. 5fmWKHS Worton/Baltimore, MD Host: Chuck van Zyl ARTIST 1:00ain Klaus Schulze Loops to Groove Live at Klangart (rainhorse) Brothorstates Morrix Claro (warp) Granait Siemans Bioport Staetdtizism (scape) Steve Roach This and the Other Pure Flow timeroom) Mathias Grassow Front Behind the Shadows Fragrance of Eternal Roses (arya) 2:00am The Ministry Of Inside Things - excerpt - live on STAR'S END 28 January 2001 Spyra Mentalized. San Tommaso Eged. Elevator to Heaven (muanikin) CTI Reprise Electronic Ambient Remixes 3:00am Fanger + Schonwalder Sentiental Moods Analogue Overdose (manikin) Arc Arc - Angel. Relay Radio Sputnik (DiN) John Lakveet Perspicio Sequentiagite (vargen) Air Sculpture Aerostatic Thunderhead (nel har?tony) 4:00am Widna Obmana tracks 9 - 11 Trendr (release) Certrozoc This One Won't Please You Sun Lounge Debris Kiyoshi Yoshida Interlude Asian Drums II (pacific moon) Cyber Zen/Matt Borghi tracks 6 - 9 Intercepted Transmissions Keith Hairliner track Dark Atient Dino Pacifici Currents of Space Tracks Across The Universe 5:00am Arcanun The Beginning Das Labyrinth (manikin) Monica Robelliotto Morning Tranzdance (blue adagic) Jalan Jalan Lotus Healing Collection (pacific ed Robert Rich Premonition of Circular Clouds Bestiary (release) Diane Arkerstone Oceans of Stars The Healing Spirit (paras) Mark Dwane Memory Alpha Planetary Mysteries (trondant) Michael Stearns The Drear The Storm (spotted Peccary) Dean Benedicitis Soil of Our Consolence Just . A Lone Reply (fateless) 2ade The Beauty of Her Soul Songs Without Words (windham hi) 6:00am Next Playlist Previous Playlist Playlist Directory) Monthly Top 20 Update Home US 2005/0060350 A1 Mar. 17, 2005 SYSTEMAND METHOD FOR collaborative filtering approach. Furthermore, typical users RECOMMENDATION OF MEDIA SEGMENTS are generally unaware of newly available media Segments, So collaborative filtering is a poor guide to emerging artists CROSS-REFERENCE TO RELATED and new genres. Finally, asking users to express large APPLICATIONS numbers of preferences before the System can work properly 0001. Not applicable. presents a Significant barrier to use, and may provoke concerns about the privacy of Such information. STATEMENT REGARDING FEDERALLY 0008. The automatic serving of recommended media SPONSORED R & D Segments reduces the user effort required to experience new 0002) Not applicable. media Segments and keeps them from browsing to another Site. The inconsistent quality of recommendations made by 0003) The two CD-ROMs included with this application collaborative filtering Systems makes the automatic Serving are identical and contain the following files: of the recommended media Segments risky, both in terms of wasted bandwidth and wasted user time. Existing collabo rative filtering Systems generally provide predicted ratings html scraper.pl 3880 bytes 3/13/2003 or Suggestions, leaving the decision to download particular PlayList.pm 1273 bytes 6/5/2002 media Segments to the user. This requires additional atten prmskopb.pl 776 bytes 6/5/2002 tion and delay before the media can be experienced, reduc Vexicon.cgi 29101 bytes 6/5/2002 ing the attractiveness of the Site. 0009. An optimal media recommendation system should 0004) html scraper.pl is an HTML file, readable by any generate its recommendations rapidly, based on as little web browser such as Internet Explorer or Netscape Navi user-entered information as possible. Furthermore, its rec gator. All three other files are plain text. ommendations should be of consistent quality So that the recommended media segment(s) can be served automati BACKGROUND OF THE INVENTION cally with minimal action by the user and a high likelihood 0005. This invention relates to the automatic recommen of acceptance. dation and Serving of media Segments to online users. 0010.

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