State Health Officer's Report on Tobacco -- Teleconference, December 13, 2012 Media Coverage through January 18, 2013 Unique Date Outlet Type Outlet Title Reporter Link Visitors/Month Impressions Audience Ad Value Posted on Twitter Twitter Followers Syndicate http://www.reuters.com/article/2012 @Reuters_Health: California health /12/14/us-usa-tobacco-california- officials sound alarm over hookah 12/13/2012 Syndicate Reuters California health officials sound alarm over hookah smoking Ronnie Cohen idUSBRE8BD04K20121214 5,070,474 n/a n/a n/a smoking http://bit.ly/Veayzu 34,277 http://sfappeal.com/news/2012/12/d epartment-of-public-health-fighting- Department Of Public Health Fighting To Make California to-make-california-cigarette-and- 12/13/2012 Syndicate Bay City News via SFAppeal.com Cigarette and Tobacco Free Bay City News tobacco-free.php 11,051 n/a n/a n/a n/a n/a http://news.yahoo.com/state-big- surge-calif-smokeless- 12/14/2012 Syndicate Associated Press via Yahoo! News State: Big surge in Calif. smokeless tobacco sales Associated Press 025013382.html 60,009,565 n/a n/a n/a n/a n/a Print Sales of smokeless tobacco jump; Increased use among high 12/14/2012 Print Los Angeles Times school students is of special concern to health officials. Anna Gorman n/a n/a 1,603,422 n/a n/a n/a n/a Smoking declines in California, but smokeless tobacco use 12/14/2012 Print Sacramento Bee rises among youth David Siders n/a n/a 480,497 n/a n/a n/a n/a Number of Young Smokers In State Rises; Wider availability of tobacco products, new marketing in bars contributed, 12/14/2012 Print San Diego Union‐Tribune expert says Paul Sisson n/a n/a 520,977 n/a n/a n/a n/a 12/14/2012 Print Daily News Illegal cigarette sales to teens on the rise, report says Susan Abrams n/a n/a 219,547 n/a n/a n/a n/a 12/14/2012 Print Press‐Telegram Illegal cigarette sales to minors up Susan Abrams n/a n/a 202,367 n/a n/a n/a n/a 12/14/2012 Print San Francisco Chronicle Virus may offer cancer insight (Weekly Health Report) Stephanie M. Lee n/a n/a 212,550 n/a n/a n/a n/a http://www.contracostatimes.com/e ditorial/ci_22268778/contra-costa- Contra Costa Times editorial: Troubling new California data times-editorial-troubling-new- 12/27/2012 Print Contra Costa Times on youth smoking Contra Costa Times editorial california-data n/a 434,987 n/a n/a n/a n/a http://www.insidebayarea.com/ci_2 2270936/oakland-tribune-editorial- troubling-new-california-data- youth?IADID=Search- Oakland Tribune editorial: Troubling new California data on www.insidebayarea.com- 12/27/2012 Print The Oakland Tribune youth smoking Oakland Tribune editorial www.insidebayarea.com n/a 249,880 n/a n/a n/a n/a http://www.orland-press- register.com/articles/tobacco-10498- 1/9/2013 Print Orland Press Register Tobacco use among youth on the ride Todd R. Hansen percent-california.html n/a 2,000 n/a n/a n/a n/a http://www.willows- journal.com/news/tobacco-9556- 1/9/2013 Print Willows Journal Tobacco use among youth on the ride Todd R. Hansen percent-california.html n/a 3,220 n/a n/a n/a n/a Online http://www.huffingtonpost.com/2012 @HuffPostSF: Officials crack down /12/14/-hookah-smoking-california- on hookah smokers 12/13/2012 Online HuffingtonPost.com, San Francisco Hookah Smoking On The Rise, Say California Health Officials Ronnie Cohen rate_n_2297522.html n/a n/a n/a http://huff.to/Ti2uFT 7,789 http://www.huffingtonpost.com/2012 @HuffPostLA: Rates of hookah /12/14/-hookah-smoking-california- 35,772,400 smoking are rising in California 12/13/2012 Online HuffingtonPost.com, Los Angeles Hookah Smoking On The Rise, Say California Health Officials Ronnie Cohen rate_n_2297522.html n/a n/a n/a http://huff.to/XpCY1v 18,847 http://www.huffingtonpost.com/2012 @HealthyLiving: Rates of hookah /12/14/-hookah-smoking-california- smoking are rising in this state 12/13/2012 Online HuffingtonPost.com, Healthy Living Hookah Smoking On The Rise, Say California Health Officials Ronnie Cohen rate_n_2297522.html n/a n/a n/a http://huff.to/Xn2Hrl 58,886 http://www.sfgate.com/health/article /Virus-may-offer-cancer-insight- 12/18/2012 Online SFGate.com Virus may offer cancer insight (Weekly Health Report) Stephanie M. Lee 4128602.php#page-2 3,375,200 n/a n/a n/a n/a na http://latimesblogs.latimes.com/lano @latimes: Smokeless tobacco sales Smokeless tobacco sales up sharply in California, officials w/2012/12/smokeless-tobacco- are up sharply in