12/4/2017 GLA OPS MAYOR OF LONDON | Logout () OPEN PROJECT SYSTEM We use cookies to ensure we give you the best experience on our website. Find out more about cookies in our privacy policy (https://www.london.gov.uk/about-us/privacy-policy) BACK Croydon 2019 Status: Assess Change Management Report Project ID: P10935 London Borough of London Borough of Culture Culture 12 unapproved blocks Collapse all blocks () Project Details Jump to General Information () New block with edits There is no approved version of this block Unapproved changes on 01/12/2017 by Project title Croydon 2019 Bidding arrangement London Borough of Croydon Organisation name London Borough of Croydon Programme selected London Borough of Culture Project type selected London Borough of Culture General Information Jump to Contact with us () https://ops.london.gov.uk/#/change-report/10935 1/40 12/4/2017 GLA OPS New block with edits There is no approved version of this block Unapproved changes on 29/11/2017 by Name of Borough. Croydon Borough address. Bernard Weatherill House 8 Mint Walk Croydon CR0 1EA Name of contact person. Paula Murray Position held. Creative Director Directorate. Culture Department/Business Unit. Place Telephone number. 0208604 E-mail address. @croydon.gov.uk Contact with us Jump to Project Overview () New block with edits There is no approved version of this block Unapproved changes on 29/11/2017 by If you have discussed your activity with a member of GLA staff, please tell us their name (or names), if you know, and which team they work in If you are related to any elected GLA members or GLA staff, please tell us about your relationship with them, their name (or names) and https://ops.london.gov.uk/#/change-report/10935 2/40 12/4/2017 GLA OPS which team they work in Not applicable Project Overview Jump to Making an impact () New block with edits There is no approved version of this block Unapproved changes on 01/12/2017 by Which year are you applying to become the London Borough of Culture? 2019 If you have a preference for a particular year, please tell us why Our current growth is current and rapid; a Borough of Culture for 2019 could ride that wave. Fairfield Halls will be in its first year of opening following refurbishment, we can both celebrate sites coming to fruition; High St and College Green and use other meanwhile sties to the full as other development starts. A final poll at Develop Croydon in November, voted Culture joint top priority with Housing. There is an energy and enthusiasm across the cultural sector, business and in our communities that is taking its own shape and pace, the competition and the title for 2019 has come along to meet us here at the right time! How much funding are you applying for from the GLA in this application? (£) 1100000 How much will your programme cost in total? (£) 6000000 Provide a summary of the proposed programme. Croydon2019 will celebrate Croydon’s diversity, innovation and talent with an eclectic array of locally-rooted, world-class festivals, concerts and exhibitions: from the breath-taking Festival of Air and the delicious tastes of the Jerk & Jollof festival to the London Mela and the Metropolis festival with Stormzy and young Croydon musicians. UpRISEing will showcase the UK’s biggest permanent street art collection, we will trace 60 Years of Modernism from Deco to Punk and the BRIT School will go on tour across Croydon with specially commissioned pieces. A revitalised Fairfield Halls opens and hosts a three-day youth takeover led by Mercury nominee Loyle Carner, Dance Umbrella’s opening weekend and a 70th birthday party for the London Mozart Players. https://ops.london.gov.uk/#/change-report/10935 3/40 12/4/2017 GLA OPS Every school will be involved, there is a special focus on disability arts with Thrive and panels of local residents will award Creative Neighbourhoods funding as hundreds of thousands enjoy great culture for all. Making an impact Jump to Celebrating creativity () New block with edits There is no approved version of this block Unapproved changes on 01/12/2017 by Describe your borough, its people and places. We want a snap-shot of your borough profile and where you see its future, demonstrating a clear evidence base and a statement outlining why you need this award. The future for Croydon is one that is a positive place to live, work and grow; Croydon has a bright future that people can be proud of. It is a borough that is young, very diverse and changing fast. We have the largest population of young people in London with over a third of our population under 25 and 68,000 people between the ages of 10 and 24. More than half of our population is now Black, Asian or Minority Ethnic up from 36% in 2001 and in the northern parts of the borough our BAME population is just under 70%. Croydon is in the middle of