Pre-Project Report FOR THE MUNICIPALITY OF NESODDEN Mapping and identifying the potential for optimizing asset utilisation across sectors and stakeholders for place-based innovation PREPARED BY: SMARTUSE AS Published: 30.06.2020 PUBLIC SECTOR PRIVATE SECTOR THIRD SECTOR INDIVIDUALS Contents 04. BACKGROUND SmartUse AS Nedre Movei 39 Z 1456 Nesoddtangen Norway 10. KEY FINDINGS [email protected] 16. SURVEY INSIGHT 30. LOCAL CASE STUDY 34. REGIONAL SECTOR SPOTLIGHT 38. KEY CONCEPTS 44. RECOMMENDATIONS SMARTUSE.GLOBAL 2 Mapping and identifying the potential for optimizing asset utilisation across sectors and stakeholders for 3 place-based innovation - Nesodden Kommune pre-project SOCIAL IMPACT ECONOMIC IMPACT • Strengthening equal access for all • Reduced financial pressure for indi- and social equality viduals and families • A reduction in the pressure to buy / • Job creation own things • Alternative revenue streams for busi- • Better mental health due to re- ness duced socio-economic pressure • Reduced expenditures for businesses • Increased activity and better phys- and organizations ical health due to easier access to • Lower threshold for starting a new sports equipment business • Increased emergency prepared- • Make Nesodden a more attractive ness place to live ENVIRONMENTAL IMPACT CHALLENGES Background • Less waste • Organizations do not have systems that • Increased utilization of existing re- support resource sharing sources The UN Climate Panel Report3 (IPCC) clearly shows • Businesses that want to offer products • Documentable reduction in CO2 as a service use different solutions and that we must act now to deal with climate change. footprint lack visibility • Reduced environmental footprint • New businesses that need access to from resource extraction, manufac- equipment or other resources must turing, global supply chains, trans- make investments in order to get started portation & storage and eventual disposal Research12 shows that the production and There are a number of initiatives aimed at distribution of "things" has the largest sin- reducing consumption locally, but they gle environmental footprint. In order to are difficult to find and access, and are- of reduce the number of "things" in a local ten not user-friendly. community, we need solutions that give Within the municipality there are a multi- all of the stakeholders (from individuals tude of assets that could and should be to industry) safe and easy access to what better utilised. they need, where and when they need it. We need to make it easier to access "things" This will help support the shift from a rather than own them. Doing so will re- consumption-based linear economy to a duce the municipality's climate footprint, circular economy. increase local value creation and help Making resources available and visible reduce socio-economic inequalities. This enables them to be better utilized. This holds true not only for Nesodden but all image credit: Stockholm Resilience Centre, Stockholm University supports a reduction in the overall envi- municipalities. ronmental footprint of the municipality Nesodden has the potential to propel itself forward as a pioneer in the circular economy, by sharing more and buying less, and by and at the same time support the UN's Sustainable Development Goals focusing on “the creating new jobs in repair, logistics, and triple bottom line” where a number of positive effects can be achieved. Supporting Vik- 4 other sectors. en's regional and Norway's national ambitions to be a front runner in the Circular Economy. SMARTUSE.GLOBAL 4 Mapping and identifying the potential for optimizing asset utilisation across sectors and stakeholders for 5 place-based innovation - Nesodden Kommune pre-project Within the project report you will Innovation find: The municipality can use the results of Introduction • Mapping of common resources this initial R&D (anchoring and insights) and stakeholders project as a basis for specifications in • Defining the technology to con- a subsequent tender process that will nect businesses, the municipality, provide a more complete sharing and the third sector and individuals reuse service definition, enable one or Municipalities have a unique oppor- overseas to an increase in demand • Current status of sharing within the multiple pilots, and speed a transition tunity to deliver mitigation options in for jobs that are currently occupied municipality to new more circular and sustainable addition to national action. by medium- and high-skilled female • Current methods of sharing operations and practices throughout workers locally. As stated in the c40 Cities Report - The • Economic and social impact all sectors. Future of Urban Consumption in a 1.5C Cutting consumption-based emis- • Motivations