PARTNERSHIP OPPORTUNITIES JENNINGS MILL COUNTRY CLUB APRIL 13 – 19, 2009 PGA TOUR DRIVEN ATHENS REGIONAL FOUNDATION CLASSIC TOURNAMENT OVERVIEW In just three short years on the Nationwide Tour, the Athens Regional Foundation Classic has become established as one of the premier events on tour. As the only professional sporting event in northeast Georgia, the ARFC offers a unique opportunity for corporate and individual partnership with the Athens Regional Foundation and the PGA TOUR. Through. this relationship, the PGA TOUR is able to offer a vehicle for sponsors to target an audience, align yourself with a positive image and give back to charity while having a significant impact on the local community. Come see tomorrow’s stars, today. Facts about the ARFC & Nationwide Tour •ARFC Ranks in the top 5 on Tour in attendance (over 22,000 annually) •Annual economic impact of $3 Million + to our local economy •Media Value coverage in newspapers, radio, internet and TV is # 1 on Tour •1St Place prize money in 2009 ARFC will be $99,000 • 450 + annual ARFC tournament volunteers •Past Champions –Paul Gow ’06 –Martin Laird ’07 –Robert Damron ‘08 •The Athens Regional Foundation was named the Nationwide Tour’s Co‐Charity of the Year for 2008 •Since 1990, former Nationwide Tour players have won 227 PGA Tour events •Former Nationwide Tour players have won 11 major championships •PGA Tour Impact –2/3 of current PGA Tour members played on the Nationwide Tour •Total prize money on the entire Tour in 2008 will be a record $19 Million •The top 25 money winners will earn their PGA Tour card for 2009 PGA TOUR DRIVEN ATHENS REGIONAL FOUNDATION CLASSIC GIVING BACK TO THE COMMUNITY CHARITY – Giving Back….. The Heart of the PGA Tour Thanks to the generosity of our sponsors in Athens and the Northeast Georgia Community, we will be able to donate proceeds of the tournament to the Athens Regional Foundation. These proceeds will allow the Foundation to continue funding projects such as the Loran Smith Center for Cancer Support, the Breast Health Center for Breast Health Education, Screening & Cancer Diagnosis, the ARMC Guest House and the new Griffin‐Dubose Healing Lodge. By serving the needs of the community, our tournament support a variety of organizations. Additionally, the tournament supports a variety of additional charities such as the American Cancer Society, American Heart Association and the Leukemia & Lymphoma Society through our “Tickets Fore Charity” program. We also provide support to the First Tee Program, which provides young people of all backgrounds the opportunity to develop through golf and character education, life enhancing values such as honesty, integrity and sportsmanship. PGA TOUR DRIVEN ATHENS REGIONAL FOUNDATION CLASSIC SCHEDULE OF EVENTS Friday, April 10 7:00 PM Dogwood Bash –Tournament Kickoff at Athens CC Monday, April 13 All Day Nationwide Tour Professional Practice Rounds 1:00 PM Monday Pro‐Am Tuesday, April 14 All Day Nationwide Tour Professional Practice Rounds 4:00 PM Junior Golf Clinic 6:30 PM Pro‐Am Pairings Party (Sanford Stadium) Wednesday, April 15 All Day Official Pro‐Am Tournament 7:00 PM Harry Bissett’s Bayou Grill Seafood & Oyster Fest (live music) Thursday, April 16 8:00 AM 1st round of tournament play 7:00 PM Hilltop Grille Taste of Athens (live music) Friday, April 17 8:00 AM 2nd round of tournament play (Field will be cut to low 60 and ties) 8:00 PM The Dirk Howell Band at the Melting Point Benefit Concert Saturday, April 18 8:00AM 3rd round of tournament play Sunday, April 19 8:00 AM Final round of tournament play Following play, the champion of the 2009 Athens Regional Foundation Classic will be introduced on the 18th green. PGA TOUR DRIVEN TITLE SPONSOR $350,000 Title sponsorship is an exclusive corporate opportunity to have your company name on a Nationwide Tour event. This sponsorship offers significant regional and national exposure with an estimated value of over 1.2 million dollars. It also offers a year‐round promotional vehicle with the added value of entertaining clients and rewarding employees. Your company will also benefit from the association with an event that provides financial proceeds to the Athens Regional Foundation. Entertainment & Hospitality Opportunities •Membership to the network of TPC golf courses for your company •One 20‐seat Skybox on the 18th green for all tournament days, which includes 50 passes each day. All food & beverage will also be provided. •One 20‐seat Skybox on the 17th green for all tournament days, which includes 50 passes each day. All food & beverage will also be provided. •24 Pro‐Am Playing Spots in the Official Wednesday Pro‐Am •24 Wednesday Pro‐Am Gift Packages •12 Pro‐Am Playing Spots in the Monday Pro‐Am •12 Monday Pro‐Am Gift Packages •100 