pwc Beyond the digital age: The search for relevance GLOBAL ENTERTAINMENT & MEDIA OUTLOOK LAUNCH 2010 Meet the speakers Beyond the digital age: Dato’ Amrin Awaluddin The search for relevance Group Managing Director Media Prima Berhad Monday, 6 September 2010 Amrin is the Group Managing Director of Media Prima Berhad. He holds a Bachelor of Business Administration (Honours) from Acadia University, Canada and Master of Business Administration (Finance) with Distinction from University of Hull, England. Programme As the former Chief Financial Officer of TV3 he was involved in implementing the 9.00 am Welcome & introduction restructuring and turnaround of TV3 and The New Straits Times Press (M) Bhd, which led to the incorporation of Media 9.15 am Surfing Thru Digital Waves Prima and his appointment as its Group Dato’ Amrin Awaluddin Chief Financial Officer. Amrin played a Group Managing Director pivotal role in transforming Media Prima into an integrated media group with a Media Prima Berhad solid financial position. He was involved and in the acquisitions and restructurings of 8TV in 2003, ntv7, TV9, Hot FM and Izham Omar Fly FM in 2005 which contributed to the Chief Executive Officer consolidation of the domestic TV industry Alt Media, Media Prima (New Media) and Media Prima’s maiden expansion into radio. 9.45 am The Creative Economy Amrin sits on the Board of Media Prima’s subsidiaries. He is also the Vice Chairman Tony Savarimuthu of Content Forum Commission of Chief Executive Officer Malaysia (CMCF), and a Board Member of Kuala Lumpur Business Club (KLBC). McCann Worldgroup Malaysia and Amrin was also recently appointed as a Singapore member for the Asian Television Awards Advisory Board. 10.15 am Towards 2014: the search for Prior to joining TV3 and Media Prima, position in the digital value chain Amrin was with Amanah Merchant Bank Phil Stokes Berhad, the Senior General Manager overseeing group finance and group Entertainment & Media EMEA Leader corporate affairs at Renong Berhad, and PricewaterhouseCoopers LLP the Chief Operating Officer of Putera Capital Berhad. 11.00 am Ends Meet the speakers Ahmad Izham Omar Tony Savarimuthu Phil Stokes Chief Executive Officer Chief Executive Officer Entertainment & Media EMEA Alt Media, Media Prima (New McCann WorldGroup Malaysia Leader Media) and Singapore PricwaterhouseCoopers LLP With a mission to always produce Tony Savarimuthu is CEO of McCann Phil is a London-based partner who something new, exciting and different, Worldgroup Malaysia and Singapore. leads the PricewaterhouseCoopers (PwC) Ahmad Izham Omar has ignited many McCann handles a wide portfolio Entertainment and Media (E&M) industry different industries. of blue-chip clients such as Nestle, group in Europe, the Middle East and L’Oreal, MasterCard, KFC, Coca-Cola, Africa (EMEA). He has worked across In 8TV he created a strong and profitable Prudential and Sime Darby. McCann a wide range of industry specialisms Malaysian TV station, which continues has also worked on many social causes including magazine and newspaper to create a major impact with innovative and done work for the National Stroke publishing, film production, television productions, even receiving global Foundation, National Kidney Foundation, and radio broadcasting, music, above- recognition for creative excellence. PS The Children and The National Cancer and below-the-line advertising, market He was involved in the launching of Society. research and sports. Malaysia’s top radio stations Hot FM, Prior to joining McCann, Tony was In addition to his UK and other EMEA Fly FM and One FM. Izham has been Executive VP of Marketing & Strategic experience, Phil has undertaken involved in the production of albums for Planning for MBF Cards Malaysia, one secondments to PwC in New York and Asian and European artists and has won of the largest issuers of MasterCard in San Francisco. several AIM awards including for Best the region. He also spent 11 years at Leo Album and Best Rock Album for his work He works closely with E&M industry Burnett, and served as Group Executive on Faizal Tahir. experts and groups across EMEA, Director of the Leo Burnett Group and as and North America and Asia Pacific, In 2009, Izham was appointed CEO General Manager. and sits on PwC’s global publishing of Alt Media, leading the Malaysian Tony is a UK Business & Marketing industry subgroup. Phil is also the EMEA broadcasting industry’s foray into the graduate and obtained his MBA from representative on the editorial panel world of new media. Alt Media has a Sheffield Hallam University, UK. He of PwC’s annual Global Entertainment monthly average of 30 million video views passed the UK CAM Foundation Diploma and Media Outlook publication, which of its online content. with Honours and holds a UK Chartered forecasts the revenue trends across E&M Izham has been awarded Most Promising Institute of Marketing Diploma. He is sectors for the following five year period. Entrepreneur Award by Enterprise Asia a Fellow of the Institute of Commercial for his work on 8TV. He was awarded the Management. Lifetime Achievement Award by VIMA Tony is currently the Vice President of the (Voice of Independent Music Awards) for 4As Council and chairs the Knowledge his contribution to music and is on the Management Committee. He is a board Board of Trustees for the Asian Television director of IACT College, and a regular Awards columnist for The Sun. He is also a Izham has an MBA from Suffolk publisher of the globally circulated University, Boston and a Bachelor of McCann Knowledge Quarterly Journal. Music in Music Production & Engineering from Berklee College of Music, Boston. pwc.com/my © 2010 PricewaterhouseCoopers. All rights reserved. “PricewaterhouseCoopers” refers to the individual members of the PricewaterhouseCoopers organisation in Malaysia each of which is a separate legal entity or, as the context requires, other member firms of PricewaterhouseCoopers International Limited, each of which is a separate and independent legal entity. CS03343.