Looking Ahead to the World in 2050 Bridgestone Group Environmental Report 2015 Bridgestone Corporation Environmental Planning and Promotion Department 3-1-1, Ogawahigashi-cho, Kodaira-shi, Tokyo, 187-8531, Japan For more information, please visit our website. http://www.bridgestone.com/responsibilities/environment/ About This Report Environmental Mission Looking Ahead to the World in 2050 Statement Bridgestone Group Environmental Report 2015 Editorial Policy Scope of the Report Table of Contents Bridgestone Corporation produced its first environmental This report presents information about Bridgestone Group The Bridgestone Group has more than 188*1 production report in 2000, providing information about the company’s activities including domestic and international subsidiaries and development centers in 26 countries, conducts environmental activities*1. To reach all Bridgestone Group and affiliated companies of the Bridgestone Corporation. business activities in more than 150 countries and has About This Report 1 global stakeholders and convey the company’s sustainabil- Bridgestone Corporation is referred to as “Bridgestone” or more than 144,000 employees globally. The Group’s ity vision and initiatives in an easy-to-understand way, we “the Company” in the text; “Bridgestone Group” and “the shared Environmental Mission Statement serves as a Environmental Mission Statement 2 have focused on presenting the information in both Group” refers to the entire Bridgestone group of companies basis to engage employees from a wide range of Japanese and English. The Group communicates to its including all domestic and foreign subsidiaries and affiliated backgrounds, working together toward established environ- Top Commitment 3-4 stakeholders in regions including Japan, the United States, companies. mental goals. Our mission statement is unchanging: “to Europe and China through detailed environmental reports help ensure a healthy environment for current and future Looking Ahead to the World in 2050 and on websites. Prepared with Reference to: generations.” This ensures that together with our stakehold- 5-7 *1 In 2004, information about activities was given in a social and GRI (Global Reporting Initiative) 4 ers, we are committed to continually working toward a environmental report, and was included as part of a Corporate sustainable society with integrity. Social Responsibility (“CSR”) report in 2009. Since 2010, the Environmental Reporting Guideline (Ministry of the In Harmony with Nature company has produced separate CSR and environmental reports in Environment of Japan, 2012) In an effort to ensure everyone in the Group is familiar order to provide greater detail about specific environmental activities. with the Environmental Mission Statement, we have 2 Published Next Publication translated it into 19 languages* and displayed it in every Period Bridgestone Group business. The company also uses In Harmony June 2015 Planned for June 2016 educational opportunities, such as e-learning, training 8-12 In principle, this report covers activities for fiscal year 2014 In harmony with Nature programs and environmental intranets, to support employ- with nature (1 January, 2014 to 31 December, 2014), but some of the ees in understanding the connection between the information covers activities up to March 2015. Environmental Mission Statement and the work they do each day. *1 As of December 2014. Value Natural Resources Natural Value Materiality *2 Posters are available on Bridgestone’s website. http://www.bridgestone.com/responsibilities/environment/ Taking into account the concerns and expectations of all Statement to make the goal of its activities clear. In 2012, mission/statement.html stakeholders, as well as the impact on the Group, the follow- we also drew up the Group’s Long-term Environmental ing themes of materiality have been identified for the Vision, looking ahead to the year 2050, to promote concrete Value Natural Group’s commercial activities: “Biodiversity: In harmony action. 13-18 Value natural Resources with nature”; “Sustainable use of resources: Value natural Among the various themes contained herein, the main The Bridgestone Group’s Environmental Mission Statement resources resources”; and “Climate change: Reduce CO2 emissions.” focus is placed on the substance of important activities and In 2011, in order to meet the challenge of these issues progress of KPIs*3 in particular. as one body, the Group refined its Environmental Mission Reduce CO Reduce Materiality and the Environmental Report Focus of the 2015 Environmental Report The Company developed the scope of this report Stakeholders’ Concerns by considering the following sources: and Expectations Reported in Reduce CO2 2 Environmental Report 19-22 Emissions