
Technology , innovation, service and growth in line Anual Report 2014 1 Contents Relevant Data 3 A Message from the Chairman of the Board 4 A Letter from the Chief Executive Officer 6 Corporate Information 14 •Mission, Vision and values •Operative scheme •Main Initiatives •Infrastructure and investment •Our people Operating Results 18 •Video •Internet •Telephony •Others Board of Directors and Management Team 22 Audited Financial Statements 24 Glossary Our glossary is available on page: http://inversionistas.megacable.com.mx/herramientas/glosario.php 2 Relevant Data Operating Results 2013 2014 2013 vs 2014 (at December 31, 2013) Homes Passed 6,573,832 7,174,272 9.1% Network Kilometers 46,958 49,107 4.6% Two-way Network Percentage 97% 98% Cable Television Subscribers 2,143,773 2,406,050 12.2% Digital Cable Subscribers 1,324,096 1,648,599 24.5% Penetration Rate of Households/Homes 32.6% 33.5% Passed HSD Broadband Subscribers 950,705 1,330,614 40.0% Penetration Rate/Cable Television 44.30% 55.30% Subscribers Telephony Subscribers 577,539 721,442 24.9% Penetration Rate/Cable Television 26.9% 30.0% Subscribers Unique Subscribers 2,250,484 2,560,273 13.8% Revenue Generating Units 3,672,017 4,458,106 21.4% RGUs per Unique Subscriber 1.63 1.74 6.7% ARPU per Unique Subscriber 378.0 398.3 5.4% 33 Letter from the Chairman of the Board of Directors to the General Ordinary Stockholders’ Meeting Dear Shareholders 2014 was a very difficult year for the economy in Mexico. The growth forecast of the Mexican economy was low. Despite these factors, the telecommunications industry showed an improvement, but even more important were the relevant results that we obtained as a Company: double-digit growth with good performance both in revenues and in revenue-generating units, which all of which point to position us as a key player in the sector. To obtain satisfactory results, we had to overcome great challenges, the introduction of the structural reforms in telecommunications, which brought us an area of opportunity of great relevance for our business, since the strategy we had been implementing to support and reinforce our operations and service levels allowed us to take more advantage of these events that were happening. The investment we made in the period, which amounted to US$ 173 million, was an important detonator that contributed to maintaining our network expansion and modernization process. At Megacable, we believe that the Internet will continue to generate an unprecedented trend in our country and will generate changes in how we all do business. Every day, consumers are adapting to the unlimited novelties and options presented to them by the market through first-world technological innovations that make their lives more practical. We have not been the exception. 4 We have made investments that have enabled us Our operating and financial results, as well as the to remain at the technological cutting edge in the positive outlook that predominates in our sector services we provide: video, voice and data, the resulted in a very positive performance of our share, latest-generation services such as video on demand, at December 31, 2014, the CPO closed at a price of over-the-top services, the best high-definition, Internet Ps. 57.54, a figure that represents an advance of 30%, speeds of up to 200 megabytes per second, the latest generation telephony and soon, the latest At Megacable, we continue to grow above the generation video services, faster Internet speeds and general level of the economy and the sector. the integration of fixed telephone lines to mobile lines. That is why, with the help of the great talent that Today, society has started to demand better content characterizes our personnel, we will continue to give at a faster rate and quality programming based our best to maintain the high standards of quality in on particular tastes and preferences. It in this area our customer service, since it is thanks to them, we where we see the future of television and Internet, have got to where we are now. because it is not about just “getting close” to people, but improving the quality and the type of approach All that remains for me to do it is to thank you for the trust we make. of all our shareholders. We will continue to work very hard to achieve even better results in very near future. To make this feature more promising for our Company and our customers, we have set the bases necessary to enable us to now have a competitive Internet Sincerely, connection and the sufficient structure to meet the needs generated by information technology. Francisco Javier R. Bours Castelo In the business segment, we also maintained a firm Chairman of the Board of Directors and accelerated growth through MCM, Metrocarrier and Ho1a. Manuel Urquijo Beltrán Secretary of the Board of Directors Metrocarrier currently has 71,000 km of fiber optic and coaxial cables, a network capacity of 1.03 terabytes per second and three points of presence in the United States, all of which have enabled us to make significant increases in revenues and the number of clients compared to the number reported in 2013. 