History of Giving HEAVY HITTER YEAR RIDERS VOLUNTEERS DONATION HEAVY HITTER MINIMUM EFFICIENCY (%) Mission Statement 1980 36 10 10,200 – 75 1981 210 35 40,600 – 78 The Pan-Mass Challenge 1982 246 75 60,000 – 80 raises money for life-saving 1983 291 100 100,000 – 81 1984 366 125 155,000 18 1,000 83 cancer research and treat- 1985 472 175 250,000 55 85 ment at Dana-Farber Cancer 1986 737 250 400,000 85 86 Institute through an annual 1987 866 300 600,000 164 87 1988 802 350 850,000 205 1,200 88 bike-a-thon that crosses the 1989 943 358 1,200,000 240 1,500 89 Commonwealth of Massa- 1990 981 425 1,300,000 211 1,600 90 1991 1,184 660 1,550,000 302 90 chusetts. Since its founding *In 2002, the 1992 1,419 817 1,900,000 366 91 PMC funded in 1980, the PMC has suc- 1993 1,323 956 2,300,000 402 1,800 92 a separate 1994 1,499 1,191 2,800,000 496 92 cessfully melded support PMC Senior 1995 1,715 1,441 3,500,000 558 2,000 93 from committed cyclists, Investigator 1996 1,812 1,565 4,500,000 613 93 position at DFCI. volunteers, corporate 1997 1,947 1,506 5,500,000 772 94 sponsors and individual 1998 2,274 1,634 6,700,000 734 2,500 95 1999 2,514 1,726 8,700,000 1,015 2,600 96 contributors. All are essen- 2000 2,847 1,796 12,500,000 1,220 3,000 96 tial to the PMC’s goal and 2001 3,085 1,834 14,000,000 1,102 3,600 97 2002 3,396 1,878 15,000,000 1,035 4,000 97 model: to attain maximum 2002* 4 3 2,500,000 7 fundraising efficiency while 2003 3,584 1,900 16,200,000 1,081 4,500 98 increasing its annual gift. 2004 3,762 2,200 20,000,000 1,096 5,500 98 2005 3,883 2,222 23,000,000 1,062 6,000 99 Our hope and aspiration is 2006 4,270 2,400 26,000,000 1,351 6,000 99 to provide Dana-Farber’s 2007 4,960 2,431 33,000,000 1,567 6,300 100 doctors and researchers 2008 5,241 2,892 35,000,000 1,495 6,700 100 2009 4,937 2,994 30,384,200 1,730 6,000 100 the necessary resources 2010 4,957 2,875 33,000,000 1,680 6,300 100 to discover cures for all 2011 5,169 3,100 35,000,000 1,874 6,400 100 2012 5,234 3,300 37,000,000 1,881 6,500 100 cancers. 2013 5,294 3,400 39,000,000 1,987 6,700 100 TOTAL 82,287 48,944 $414,000,000 3 Dear Riders, Volunteers and Sponsors, RIGHT CENTER At the PMC Connectivity Tent, a new feature at the Mass Maritime Academy hub site, we Billy Starr at opening learned the power of minimalism. Sometimes, a few words say it all. Hundreds of our cyclists ceremonies and volunteers told us, “Why I PMC” The reasons were simple and succinct and we can all appreciate the sharing and connectivity. Obviously, we found it so moving that we chose it for this year’s cover image. One thing I’ve learned over the past 34 years is that weather is to a cycling event as location is to real estate. This year, we played the market correctly. After five weeks of rain and oppressive heat and humidity, we caught a weather break that welcomed in eight weeks of glorious New England temperatures and low humidity. And the good times continued through the summer/fall fundraising season. I am thrilled to once again, bring big hope and dollars to Dana-Farber in the form of a record $39 million gift. It was a very good year, indeed. Congratulations and thank you to all. See you on the Road, Billy Starr Founder and Executive Director 1 To the PMC Family, The support of the Pan-Mass Challenge has long served as a cornerstone in Dana-Farber’s LEFT CENTER Dr. Benz at mission to conquer cancer. The funds you raise serve as the backbone of the Institute, provid- PMC opening ing flexible support for our most pressing initiatives. ceremonies This year kicked off a three-year campus expansion and revitalization plan. In constructing and modernizing key facilities—Charles A. Dana Building, Jimmy Fund Clinic, Longwood Center, and Molecular Cancer Imaging Facility—we are reinforcing our commitment to the highest caliber of innovative research and clinical excellence. On the research front, the creation of the OncoPanel, with its unprecedented ability to read the genetic code of 305 genes in a tumor sample, will shed valuable light on genetic mutations and other crucial types of DNA alternations found in a spectrum of cancers. This pioneering work is fundamental to the delivery of personalized medicine, empowering physi- cians to better diagnose cancer, develop and choose targeted