Stakeholders’ Concerns Influence on 2015 (This Report) Reduce CO2 Emissions and Expectations the Bridgestone Group emissions Opinions the Bridgestone Group has Creation of business In harmony with nature ● Water intake reduction received directly from environmental and opportunities (customer ● Environmental footprint reduction sustainability experts (such as through value and social value) ● Ecosystem preservation & restoration individual interactions, CSR stakeholder Reduction of business dialogues and the W-BRIDGE advisory risk (business Value natural resources board*2) ● Towards 100% sustainable materials continuity, compliance ● 3R in operations (reduce, reuse and Assessment from socially responsible with laws and recycle to achieve waste reduction) investing (SRI) and environmental grading regulations, impact on and assessment bodies (DJSI, CDP, brands) Reduce CO2 emissions Environmental Management 23-24 FTSE4Good, etc. See page 25) Feedback from ● CO2 reduction in operations ● Reduction of CO2 emissions Reports from environmental NGOs and stakeholders, increase during use (rolling resistance research bodies in brand value Sharing progress Environmental Communication 25-26 on the Group’s goals in tires) Trends in international treaties and meetings on Bridgestone’s environmental website and the Third-party Assurance of websites and environmental reports Environment Data of each region and company in 27 the Bridgestone Group High Materiality Issues Main Performance Indicators 28 Environmental Mission Statement and Long-term Environmental Vision Disclosure of Financial and Influence on the Bridgestone Group Non-financial Information 29 KPI reporting for particularly important activity information in the environmental report *2 A joint research project between Bridgestone and Waseda University *3 Key Performance Indicator 1 Bridgestone Group Environmental Report 2015 Bridgestone Group Environmental Report 2015 2 Top Commitment Top Commitment Mid-term Long-term Bridgestone Group’s Water Intake Reduction Target Environmental Mission (baseline: 2005) target vision Aiming to achieve a “Dan-Totsu” position Bridgestone Group To help ensure a healthy Long-term 35% reduction per unit at 2020 2050 and beyond environment for current and manufacturing sites Environmental Vision future generations... from an environmental perspective In balance Promote with nature ecological (contribution > footprint) sustainable In harmony conservation and in order to contribute to achieving with nature restoration society (Biodiversity) Towards 100% Sustainable a sustainable society materials In harmony with nature Resource productivity Contribute to improvement globally agreed target (over 50% reduction) Value natural resources Reduce Balancing with earth’s capacity emissions across products’ life cycle Back casting Value natural resources Reduce CO2 Masaaki Tsuya emissions CO2 Reduction Target (baseline: 2005) CEO and Representative Board Member, -35% reduction in CO2 per sales from the company’s total operations and its products’ “after-use” concurrently Chairman of the Board -improving tire rolling efficiency by 25% (the potential improvement in the customers’ fuel efficiency exceeds all other emissions in the products’ life cycle.) Reduce CO2 emissions Targeting a Dan-Totsu position Specifically, we are pushing forward with worldwide our commitment to contribute to the realization of a tires. We are exploring opportunities to provide service in all aspects of our business initiatives focused on three areas: operating in harmony low-carbon society. In order to ensure the steady progress packages that bundle tires with after-sales maintenance with nature, valuing natural resources and reducing CO2 of our efforts to achieve this target, we have established services including retreading the tires. These packages not The Bridgestone Group operates in a world experiencing emissions. mid-term targets for 2020, detailing specific numeric goals only help customers cut costs while driving safely, but also substantial change in a wide range of areas, including for cutting CO2 emissions from the Company’s total contribute to reductions in both resource consumption and governmental policies, the economy, the environment, Advancing initiatives to achieve operations and from tire usage. Tire usage reductions will CO2 emissions from company’s operations and after-use. information distribution, technical innovation and globaliza- mid-term targets be achieved by lowering rolling resistance (see page 20). tion. Social structures and consumer attitudes also are By 2014, the Group realized a reduction of approximately Advancing initiatives that span changing significantly. In alignment with the Group’s The Group has established a long-term environmental