Invitations to a Private Cocktail Party & Dinner at the Classic Center •24 invitations to the Dogwood Bash Dinner Gala •24 Invitations to the Pro‐Am Pairings Party at Sanford Stadium SkyClub •24 invitations to the Harry Bissett’s Crawfish & Oyster Fest •24 invitations to the Hilltop Grille Taste of Athens nd 2008 Champion Robert Damron sinks the winning •24 tickets to the 2 Annual Dirk Howell Band Concert at the Melting Point putt in a sudden‐death playoff. •12 invitations to pre‐tournament Media Day •500 Weekly Clubhouse Badges •1,000 Daily Tickets •25 Weekly VIP Parking Passes PGA TOUR DRIVEN TITLE SPONSOR ‐ continued ‐ Promotional & Advertising Opportunities •Exclusive naming rights to the tournament •Extensive presence on www.pgatour.com and www.arfcgolf.org •PGA Tour Media Guide and ongoing PGA Tour press releases related to the event •Tournament logo on all promotional items and gifts for the tournament •Tournament logo on all tournament promotions including billboards, posters, ads, Web Site banners, Program, Daily Pairings, Volunteer Handbook, etc. •Tournament logo on all tickets and parking passes •Tournament logo on all Nationwide Tour electronic leader board panels •Extensive signage located around the clubhouse, golf course and all hospitality areas •Corporate message scrolling on all electronic leader boards during the tournament •Full page ad in Tournament Program and Daily Pairings Sheet 2007 Champion Martin Laird celebrates after making nd •Corporate Vendor Expo Tent or Spectator Interactive Tent this birdie on the 72 hole to win the tournament by one shot. •Widespread media coverage with regional and national newspapers, regional television and radio •Golf Channel coverage during Golf Central’s periodic leader board reports and “Quest for the Card –Inside the Nationwide Tour” PGA TOUR DRIVEN PRESENTING SPONSOR $150,000 Presenting sponsorship is an exclusive corporate opportunity to have your company name on a Nationwide Tour event. This sponsorship offers significant Regional and National exposure with an estimated value of over 1.2 million dollars. It also offers a year‐round promotional vehicle with the added value of entertaining clients and rewarding employees. Your company will also benefit from the association with an event that provides financial proceeds to the Athens Regional Foundation. Entertainment & Hospitality Opportunities •One 20‐seat Skybox on the 18th green for all tournament days, which includes 50 passes each day. All food & beverage will also be provided. •One 10‐seat Skybox on the 17th green for all tournament days, which includes 25 passes each day. All food & beverage will also be provided. •16 Pro‐Am Playing Spots in the Official Wednesday Pro‐Am •16 Wednesday Pro‐Am Gift Packages •8 Pro‐Am Playing Spots in the Monday Pro‐Am •8 Monday Pro‐Am Gift Packages •50 Invitations to a Private Cocktail Party & Dinner at the Classic Center •16 invitations to the Dogwood Bash Dinner Gala •16 Invitations to the Pro‐Am Pairings at Sanford Stadium SkyClub •16 invitations to the Harry Bissett’s Crawfish & Oyster Fest •16 invitations to the Hilltop Grille Taste of Athens •16 tickets to the 2nd Annual Dirk Howell Band Concert at the Melting Point •8 invitations to pre‐tournament Media Day •250 Weekly Clubhouse Badges •500 Daily Tickets •15 Weekly VIP Parking Passes PGA TOUR DRIVEN PRESENTING SPONSOR ‐ continued ‐ Promotional & Advertising Opportunities •Corporate name included as “Presented By” partner with the Title Sponsor •Extensive presence on www.pgatour.com and www.arfcgolf.org •PGA Tour Media Guide and ongoing PGA Tour press releases related to the event •Tournament logo on all promotional items and gifts for the tournament •Tournament logo on all tournament promotions including billboards, posters, ads, Web Site banners, Program, Daily Pairings, Volunteer Handbook, etc. •Tournament logo on all tickets and parking passes •Tournament logo on all Nationwide Tour electronic leader board panels •Signage located around the clubhouse, golf course and all hospitality areas •½ page ad in Tournament Program and Daily Pairings Sheet •Corporate Vendor Expo Tent •Widespread media coverage with regional and national newspapers, regional television and radio •Golf Channel coverage during Golf Central’s periodic leader board reports and “Quest for the Card –Inside the Nationwide Tour”” PGA TOUR DRIVEN WEDNESDAY PRO‐AM TITLE SPONSOR $40,000 Corporate sponsorship as the exclusive host of the 4th Annual Athens Regional Foundation Classic Official Nationwide Tour Pro‐Am. The ideal venue to entertain top clients or employees and receive brand recognition for your business. The Pro‐Am consists of 54 teams in which 216 amateur players will compete alongside top Nationwide Tour professionals. Your company