5 Report of the Chief Executive Officer to Ordinary General Shareholders’ Meeting of Megacable Holdings S.A.B. De C.V. Dear Shareholders and Members of the Board of Directors It is a great pleasure for me to present to our Operating Results, as well as the most representative actions completed during fiscal year 2014. Throughout the year, we achieved a significant increase in RGUs of 21% 4,458,106; Among our most relevant Operating Results, we must emphasize that in the period, the number of sole subscribers grew by 14% and the RGU per sole subscriber increased to 1.74, which represents a 7% increase. This improvement was driven by the impressive growth of 40% in Internet services, whereas in the video and telephony services, the increases were also outstanding with 12% and 25%, respectively, which are well above the industry averages, thereby enabling us to increase our market share. Throughout the year, we achieved a significant increase in RGUs of 21% 4,458,106. The efforts made to increase our presence and share of the Corporate, business and government markets have borne fruit. We achieved an increase of 59% in the revenues of this business unit, which already represents 16% of the total revenues of the Company. We hope to continue growing at an accelerated rate in the future, since we have all already seen that our investment in Ho1a, our technological 6 and solutions arm managed by this segment, has produced magnificent results and that the synergy achieved together with our Metrocarrier business unit was not 1+1=2, but much more, and we hope that this equation will continue to improve. At Megacable, consistent with the quality of service that we offer to our customers, it is essential for the achievement of results that we continue to implement strategies that enable us to increase the satisfaction levels of our subscribers. Among our main initiatives implemented, the most outstanding are our centralization of our signal reception and distribution into two locations, an ambitious and aggressive maintenance plan, the detection of faults using state-of-the-art technology and the on-going training of our personnel. All of this has allowed us to overcome network problems before they affect our users. In addition to these great actions and results, I must also mention the Operating Results by business unit: VIDEO The year on-year growth in this service was 12% , to reach 2,406,050 subscribers and achieve an Average Revenue Per User (ARPU) of Ps. 230.4. Our revenue in this business unit increased by 5% in the period. We are continuing with our digitalization plan, which is very advanced with 1,648,599 digital subscribers who represent 69% of the total of the base and a total of 3,556,093 digital receivers have been installed including the additional TVs in subscribers’ homes. Our digitalization process has contributed to capturing more customers and to growing our market share. Digitalization enables us to offer subscribers VOD, HD and Premium channel services. We are continuing with the implementation of a new generation of video services, that include the launch of Megacable Play, our OTT service that will allow users to enjoy movies, programs and live TV in all their devices, such as Smartphones, Tablets and PCs. We will also launch cloud services, such as “Time Shift TV” interactive recordings and services, which will allow subscribers to time shift the programming. The migration of our HD (High Definition)-format channels has continued to grow in order to be able to provide our customers with the best quality products. We ended 2014 with more than 60 HD channels, in 2015, we expect to reach more than 90 HD channels. 7 INTERNET We achieved an impressive growth in subscribers of 40% compared to 2013, by reaching the figure of 1,330,614 , while revenues in the segment increased by 22%compared to 2013, with an average income per subscriber of Ps. 191.5. The penetration of the Internet service in our country has increased significantly and consumers have demonstrated their preference for Megacable by finding a better price-speed ratio at our Company. Megacable will continue to offer the fastest connection speed at the most competitive prices on the market. In 2014, we concentrated our investments on the deployment of fiber optics, increasing the capacity of our transportation network, the division of nodes and all elements necessary to support more users at greater speeds.
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