Sample Report: Employers in the UK 2016 What makes a company an employer of choice? Details for more than 950 employers in the UK based on over 15,000 interviews In association with Sample Introduction 2 Dear reader, After a period of relatively high unemployment following the financial crisis, the UK This report contains concrete results on over 950 employers surveyed (i.e. those labour market is showing signs of recovery. Since 2012 the employment rate has employing more than 500 employees in the UK). The top 400 employers have been increasing and for the time period August to October 2015 it reached a been awarded a “Best UK Employer 2016” certificate, while a score for over 550 record high of 73.9%. In 2015 about half a million more people were employed others has been calculated. than in the previous year. Wage growth has only recently started to pick up, showing an increase of +2.9% from 2014 to 2015(1). Throughout the report, you will discover your company’s strengths and weaknesses, as well as those of your competitors; in each of the 25 industry Competition in the labour market is increasing and everyone is looking to gain a sectors, we have identified the most important players and established an competitive edge in the race to attract and more importantly retain top talent. The average. The outcome of the survey in terms of employee’s perception has been latest generation of labour market entrants are more willing to change jobs to find interpreted in detail through 6 drivers that determine an employer’s a perfect fit than ever before. attractiveness. Overall, you will learn possible optimization points and insights about over 950 employer brands. In this context, a number of questions are particularly important for UK employers: How do I compare to other employers on the job market? How can I build a We hope you will enjoy reading this report ! better reputation, conduct better practices within my company, and ultimately attract and retain the best candidates? That is why Statista.com, in partnership with Bloomberg, decided to ask those who know best: UK employees. In a survey of over 15,000 UK employees working for large national firms, divisions of international companies, or institutions (including hospitals and government organisations) respondents were asked to rate 30 work related attributes grouped in terms of atmosphere, remuneration, diversity etc. and most importantly were asked this particular question: “On a scale of 0-10, how likely would you be to recommend your employer to someone?” Thanks to the results of this survey, conducted anonymously via online access Dr. Friedrich Schwandt Silke Giesler Charlotte Edney panels and not via the employers, we have established the UK’s 400 best CEO Managing Analyst Analyst employers across 25 industry sectors(3). Statista Ltd. Statista Ltd. Statista Ltd. (1) Sources: BBC, Office for National Statistics (2) Companies operating in arms manufacturing and the banking & financial industry were excluded Sample Added-value: 3 What does the Employers report 2016 offer? A unique study based on over 15,000 employee interviews Statista has analysed employer attractiveness from the perspective of UK employees in collaboration with Bloomberg. Over 15,000 employees have been surveyed. Detailed analysis of the drivers of an employer‘s attractiveness, from the perspective of their employees Detailed driver and attractiveness analysis, according to the industry sector, employee gender, age groups and further criteria – Learn more about an employer‘s desirable characteristics, from the perspective of their employees and the impact of each driver. Precise employer-specific data about all drivers for over 950 employers Substantial analysis of what drives the willingness to recommend one‘s employer on a company level – Compare your company with the best employers in the UK, or with employers in your industry sector. Extensive overview of the best employers Who are the Top 10 employers in the UK? Which one is the best employer in your industry sector, or in your region? – You will get the answer through over 20 specific rankings. Sample The report contains a clearly structured PowerPoint presentation of the 4 results and two comprehensive Excel sheets with company and industry data Results of the study and driver values for Graphical representation of findings Drivers and attractiveness analysis each employer Presentation in PDF-Format All data regarding each employer in an Comprehensive data on the drivers and Excel-database attractiveness analysis > UK’s Best Employers 2016 > Calculated scores for the ranking > Mean value for approximately 25 criteria > Ranking of the employers by industry sector > For all 6 drivers of an employer’s (items), allocated to 6 drivers: attractiveness: employer’s individual score > Ranking of the employers by region > By level of employment, age, gender External perception: willingness to > Detailed analysis of the drivers that > > By industry determine employer attractiveness recommend an employer operating in the > Influence of each driver on the willingness to same industry sector > Selected comparative parameters recommend the employer: > Address, website URL, industry classification > Presentation of the drivers for over 950 > By level of employment, age, gender employers + + > By industry > Recommendations for action Driver values per employer Sample Basis: the employer ranking is based on over 15,000 employee 5 recommendations The survey has been conducted using an online access panel, providing a representative sample of over 15,000 employees working part- or full-time for companies and institutions employing more than 500 employees in the UK Online access panel 15,000 participants: Survey Full-time (> 35 hours per week) Part-time (< 35 hours per week) Unemployed Self-employed Company size < 500 employees Sample Calculation of the employers score: Combination of direct and 6 indirect scores Over 950 employers have been attributed a score, based on the two main elements below: 1. Direct score: willingness to recommend one’s own employer 2. Indirect score: willingness to recommend other employers ˃ In order to measure the willingness to recommend one‘s own ˃ The participants have also been asked if there are employers they employer, the following question has been asked: „On a scale of 0 would recommend to their acquaintances, or, on the contrary, if to 10, how likely is it that you would recommend your there are employers they would not recommend their employer to a friend or family member?” (0: I wouldn’t acquaintances to work for. recommend my employer under any circumstances, 10: I would definitely recommend my employer). Employer 1 Employer 2 … Participant Participant‘s employer Participant Employer X The results of these two elements have been combined to calculate a final score for over 950 employers in the UK, with a greater weight given to the direct score, i.e. willingness of the participants to recommend their own employer. Sample Industry sectors: all employers have been allocated to at least one of the 7 following 25 industry sectors Number of best employers Industry sector(1) awarded Oil & Gas Operations 16 Construction, Mining and Chemicals 22 Utilities 20 Engineering, Manufacturing 22 Automotive (Automotive and Suppliers) 14 Aerospace 5 Drugs & Biotechnology 10 Semiconductors, Electronics, Electrical Engineering, Technology Hardware & Equipment 8 Health Care Equipment & Services 5 Packaged Goods 8 Food, Soft Beverages & Alcohol 22 Transportation and Logistics 25 Insurance 19 Telecommunications Services, Cable Suppliers 10 IT, Internet, Software & Services 15 Professional Services (e.g. Consulting, Accounting) 21 Business Services & Supplies 16 Media 9 Government Services 25 Education 25 Healthcare and Social 25 Retail and Wholesale 25 Clothing, Shoes, Sports Equipment (Manufacturing and Retail) 18 Restaurants 16 Travel & Leisure 23 (1) Companies operating in arms manufacturing and the banking & financial industry were excluded Sample Best Employers in the UK 2016: Top 15 8 (1) TabellenRank Top 15 Employers 2016 Score 1 Jaguar Land Rover 8.56 2 AstraZeneca 8.51 3 Harrods 8.49 4 Adidas 8.47 5 Dyson 8.46 6 Microsoft 8.42 7 Estée Lauder 8.39 8 Sky 8.36 9 Frankie and Benny's 8.34 10 Rolls-Royce Group 8.32 11 Nike 8.31 12 Cancer Research UK 8.31 13 Lush 8.29 14 Airbus 8.28 15 British Broadcasting Corporation (BBC) 8.28 (1) Highest possible score is 10.00, lowest possible score is 0 Sample Top 5 Employers by region(1) 9 Regional Champions: Nike, Adidas Rank North East Score(3) (by region) 1 Nike 8.31 2 Northumbrian Water Group (NWG) 8,17 3 SABIC UK 7.87 4 University of Newcastle 7.73 5 Northgate 7.46 Rank North West Score(3) (by region) 1 Adidas 8.47 2 Pets at Home Group 8.21 3 United Utilities 8.05 4 Bentley Motors 7.90 5 BASF 7.88 (1) Based on the company's UK headquarters, where unavailable based on UK registered office (2) Highest possible score is 10.00, lowest possible score is 0 Sample Industry: Construction, Mining and Chemicals 10 Top 15 Rank Employer Score(1) (by industry) XX% 1 BASF 7.88 2 SABIC UK 7.87 XX% 3 Sir Robert McAlpine 7.73 of all industry-relevant companies in the study are located in the top 100. 4 Skanska 7.44 5 Balfour Beatty 7.43 6 Sun Chemical 7.41 7 Galliford Try 7.23 About 1.2 million employees(2) 8 Tarmac 7.07 worked in the industry in 2013. 9 Technip UK 7.05 10 Taylor Wimpey 7.04 Mean annual gross pay in 2015 11 Amec Foster Wheeler 7.02 • Construction: £ XX.XXX(3) (3) 12 Redrow 6.91 • Mining