and barriers for sharing Based on our results of this prelimi- World5: Municipalities can clearly re- sions will deliver wider benefits for • Business opportunities duce their direct emissions as well as a municipality and its residents. In- nary project presented in this report, • Key concepts introductions have a role in reducing the emissions dividuals, businesses, NGOs and the public, private, and third sectors, that occur outside their borders, as a city governments all stand to gain Impact of Sharing and Reuse as well as, individual citizens would consequence of consumption. if changes are delivered in the right greatly benefit from a flexible sharing way. The report provides information on and reuse platform that connects the When aiming to reduce a munici- the impact of sharing and reuse, as pality's impact on climate change, it The use of physical resources in any stakeholders. This platform should in- is crucial to take into account con- society creates both positive and well as supports the Nordic Nations' clude a real-time Dashboard to allow sumption measurements in order to negative social, economic and envi- ambitions to promote a green circu- the city and residents to see the pos- account for the climate impact around ronmental effects. lar economic transition for industry itive economic, environmental, and the lifetime of goods or services. and all society--all supported by dig- social impacts of the new platform. If Communication about the long-term italisation. approved, we propose this project be A study conducted by SINTEF and goal, the preliminary project, survey NTNU, together with the International Labor Organization (ILO)6, shows that and next steps includes providing the circular economy does not lead an understanding to all stakeholders to unemployment, but in fact, a sce- whether they are individuals or or- PUBLIC SECTOR PRIVATE SECTOR nario with higher circular economy ganizations, that the better we under- measures will lead to a 2.5% increase stand their needs, the better we can in jobs by 2030 compared to a "busi- help them. ness-as-usual" scenario. In order to do so, introducing the key Initial research7 indicates that an in- concepts, problems and strategies crease in the sharing economy in THIRD SECTOR INDIVIDUALS Norway and the redistribution of related to consumption and sharing spending toward services could is key. Establishing new relationships have positive effects on Norwegian with and between stakeholders is employment and the economy; with essential; and clear strategies for uti- some of the jobs shifting from low- lizing project results is a focal point. * The third sector includes social enterprises, charities and voluntary groups, they deliver essential services and help to im- and medium-skilled male workers prove people's wellbeing and contributes to economic growth. It plays a vital role in supporting communities at a local level. SMARTUSE.GLOBAL 6 Mapping and identifying the potential for optimizing asset utilisation across sectors and stakeholders for 7 place-based innovation - Nesodden Kommune pre-project realised through an 'innovative pro- 10x to 100x typical utilization. Reliable Reuse & Sharing: Deloitte's Knowledge Base curement'-- by developing a new for the Norwegian National Place-based Innovation Ensuring product availability is crit- service that currently does not exist 8 ical to be able to rely on items be- Strategy for Circular Economy -- which can be used locally and by In order to support mass adoption, ing available when needed. This part 1 (June 2020) mandated other municipalities in Norway and we need to focus on place-based requires: reliable and accurate re- by the Ministry of Climate and abroad. innovation that can start right here al-time inventory, and the ability to Environment states: Impact, Realized through Digitali- in the Nesodden Community, then reserve items for when they will be sation scale to other communities and needed. broader territorial areas. To ena- " The potential for Most of the impact from ‘things’ is ble this on a wider basis, we need Tracking, Data, and Analytics: in their creation, transport and dis- to reduce or eliminate the barriers increased circularity Systems are essential to help with posal. It is critical that we maximize to sharing and reuse. This requires is greatest in the everything from reducing or elimi- product lifetimes via the repair and making it safe and easy to reuse nating loss and damage, measuring utilization of new reuse of existing products. Shar- and share resources rather than buy product demand, determining which ing and reusing are the only ways new ones—and technology holds business models and products are durable enough to han- to increase access to products and the key. dle the