therapies, monitor treatment effectiveness, and improve outcomes for all cancer patients. New and improved multi-drug therapies represent the next generation of cancer thera- peutics. One example is a recent clinical trial that revealed how a combination of a PARP inhibitor and an anti-angiogenesis drug holds great promise for treating advanced ovarian and triple-negative breast cancers. We could not do this critical work without you. Sincerely, Edward J. Benz, Jr., M.D. President, Dana-Farber Cancer Institute 2 The PMC Raises Record $39 Million for Dana-Farber The 2013 Pan-Mass Challenge raised $39 million for adult and pediatric patient care and cancer research at Dana-Farber Cancer Institute. The 2013 fundraising total is $2 million more than the PMC gave in 2012 and brings its 34-year Jimmy Fund contribution to $414 million. The PMC is the most successful athletic fundraising event in the United States; it raises and contributes more money to charity than any other such event. One-hundred-percent of every rider-raised dollar goes directly to the Jimmy Fund. The PMC is Dana-Farber’s largest single contributor and the event raises nearly 50 percent of the Jimmy Fund’s annual revenue. “Since the 2009 recession, PMC has grown from raising $30 to $39 million, which is a 7.5 percent average growth per year,” says PMC Founder and Executive Director Billy Starr. “Each year, riders come to the event with a renewed commitment to raising money for cancer research.” LEFT (L to R) Lee Nadler, MD, senior vice president, Experimental Medicine of Dana-Farber Cancer Institute, and PMC Senior Investigator; Rob DeMartini, president and CEO of New Balance; Josh Bekenstein, managing director of Bain Capitol and PMC board member; Billy Starr, founder and executive director of the PMC; Todd Langton, president, TGL Associates and chairman of the PMC board; Edward J. Benz, Jr., MD, president of Dana- Farber Cancer Institute; Roger Berkowitz, president and CEO of Legal Seafoods; and Bill Fine, president and general manager of WCVBTV Boston. 3 DAF Direct Makes Giving from Donor Advised Funds Easier The Boston Red Sox Foundation, A Donor-Advised Fund (DAF) is a rapidly of DAF dollars. “As soon as we launched the Official Charity of the Boston Red Sox, growing vehicle for charitable giving. Upon widget on our site, DAF donations, ranging has been a PMC presenting sponsor making a contribution to their DAF account, from $50 to $31,000, started coming in. since 2003. In that time the Red Sox donors receive an immediate tax deduction, The sheer number of donations from DAF have amassed five American League can recommend investment options, and later Direct really surprised us.” says Director of pennants and three World Series designate contributions to specific charities. Finance, Michele Sommer. “From a cultural trophies. An incredible run, no less Two trends—growing online dona- standpoint, the PMC is focused on making credible than the $327,584,000 the tions and popularity of DAFs—led Fidelity fundraising as easy as possible. Incorporating PMC raised for DFCI during that time. Charitable (the nation’s largest DAF provider DAF Direct does that and has exceeded our And the foundation’s support for the having granted over $15 billion to charities expectations.” says Senior Vice President of since 1991) to develop DAF Direct. DAF Operations, David Hellman. PMC event operations is one big rea- Direct is a widget that makes giving from a We expect DAF gifts to continue to grow son the PMC’s gift represents 100% DAF while on a charity’s website as easy as For our riders, letting their donors know that of what every rider raised. making a credit card donation. The PMC they can use a DAF to support their ride is a The Red Sox support extends was thrilled when Fidelity Charitable invited great idea. beyond sponsorship. The PMC logo is us to be one of 10 charities to pilot DAF displayed on the Green Monster and Direct. Now DAF Direct is a pay- they field a PMC team that has raised ment option on the PMC’s web- almost $3.5 million. Stacey Lucchino, site. After the donor enters their wife of Sox CEO Larry Lucchino, rider(s) name and amount(s), they captains team Nine. Larry said, “The choose to pay by credit card or PMC is a cause near and dear to each DAF Direct.