9TH ANNUAL IVY SPORTS SYMPOSIUM Friday, November 14, 2014 from 8:00 AM to 7:00 PM Princeton Hyatt Regency, Princeton, NJ The 2014 Ivy Sports Symposium is hosted by the Princeton Varsity Club and the 2014 Ivy Sports Symposium Planning Committee. Opening 8:00 AM- Regency Foyer Registration 9:00 AM Sponsored by Dorsey & Whitney LLP Registration will remain open until 12:00 PM. 8:00 AM- Regency Networking Breakfast 9:00 AM Ballroom 9:00 AM- Regency Welcome & Opening Remarks 9:15 AM Ballroom Alexander Smith, Co-Chair, Planning Committee, Ivy Sports Symposium Mollie Marcoux, Ford Family Director of Athletics, Princeton University Erika Mueller, Executive Director, Sports Symposium Inc. 9:15 AM- Regency 10 NEXT Class of 2014 Ceremony 9:45 AM Ballroom Hosts: Nick Meacham, Managing Director, SportsPro Media, and Chris Chaney, Founder & CEO, Chaney Sports Group 9th Annual Ivy Sports Symposium – Agenda Page 2 of 8 Ivy Sports Symposium-SportsPro 10 NEXT Class of 2014: Joshua Boren, Director, Business Development, MEIS Charlie Boss, Head, Marketing, Europe, Middle East & Africa, ESPN Daniel Cohen, SVP, Business Development and Sales, Bloomberg Sports Bradley Edwards, Director, International Media Business Development, National Football League William Mao, Manager, Sports Content Partnerships, YouTube Vlad Marinescu, Director General, SportAccord Andrew Nacario, Agent, Baseball Division, CAA Sports Andrea Pagnanelli, Commercial Director, Relevent Sports Jamie Rocha, Senior Associate, GlideSlope James Woodroof, Head, Marketing, England and Wales Cricket Board 9:45 AM- Regency Organizational Philosophies: Building a Winning Culture 10:45 AM Ballroom Moderator: Bernie Mullin, Chairman & CEO, The Aspire Group Scott O'Neil, CEO, Philadelphia 76ers, New Jersey Devils & Prudential Center Mark Shapiro, President, Cleveland Indians Mark Wilf, Owner & President, Minnesota Vikings Round 1 10:45 AM- Regency Foyer Networking Break 11:15 AM Sponsored by Prodigy Sports 11:15 AM- Witherspoon 1A Digital Media: The Evolution of Sports Consumption Junior Ballroom 12:15 PM Moderator: Troy Ewanchyna, Vice President, Business Development and Digital Strategies, NBC Sports Group Reid Gorman, Co-Founder & EVP, BACK9NETWORK Roland Lange, Major Accounts Lead, YouTube Doug Perlman, Founder & CEO, Sports Media Advisors David Sternberg, Head, Media, Manchester United Chris Wagner, EVP & Co-Founder, NeuLion 11:15 AM- Catch 1B A World of Talent: Navigating the Global Sports 12:15 PM Landscape Moderator: Gregg Clifton, Managing Shareholder, Jackson Lewis Mariano Berenstein, CEO, Club Atlético Boca Juniors - USA 9th Annual Ivy Sports Symposium – Agenda Page 3 of 8 Steven Fehr, Special Council, National Hockey League Players’ Association Bobby Marks, Assistant General Manager, Brooklyn Nets Justin Paige, CEO, Kingfisher Investment Group 11:15 AM- Princeton 1C Sport for Social Impact: Shared Value 12:15 PM Moderator: David Mingey, President & Founding Partner, GlideSlope Nick Gates, Founder & Global Strategist, Coaches Across Continents Mollie Marcoux, Ford Family Director of Athletics, Princeton University Todd Smith, Managing Director, Endurance Division, Weinstein Carnegie Philanthropic Group Paul Teeple, Director, Sport-for-Development, Partners of the Americas Ethan Zohn, Co-Founder, Grassroot Soccer 11:15 AM- Wilson Suite 1D College Athletics: The Future of the NCAA & Amateur 12:15 PM Sports Moderator: Gregory Santore, Managing Director, Sports Leadership Practice, Witt/Kieffer Jason Belzer, Founder & President, GAME, Inc. Brad Edwards, Assistant VP & Director, Athletics, George Mason University Richard Ensor, Commissioner, Metro Atlantic Athletic Conference Ramogi Huma, Executive Director, National College Players Association Jamie Zaninovich, Deputy Commissioner & COO, Pac-12 Conference 11:15 AM- Oppenheimer 1E 10 NEXT Workshop Series: Career Acceleration Suite 12:15 PM David Oestreicher, Co-Founder & Managing Director, Manhattan Sports Business Academy Andrea Pagnanelli, Commercial Director, Relevent Sports Round 2 12:15 PM- Regency Foyer Networking Break 12:30 PM 12:30 PM- Witherspoon 2A Athlete Representation: Contracts, Clients & Careers Junior Ballroom 1:30 PM Moderator: Andrew Brandt, NFL Business Analyst, ESPN Leon Rose, Head, Basketball Division, CAA Sports Rick Shapiro, Senior Executive, Major League Baseball Players Association Brodie Van Wagenen, Co-Head, Baseball Division, CAA Sports 12:30 PM- Catch 2B Entrepreneurship: The Intersection of Tech & Sport 1:30 PM 9th Annual Ivy Sports Symposium – Agenda Page 4 of 8 Moderator: Tiki Barber, Co-Founder & Co-Chairman, Thuzio Nik Bonaddio, Founder & CEO, numberFire Jason Coyle, President, 120 Sports Priya Narasimhan, Professor, Electrical & Computer