a huge physical transformation with £5.25 billion worth of inward investment underway including new national headquarters for HMRC, Body Shop and Superdrug. The physical footprint of the planned regeneration is 3 x larger than the Olympic park and includes a £30 million refurbishment of Fairfield Halls, a brand new retail centre by Westfield and Hammerson and the Lansdowne Rd tower which will be the UK’s second tallest building, after The Shard. The Olympics shifted London’s centre of gravity to the east in 2012, Croydon’s redevelopment will pull it south. Historically Croydon has suffered from a negative image for its built environment and the feeling that it was a place you travelled through rather than stayed in. Regeneration is starting to change this and through Croydon 2019 we want to show audiences across London that Croydon is a place of intriguing contrasts, with an amazingly varied landscape and 127 parks and green spaces – more than any other London borough. Beyond the emerging mini Manhattan of central Croydon, each of our 11 neighbourhoods has its own distinct character. From the semi-rural green belt in Coulsdon and Addington, to Victorian district centres like South Norwood. The level of investment in the town centre must benefit the district areas and we will be allocating a minimum £500,000 funding during Croydon 2019 to support cultural activities and infrastructure across the neighbourhood areas. The borough is fast becoming an exciting laboratory for innovative tech/ arts collaborations and crossovers. There is an opportunity to define Croydon as a https://ops.london.gov.uk/#/change-report/10935 4/40 12/4/2017 GLA OPS centre of tech, construction and culture; Creative industries in Croydon represent 15% of businesses and Croydon Tech City is the UK’s largest growing tech hub with over 2,000 companies after only 5 years. Croydon Tech City will be working with us as a key creative partner in 2019; enhancing programmes and reaching wider audiences through new forms of digital distribution. We face challenges: our Youth Congress in 2017 identified a range of issues that concern Croydon’s young people including access to employment, fears about safety and the need for more to do and see. We have the largest population of looked after children in London – 785 in 2016/17 – and the highest population of unaccompanied asylum seekers in England. Our programme includes significant numbers of opportunities for young people: in participation, in training, as programmers and audiences. The scale of the disadvantages faced by some of our BAMER communities is evidenced in the latest Runnymede race score card. Croydon’s BAMER communities, despite having played a significant role in influencing the socio- cultural landscape of the borough and beyond, have not benefitted enough from funding and commissioning opportunities. Through our Croydon Creatives network and Creative Neighbourhoods Fund in 2019 we will ensure that these communities are fully involved in decision-making around culture in Croydon and that a fair distribution of investment is allocated to support BAMER-led organisations and individuals and projects that will benefit BAMER communities. The diversity of the artists we want to be involved in the programme needs to reflect our demographic. Please continue your answer below if required While Croydon is a safe place for most residents, fear of crime is still significant. Between 2015 and 2016 there was a 14% increase in hate crime with the vast majority categorized as racist. We suffered some of the worst rioting in London during the 2011 riots and are still known for that. We need to do much more to address racism and promote community cohesion in Croydon and we know that through additional investment from Borough of Culture, we can use arts and culture both as a way of bringing people together, increasing empathy and a sense of pride and belonging in the borough and to materially improve the night time economy offer; diversifying the offer and the footfall. Croydon has had historically low levels of arts funding and our current cultural landscape is made up of a predominance of small emerging arts organisations. We have emerging urban music artforms like Grime and Dubstep, Asian dance is another strength, we have a burgeoning spoken word scene currently centred around a monthly night at Boxpark and we are recognised nationally for street art through RISE gallery’s curation of 80 town centre sites. The Council has been proactive in the last 2 years in supporting developing organisations through its new Cultural Partnership grant scheme, levering in £250k for an investment of £100k in the last financial year alone, and in establishing new relationships with London wide organisations like Dance Umbrella, Artichoke and the EFG London Jazz Festival.