For more information: Thomas Bolding Public Relations Specialist 618-772-8029 [email protected] Phantom Music Management FOR IMMEDIATE RELEASE UP THE IRONS: THE SATTELITE FRONTIER January 27, 2013, London, UK – Iron Maiden will expand their music catalog into satellite through a partnership with Sirius XM radio. The partnership aims for a Maiden and heavy metal-exclusive radio program for metal head subscribers. The program will be titled: Up the Irons. The program is set to launch Monday, January 28 in the US and UK. After the success of the band’s 2010 album, The Final Frontier, Steve Smith and co. have decided to branch out further into the radio world. “We received multiple suggestions on how to further reach our fan base. After careful consideration, and somewhat-chaotic research, we’ve decided Sirius XM radio brings us closer to casual metal listeners. Some radio stations contacted us in the past and even helped our success with Number of the Beast and so on, but XM provides the seclusion, the listener-friendly experience. And that’s what we want the most – for our fans, and music fans in general, to be happy,” said assistant band manager Roy Schofield. Maiden plans to promote The Final Frontier, but also works from their classic catalogue including: Powerslave, Killers, and Number of the Beast. In collaboration with other metal acts, the radio program aims to build an appreciation of heavy metal and its various sub-genres. “You’ll get Run to the Hills, but you may even hear Rime of the Ancient Mariner, or even Phantom of the Opera. The band recently notified me that some up and coming bands will be on the radio program, as well as the more popular, mainstream acts such as: Metallica, Judas Priest, that sort of thing,” Schofield said. With a subscription to Sirius XM radio, metal and Maiden fans will have access to Up the Irons and a variety of music, comedy, and talk programs. Annual subscriptions start at $199. ### Established in 1975 by bassist Steve Smith, Iron Maiden is a music group based out of London, UK. The property of Iron Maiden is managed by Phantom Music Management. For more information, visit www.ironmaiden.com. .
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