Engineering, Carnegie Mellon University, and CEO & Founder, YinzCam 12:30 PM- Princeton 2C Diversity in Sport: Leveling the Playing Field 1:30 PM Moderator: Robin Harris, Executive Director, The Ivy League Kevin Carr, CEO & Principal, PRO2CEO Wade Davis, Executive Director, You Can Play Claude Johnson, Founder & Executive Director, The Black Fives Foundation Donna Orender, CEO, Orender Unlimited 12:30 PM- Wilson Suite 2D Sports Analytics: Where Are We Going Next? 1:30 PM Moderator: Daniel Cohen, SVP, Business Development and Sales, Bloomberg Sports Vince Gennaro, President, Society for American Baseball Research Angus McNab, Head, Content Distribution, North America, Opta Robert Schur, COO, STATS Adir Shiffman, Founder & Chairman, Catapult Sports 12:30 PM- Oppenheimer 2E 10 NEXT Workshop Series: Marketing & Partnership 1:30 PM Suite Activation Emily Gardner, Account Director, Octagon William Mao, Manager, Sports Content Partnerships, YouTube Lunch 1:30 PM- Regency Networking Lunch 3:00 PM Ballroom 1:45 PM- Witherspoon Lunch A Shark Tank Competition 2:35 PM Junior Ballroom Judge: Joe Favorito, Strategic Communications, Marketing & Branding Consultant Judge: Mark French, Founder, Court Grip, and Partner, Mission Athletecare Judge: Eric Guthoff, Founding Partner, GlideSlope Judge: Dan Shanoff, Director, Audience Development, USA TODAY Sports Media 9th Annual Ivy Sports Symposium – Agenda Page 5 of 8 Group Judge: Ben Sturner, Founder & President, Leverage Agency Sponsored by Turkish Airlines 1:45 PM- Catch Lunch B Event Marketing: Creating Memorable Experiences 2:35 PM Moderator: Brett Clarke, Global Head, Business Development and Marketing Partnerships, Nitro Circus Peter Hurley, President & Founder, Synergy Charlie Stillitano, CEO, Relevent Sports Donal Walsh, SVP, United World Sports, and Founding Partner, The Rhiannon Group 1:45 PM- Wilson Suite Lunch C Minor League Sports: Thriving in a Competitive 2:35 PM Landscape Moderator: Terry Lefton, Editor-at-Large, SportsBusiness Journal David Andrews, President & CEO, American Hockey League Aaron Moszer, President, Delaware 87ers Pat O'Conner, President & CEO, Minor League Baseball Round 3 2:35 PM- Regency Foyer Networking Break 3:00 PM Sponsored by Prodigy Sports 3:00 PM- Witherspoon 3A The Changing Face of Sports Partnerships Junior Ballroom 4:00 PM Moderator: Ray Katz, EVP, Source Communications David Abrutyn, Former SVP & Global Head, Consulting, IMG Greg Luckman, Global Head, Consulting, CAA Sports Lisa Murray, EVP & CMO, Octagon Steve Tseng, Chief Sales Officer, Women's Tennis Association Eric Winter, Head, Rivals.com, Yahoo! Sports Radio and Yahoo! Sports Ecommerce, Yahoo! 3:00 PM- Catch 3B Economics of Professional Sports Leagues: Growth, 9th Annual Ivy Sports Symposium – Agenda Page 6 of 8 4:00 PM Parity & Popularity Moderator: Bill Duffy, COO, The Aspire Group Bill Daly, Deputy Commissioner, National Hockey League George Daniel, Commissioner, National Lacrosse League Daniel Halem, EVP, Labor Relations, Major League Baseball Andrew Kline, Founder & Managing Director, Park Lane Scott Rosner, Practice Associate Professor, Legal Studies and Business Ethics, Wharton School, University of Pennsylvania 3:00 PM- Princeton 3C Sports Journalism: The Age of Information 4:00 PM Moderator: Gary Hoenig, Editorial Director, Jeter Publishing & The Players’ Tribune Jonathan Abrams, Staff Writer, Grantland Bill Pennington, Reporter, The New York Times Ross Tucker, Host, The Ross Tucker Football Podcast, SiriusXM NFL Radio Sam Walker, Global Sports Editor, The Wall Street Journal 3:00 PM- Wilson Suite 3D Fan Marketing & Engagement: Building an Authentic 4:00 PM Relationship Moderator: Ian McPherson, US Correspondent, SportsPro Tim McDermott, Chief Revenue & Marketing Officer, Philadelphia 76ers Hussain Naqi, SVP, Fan Engagement, Jacksonville Jaguars Mike Ondrejko, COO, Global Sales, Legends Jordan Schlachter, EVP, Sports, The Marketing Arm Steve Seiferheld, SVP, Research, Turnkey Intelligence 3:00 PM- Oppenheimer 3E 10 NEXT Workshop Series: Partnership Development & 4:00 PM Suite Corporate Social Responsibility Jared Melzer, Sponsorships Account Senior Manager, Farmers Insurance Jamie Rocha, Senior Associate, GlideSlope 4:00 PM - Regency Foyer Networking Break 4:30 PM Closing 4:30 PM- Regency Sports Business Today: Leadership in the Global Economy 5:30 PM Ballroom Moderator: Charles Baker, Partner, Global Sports, Media & Entertainment Group, DLA Piper Jérôme de Chaunac, Global COO, Havas Sports & Entertainment Stuart Goldfarb, Partner, Dorsey & Whitney 9th Annual Ivy Sports Symposium – Agenda Page 7 of 8 Andrea Radrizzani, Founding Partner, MP & Silva Marc Reeves, International Commercial Director, National Football League