Factsheet Graphic Design The West Sussex County Council logo The following factsheet will help provide an overview of how to use the West Sussex County Council logo. If you have any questions, please don’t hesitate to email the Graphic Design Team central mailbox [email protected] 1 The West Sussex County Council logo Factsheet All material produced by the County Council should carry our logo. It is the cornerstone of our The West Sussex County Council logo is available from Spacing visual identity and provides a simple ‘trademark’ the Graphic Design Team in Jpeg and Adobe Illustrator The logo needs clear spacing around it to signal the wide range of services we provide. EPS formats*. Email a request with reference of where it to stand out and be clearly visible. There are two versions of the logo. The first is the Positive is to be used and your direct County Council contact to: version for use on white or light backgrounds and the [email protected] A minimum clear space of 5mm must second is the Negative version for use on dark backgrounds. be allowed around the logo. The logo should always be positioned in the bottom Ideally there 5mm * Other formats are available in TIFF should be even left corner for West Sussex County Council corporate and PDF formats on request. literature. The minimum size is 14mm height. more space to provide 5mm When you make a request for a logo, we may ask you to maximum impact Logo colours provide a visual of the item concerned so that we can check for the logo. 5mm The standard corporate colour is Pantone Process Blue. that our logo is conforming to the standards set out in this The logo should be reproduced in either this colour or black. factsheet. If you are asked to do this please email your visual where neither Pantone Process Blue or Black ink is used the to [email protected] for approval. 5mm logo can be reproduced in another colour, but must be from one of the darker colours used in the publication concerned. On DL publications County Council Logo County Council Logo Blue Positive Blue Negative Use 21mm On A5 publications logo height Use 22mm Place logo 10mm from logo height bottom left hand edge On A4 publications Place logo 10mm from Use 25mm bottom left hand edge logo height Place logo 12mm from bottom left hand edge County Council Logo County Council Logo Black Postive Black Negative WS1104 January 2013.