March 29, 2016 IHSA targets small businesses with spring campaign MISSISSAUGA—This spring, the Infrastructure Health and Safety Association (IHSA) will launch a new advertising campaign aimed at small businesses. The majority of firms in the industries that IHSA serves are small businesses and independent contractors. The goal of this campaign is to engage small businesses by having them visit ihsa.ca/smallbusiness. Here they will find free IHSA tools and resources that will not only meet their specific health and safety needs but also save them time and money. This campaign will centre on radio spots that will air on regional stations across the province. These ads will air for five weeks beginning on March 28th. The list of participating radio stations is below. Barrie .............................CFJB Classic Rock Ottawa ..........................CFRA News/Talk Belleville .......................Rock 107 Peterborough ............CKWF Rock Brockville .....................CJPT Classic Rock Sarnia ............................CHKSFM Rock Hamilton ......................Y108 Rock Sault Ste. Marie .........WSUE Rock Kenora ..........................CJRLFM The Lake St. Catharine’s ...........HTZ Classic Rock Kingston .......................CIKR Classic Rock Sudbury .......................CJRQ Rock Kitchener .....................CJDV Rock Thunder Bay ..............CJSD Rock Kitchener .....................CKGL News/Talk Timmins ........................CJQQ Rock London .........................FM 96 Rock Toronto .........................Q107 Rock London .........................CFPL News/Talk Toronto .........................680 News North Bay ....................CKFX Rock Toronto .........................Fan 590 Oshawa ........................CKGE Classic Rock Windsor........................CKLW News/Talk Ottawa ..........................CHEZ Rock The radio spots will be supported by print and online advertising through various trade and industry associations such as the Ontario General Contractors Association, Council of Ontario Construction Associations, and Ontario Home Builders’ Association. Please watch and listen for the ads over the next few months. About IHSA IHSA is a leader in health and safety education. Through skills-based training, auditing, and evaluation, we provide safety solutions to those who perform high-risk activities such as working at heights, working with energized high-voltage power systems, driving motor vehicles, transporting dangerous goods, working on suspended access equipment, and utility line clearing. Programs like Working at Heights and the Certificate of Recognition are examples of how IHSA continues to set the standard for prevention in Ontario. By registering a business with the Workplace Safety and Insurance Board (WSIB) and paying premiums to one of the rate groups IHSA serves, companies and their employees automatically become members of IHSA. As members, they get access to leading health and safety training, products, and services at no cost or at a reduced price. Those who work in high-risk industries are encouraged to visit IHSA.ca for free online resources that will help them return home safe at the end of each day. To learn more, visit ihsa.ca 5110 Creekbank Road, Suite 400, Mississauga, ON L4W 0A1 Canada | T 1 800 263 5024 | T 905 625 0100 | F 905 625 8998 | ihsa.ca.