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Every moment of Disney magic is a story Closer to home, make memories of laughter and adventure waiting for you to make it happen. together when you experience the hilarious new Disney 2 3 Learn more at DisneyRewards.com Learn more at DisneyRewards.com SPRING 2016 SPRING 2016 spring vacation entertain shop Toy Story Characters to that idea; how would the vehicles ride through the games; what would it look like; how would it work? Everything happens in real time, so we had to develop a new operating system that is incredibly complex,” explains Kevin. An Audio-Animatronics® Mr. Potato Head serves as the game “barker,” conversing with individual Guests in the queue. “He says ‘from expert to beginner, everyone’s a winner,’” Kevin Now a new personality has joined the fun with Luigi’s quotes the witty spud. “I’d like to think that is true for all our Rollickin’ Roadsters. “We wanted to bring more Characters Guests. They are the ones we tell the stories for.” from the world of Disney•Pixar’s Cars films to Cars Land,” Disney California Adventure® Park is also home to the Kevin explains. “We were inspired by Luigi’s enthusiastic Disney Character Meet ‘N’ Greet at our private Cardmember personality. Our story is that he misses his hometown in Italy, location.5, 6 So between your trips down Route 66 at Cars so all his cousins from the little town of Carsoli have turned Land or under the ocean with The Little Mermaid—Ariel’s up. They’ve cleared the storage area behind Luigi’s tire shop, Undersea Adventure, make sure you stop by to see some of and turned it into a dance floor.” your favorite Disney Characters. 15 Years of Storytelling Guests sit inside cars inspired by the rear-engine micro cars What will the future look like in the next 15 years at Disney from Italy in the mid-to-late 1950s as they show off their California Adventure® Park? “I don’t have a crystal ball,” Kevin at Disney California Adventure® Park car-eography. “I think it’s safe to say you’ve never seen says. “But I can guarantee that we’ll always have new stories anything like it in your life. It’s one-of-a-kind,” Kevin says. to tell and new ways to invite our Guests to share them.” e all have family stories we love to tell “The world knows and loves the stories Walt Disney gave us According to Kevin, the idea took about two years “from spark to Park.” “We always have challenges when we create about funny, tender or sweet moments and the hundreds of stories that have come after, including the amazing Characters and adventures from Disney•Pixar. The something we’ve never done before,” he says. “But for Luigi’s we remember. And we add to those Rollickin’ Roadsters we had a really clear vision and all of the stories every year. The same could be fact that these stories are developed and created in California is also a perfect connection with the overall California theme,” pieces just clicked.” Wsaid of Disney California Adventure® Park, which Kevin points out. Other attractions take more time for the story to come celebrates its 15th anniversary this year. “My big granddaddy example for how the two come together together. “Sometimes we may know what we want to do, Disney California Adventure® Park, which opened on February 8, is Cars Land,” he says. “At Walt Disney Imagineering, we had but it takes time to figure out how to do it,” Kevin explains. 2001, was originally designed around the idea of telling the story been thinking for a long time about creating an attraction Toy Story Midway Mania!® at Paradise Pier is an example. of the Golden State through such beloved attractions as Soarin’ that celebrated California car culture in the early 1950s. At the Walt Disney Imagineers asked themselves if there was a way Over California, California Screamin’ and Grizzly River Run time, we called it Carland. Then in 2004, we learned that Pixar to combine traditional boardwalk games with a family among others. These attractions are all still favorites today. was working on a film about cars. We met with John Lasseter, ride-through attraction that puts Guests inside the games. The story grew, and the original California story evolved to Chief Creative Officer, Walt Disney and Pixar Animation “We had a lot of questions: How could we marry the highlight Walt Disney’s storytelling heritage and history. A Studios. Carland quickly transformed into Cars Land. Basically wider variety of attractions were added for family members everything fell into place. It was as if the moons—or in this of all ages to share. World of Color® was introduced to bring case, the tires—had all aligned. It’s the perfect example of the dazzling color and light to the night, and Guests can enjoy evolution of an idea. We ended up in the best possible place Adventures Through the Years attractions and events featuring even more of the Disney and we could be.” Disney•Pixar storytelling they love.4 2001 2002 2004 2008 2010 2011 2012 2016 “It was time to bring the world of Cars to life. But how? In “Our storytelling is always expanding,” explains Kevin Rafferty, general, we take what the filmmakers create in two dimensions Executive Creative Director, Walt Disney Imagineering. “We and we translate it to a three-dimensional immersive world so continue to tell our California story, but today it’s adhering our Guests can step into and play in the worlds they know and more closely to the story of Walt Disney arriving in Hollywood love,” says Kevin. Disney a bug’s land The Twilight Toy Story World of The Little Buena Vista Street welcomes Luigi’s with ‘a suitcase and a dream,’ and how successful he was at Kevin recalls walking through Radiator Springs in Cars Land California invites Guests Zone Tower Midway Color® sets Mermaid—Ariel’s Guests to Walt Disney’s Rollickin’ making that dream a reality. We begin the story with his arrival shortly after it opened, and overhearing an awe-struck young boy Adventure® to go small of Terror™ Mania!® the night Undersea Hollywood of the Roadsters joins on Buena Vista Street. That’s our foundation.” Park opens for big fun inspires shoots ablaze Adventure makes 1920s and 30s the fun at ask his mother, “‘Mom, is this where they made the movie?’ I knew screams onto the a splash Cars Land Cars Land revs onto at that moment we had been very, very successful,” he says.