Continuing ITV’s Digital Transformation 2019 Interim Results 24th July 2019 1 Agenda Introduction Carolyn McCall Financial Review Chris Kennedy Strategic Update Carolyn McCall Outlook Carolyn McCall Q&A 2 Highlights • H1 modestly better than expected with good performance in the areas we can control • Exceeded TAR expectations • Good viewing performance, with ITV Family SOV at an 11 year high, against tough comparatives • Strong online performance, with VOD revenue up 18% and monthly active users (MAU) up 37% • Solid pipeline of new and returning shows with over £130m more revenue secured than this time last year • Trading inline with expectations and on track to deliver full year guidance • £20m of cost savings, an additional £5m • Grow total ITV Studios revenue by at least 5% at 14–16% margin • Deliver double digit growth in online revenue • Deliver revenue growth in Direct to Consumer • Launch BritBox • Launch our programmatic addressable advertising platform • Deliver on our full year dividend commitment of at least 8p per share • Continue to successfully execute on our strategy • Build on our market leadership in linear TV and in premium AVOD • Will deliver an additional £5m of cost savings this year and £15m over 2020–22 which brings total announced to £55 to 60m which is equivalent to around 13% of the fully addressable cost base • The next phase of our strategy will further position ITV to take advantage of the evolving viewing and advertising opportunities as we accelerate our digital transformation 3 2019 H1 Group Financial Highlights External revenue Total advertising Online revenue Total ITV Studios £1,476m revenue revenue (2018: £1,593m, down 5% up 18% down 6% down 7%) Adjusted EBITA Adjusted EPS Statutory EPS Dividend £327m 6.2p 4.8p 2.6p (2018: £375m, (2018: 7.1p, (2018: 5.3p, (2018: 2.6p) down 13%) down 13%) down 9%) 4 Financial Review – 6 months to 30th June 2019 Chris Kennedy 5 5 Broadcast & Online Strong growth in VOD advertising more than offset by decline in NAR 2019 2018 Change • Strong growth in VOD up 18% (£m) (£m) Total advertising revenue 849 890 (5)% • Direct to Consumer on track to deliver Direct to Consumer 40 41 (2)% revenue growth over the full year SDN 34 36 (6)% Other revenue 68 78 (13)% • Other broadcast revenues impacted by Broadcast & Online non-advertising revenue 142 155 (8)% closure of Encore and less minorities Total Broadcast & Online revenue 991 1,045 (5)% revenues Network Schedule costs (541) (567) 5% • Schedule costs reflect timing of major Variable Costs (59) (57) (4)% sporting events Broadcast infrastructure and overheads (177) (164) (8)% Broadcast & Online adjusted EBITA (ex BritBox) 214 257 (17)% • Non-programming costs include £9m BritBox UK net investment (3) - - of essential investments Total Broadcast & Online EBITA 211 257 (18)% • EBITA decline primarily driven by EBITA margin (ex BritBox UK) 22% 25% advertising revenue Total EBITA margin 21% 25% 6 ITV Viewing Continued good viewing performance in H1 Total ITV ITV Family SOV Online Viewing Viewing 23.6% up 13% flat YOY down 5% 16-34s SOV on 81% of 16-34s ITV2 registered on the 6.5% up 7% ITV Hub 7 Total Advertising Advertising Categories Category (VOD and spot combined) 2019 (£m) YOY % change Retail 125 (8)% Finance 85 (2)% Entertainment and Leisure 73 (23)% Cars and Car Dealers 59 1% Airlines, Travel & Holidays 55 22% Telecommunications 49 1% Food 48 (10)% Cosmetics & Toiletries 44 (18)% Publishing and Broadcasting 41 10% Government 28 18% Non-gaming online advertising up 7% in H1 Total advertising for ITV Plc Family - all numbers are net 8 ITV Studios Confident in delivering at least 5% revenue growth at 14-16% margin over the full year 2019 2018 Change Organic • Phasing of deliveries weighted to H2 (£m) (£m) % change Studios UK 331 328 1% 2% • Growth in Studios UK offset by no Bodyguard and Age Before Beauty ITV America 79 141 (44)% (47)% Studios RoW 260 247 5% 6% • ITV America performance reflects the Global Entertainment 88 87 1% (1)% absence of The Four and fewer episodes of some entertainment shows Total Studios revenue 758 803 (6)% (6)% Total Studios costs (642) (685) 6% • RoW driven by The Voice in the ITV Studios adjusted EBITA 116 118 (2)% Netherlands and Spain Adjusted EBITA margin 15% 15% • 15% margin in line with guidance Internal – ITVS to ITV Network 271 254 7% • £130m more revenue secured for the External revenue 487 549 (11)% full year target than this time last year Total revenue 758 803 (6)% • £3m revenue benefit from FX EBITA includes the benefit of production tax credits 9 Essential investments £40m plan for 2019 on track H1 2019 (£m) Integrated Producer Broadcaster Marketing 4.5 ITV Hub 1.5 Commercial 2.0 Data 0.5 Total IPB 8.5 Direct to Consumer 0.5 ITV Studios 3.0 Total essential