California, officials 12/13/2012 Online LATimes.com warn Anna Gorman california-dto.html 7,662,773 n/a n/a n/a warn http://lat.ms/VDodGY 405,840 http://blogs.sacbee.com/capitolalertl atest/2012/12/report-smokeless- Sales of smokeless tobacco products jump in state, report tobacco-use-up-among-california- 12/13/2012 Online SacBee.com says David Siders students.html 1,136,512 n/a n/a n/a n/a n/a http://www.mercurynews.com/break ing-news/ci_22185782/smokeless- Smoking rates increase among ages 18 to 24 in California, tobacco-products-sales-have-risen- 12/13/2012 Online MercuryNews.com study reveals Sandy Kleffman dramatically-california 1,484,080 n/a n/a n/a n/a n/a http://www.utsandiego.com/news/2 012/dec/13/state-smoking-report- 12/13/2012 Online UTSanDiego.com State: Smoking increased among young adults Paul Sisson shows-increase-among-young/ 638,909 n/a n/a n/a n/a n/a http://www.dailynews.com/news/ci_ 22185809/illegal-cigarette-sales- 12/13/2012 Online DailyNews.com Illegal cigarette sales to teens on the rise, report says Susan Abrams teens-rise-report-says 348,378 n/a n/a n/a n/a n/a http://www.nctimes.com/lifestyles/h ealth-med-fit/state-smoking- increased-among-young- adults/article_11f35372-d9ab-53d5- 12/13/2012 Online NCTimes.com State: Smoking increased among young adults Paul Sisson 8fa4-8794f8e03679.html 320,038 n/a n/a n/a n/a n/a http://www.fresnobee.com/2012/12/ Capitol Alert: Report: Smokeless tobacco use up among 13/3100507_capitol-alert-report- 12/13/2012 Online FresnoBee.com California students David Siders smokeless.html 236,390 n/a n/a n/a n/a n/a http://www.presstelegram.com/brea kingnews/ci_22185809/illegal- cigarette-sales-teens-rise-report- 12/13/2012 Online PressTelegram.com Illegal cigarette sales to teens on the rise, report says Susan Abrams says 221,627 n/a n/a n/a n/a n/a http://www.contracostatimes.com/c alifornia/ci_22185809/illegal- cigarette-sales-teens-rise-report- 12/13/2012 Online ContraCostaTimes.com Illegal cigarette sales to teens on the rise, report says Susan Abrams says 216,183 n/a n/a n/a n/a n/a @skleffman: Despite years of anti‐ http://www.contracostatimes.com/n smoking campaigns, #smoking ews/ci_22185784/smokeless- rates have increased among 18 to Smoking rates increase among ages 18 to 24 in California, tobacco-products-sales-have-risen- 24 year olds in California: 12/13/2012 Online ContraCostaTimes.com study reveals Sandy Kleffman dramatically-california 216,183 n/a n/a n/a http://bit.ly/Z67PGS 348 http://www.news10.net/news/article/ 220996/2/California-sees-rise-in- 12/13/2012 Online News10.net Calif. sees rise in college‐age smokers Nannette Miranda college-age-smokers 164,368 n/a n/a n/a n/a n/a http://www.insidebayarea.com/new s/ci_22185784/smokeless-tobacco- Smoking rates increase among ages 18 to 24 in California, products-sales-have-risen- 12/13/2012 Online InsideBayArea.com study reveals Sandy Kleffman dramatically-california 162,210 n/a n/a n/a n/a n/a http://www.sbsun.com/breakingnew s/ci_22185809/illegal-cigarette- 12/13/2012 Online SBSun.com Illegal cigarette sales to teens on the rise, report says Susan Abrams sales-teens-rise-report-says 101,226 n/a n/a n/a n/a n/a http://www.dailybulletin.com/breakin gnews/ci_22185809/illegal-cigarette 12/13/2012 Online DailyBulletin.com Illegal cigarette sales to teens on the rise, report says Susan Abrams sales-teens-rise-report-says 100,649 n/a n/a n/a n/a n/a http://www.foxnews.com/health/201 @foxnewshealth: California health 2/12/14/california-health-officials- officials sound alarm over hookah 12/13/2012 Online FoxNews.com California health officials sound alarm over hookah smoking Ronnie Cohen sound-alarm-over-hookah-smoking/ 100,000 n/a n/a n/a #smoking http://ow.ly/g6uif 20,411 @KPBSnews: The tobacco industry promotes Snus to get around laws http://www.kpbs.org/news/2012/dec that restrict smoking, a California More Young Californians Turning To Smokeless Tobacco /13/more-young-californians-turning- health official says. 12/13/2012 Online KPBS.org Products Kenny Goldberg smokeless-tobacco-/ 86,906 n/a n/a n/a http://ow.ly/g5uA8 22,335 http://www.turnto23.com/news/state /tobacco-report-highlights-illegal- 12/13/2012 Online TurnTo23.com Tobacco report highlights illegal sales to minors n/a sales-to-minors 83,074 n/a n/a n/a n/a n/a @kgoradio The good news is that http://www.kgoam810.com/common /page.php?feed=21&section_id=1& there are fewer smokers in CA.