investments 12.0 As previously announced, we will make £40m of essential investments in 2019 with a further £10m in both 2020 and 2021 10 Cost savings Additional cost savings targeted Cost savings – in year 2019 2020 2021 2022 Total 2018 Total cost base: £2,956m (£m) (£m) (£m) (£m) (£m) Fully addressable Announced in 2018 15 10 10-15 - 35-40 costs Total ITV 15% Studios Production Additional savings costs 5 15 20 targeted 9% 40% Broadcast transmission 20 55-60 Network Schedule 36% We will deliver £55 to £60m of savings over 2019 to 2022, which is equivalent to around 13% of the fully addressable cost base 11 Adjusted and statutory results Adjusted Earnings Adjusted EPS Statutory Exceptional £248m 6.2p EPS items (2018: £285m, (2018: 7.1p, 4.8p £35m down 13%) down 13%) (2018: 5.3p, down 9%) (2018: £40m) 12 Solid balance sheet with healthy liquidity Profit to Cash* Net Debt Leverage* 89% £1,082m 1.3x (2018: 94%) (2018: £1,034m) (2018: 1.2x) Net pension Undrawn facilities deficit £740m (£770m undrawn) £113m (31 Dec 2018: £38m) *Profit to cash conversion and reported net debt/adjusted EBITDA leverage are calculated on a rolling 12 month basis 13 2019 Planning Assumptions Largely unchanged P&L CashCash £80 to £85m of Capex, up from previous guidance of Schedule Costs Expected to be around £1.1bn Capex £65m, due to our investment in the addressable advertising platform Total essential investment of around in 2019, increasing to Cash cost of exceptionals will be around £85m, largely Investments £40m Exceptional accrued earnouts and includes the purchase of the £60m by 2021 as previously announced Items remaining shares in NCI ITV’s net investment in BritBox UK will be up to £25m in 2019, Around 80% – reflecting our continued strong cash BritBox increasing to around £40m in 2020, and expected to decline Profit to cash generation, investment in Studios working capital and thereafter BritBox £20m cost savings in 2019 to fund strategic priorities, up from Deficit funding contribution for 2019 is expected to be Cost Savings £15m previously guided Pension around £75m Adjusted Around £40m – up from £35m previous guidance, reflecting Dividend At least for the full year Interest slightly higher debt levels, FX and the impact of IFRS 16 8.0p Adjusted effective tax rate around 18%, down from 19%. Over Tax the medium term it is expected to be 17-18% Translation impact of FX, assuming rates remain at current Foreign levels, is expected to have an adverse impact of around £10m Exchange on revenue and around £3m on EBITA Exceptional Around £65m, mainly due to acquisition related expenses. This Items excludes the sale of The London Television Centre 14 Strategic Update Carolyn McCall 1515 ITV…More than TV • The pre-eminent Integrated Producer Broadcaster for viewers and brands in the UK • A leading Direct to Consumer business in the UK with strong consumer relationships • A world class creative force in global content production • A lean and agile organisation with leading capabilities in data analytics and technology • A future facing, modern and digital brand that is relevant to all viewers and brands • A sustainable, cash generative and growing business delivering for our shareholders 16 Power of TV advertising Over 70% of all viewing is live linear TV 86% of all video advertising is on live linear TV TV generates the highest ROI of all advertising TV is the most trusted advertising medium 17 Power of TV advertising Profit generated for every £1 spent: TV advertising delivers the highest return on investment £4 £2 <£1 TV Advertising Online Video Online Display “TV, spanning spot to sponsorship, helps build our brand and has been transformational in the growth in our business” Ben Carter, UK Marketing Director, Just Eat Source: Ebiquity – Profit Ability report 2018 18 Power of TV ITV continues to deliver mass audiences and key demographics ITV delivered 99% of all commercial audiences over 5m ITV Family is the largest family of channels for 16-34s Love Island delivered the largest 16-34 audience in H1 16-34s SOV on ITV2 +7%, ABC1s SOV on ITV3 +7%, Men on ITV4 –1% Scaled premium VOD on the ITV Hub 19 More Than TV Strategy 1 Reposition ITV Data analytics STRENGTHEN and technology as a modern and Integrated digital brand producer broadcaster 2 3 GROW CREATE UK and Global Direct to Production Consumer Lean and agile organisation 20 Integrated Producer Broadcaster – Strengthen Investment and KPIs Investment – around £40m over 3 years in KPIs for measuring performance 1. Driving light viewers and repositioning ITV Advertising • Total advertising 2. Enhanced development and revenue distribution of the Hub • Online revenue growth 3. Technology to support data and 1 • Total ITV viewing ad proposition Marketing STRENGTHEN and • ITV Family SOV % 4.