COUNTRY CALLOUT AMER /CA, By ullsev_e 45 ® EXCLUSIVE NATIONAL MUSIC RESEARCH ESTIMATES July 16, 2004 Callout America® song selection is based on the top 35 titles from the R &R Country chart for the airplay week of June 6 -12. TOTAL CALLOUT . ARTIST Title (Label) LIKE A LOT POSITIVE NEUTRAL FAMILIARITY DISLIKE BURN AMERICA TOBY KEITH Whiskey Girl (Dream Works) 41.0% 17.5% 15.0% 99.0% 5.0% 1.5% HOT SCORES KENNY CHESNEY I Go Back (BAIA) 40.8% 80.8% 13.3% 97.5% 3.0% 0.5% BRAD PAISLEY fIALISON KRAUSS Whiskey Lullaby (Arista) 39.0% 68.0% 15.5% 94.0% 8.0% 2.5% assword of the Week: Albright. the Week: Do have MONTGOMERY GENTRY If You Ever Stop Loving Me (Columbia) 38.8% 75.0% 17.5% 99.0% 5.5% 1.0% Question of you daily access to the Internet from either ANDY GRIGGS She Thinks She Needs Me (RCA) 38.3% 75.8% 19.3% 98.8% 3.8% 0.0% your home or work? If so, aside from DAVID LEE MURPHY Loco (Koch) 36.5% 76.8% 16.8% 97.5% 3.5% 0.5% work -related activities, what is the LONESTAR Let's Be Us Again (BAIA) 36.5% 70.0% 20.8% 96.8% 4.5% 1.5% primary reason you log on to the In- ternet? BILLY CURRINGTON I Got A Feelin' (Mercury) 36.5% 80.0% 14.0% 98.0% 3.8% 0.3% 98.5% 6.0% 2.3% REBA MCENTIRE Somebody (MCA) 36.3% 71.3% 19.0% Total TIM MCGRAW Live Like You Were Dying (Curb) 35.0% 70.0% 17.3% 94.3% 6.3% 0.8% Yes, have daily Internet access: 70% BILLY DEAN Thank God I'm A Country Boy (View2/Curb) 32.0% 63.8% 17.3% 94.5% 10.3% 3.3% Check e- mail /use instant chat: 35% Get news, sports, other info: 18% JIMMY BUFFETT fICLINT BLACK Hey Good Lookin' (RCA/Mai/boat) 31.3% 58.3% 19.3% 95.3% 11.0% 6.8% Visit a specific website: 14% 96.3% 7.5% 1.3% BROOKS & DUNN That's What She Gets For Loving Me (Arista) 31.0% 70.3% 17.3% Listen to or purchase music: 3% JOE NICHOLS 11 Nobody Believed In You (Universal South) 30.0% 67.0% 18.3% 91.5% 4.5% 1.8% P1 JOSH GRACIN I Want To Live (Lyric Street) 29.0% 69.3% 20.5% 95.3% 5.0% 0.5% Yes, have daily Internet access: 70% JOE DIFFIE Tougher Than Nails (BBR) 26.8% 60.8% 22.3% 90.5% 6.5% 1.0% Check e- mail /use instant chat: 35% JEFF BATES I Wanna Make You Cry (RCA) 23.3% 58.8% 23.5% 91.8% 1.3% 2.3% Get news, sports, other info: 17% ALAN JACKSON Too Much Of A Good Thing Is A Good Thing (Arista) 22.5% 60.8% 20.0% 91.0% 8.0% 2.3% Visit a specific website: 15% Listen to or purchase music: 3% PHIL VASSAR In A Real Love (Arista) 22.0% 59.5% 21.8% 87.0% 4.8% 1.0% TRACE ADKINS Rough & Ready (Capitol) 21.8% 50.3% 20.5% 90.8% 13.5% 6.5% P2 BIG & RICH Save A Horse, Ride A Cowboy (Warner Bros.) 21.5% 45.3% 22.0% 88.8% 12.8% 8.8% Yes, have daily Internet access: 70% JIMMY WAYNE You Are (Dream Works) 19.8% 48.5% 24.5% 84.8% 10.5% 1.3% Check e- mail /use instant chat: 34% Get news, sports, other info: 21% SARA EVANS Suds In The Bucket (RCA) 19.0% 53.3% 23.3% 85.3% 7.0% 1.8% Visit a specific website: 11% JULIE ROBERTS 18.5% 24.8% 91.8% 7.5% 3.5% Break Down Here (Mercury) 56.0% listen to or purchase music: 4% MARTINA MCBRIDE How Far (RCA) 17.5% 53.0% 30.3% 92.5% 7.3% 2.0% TRAVIS TRITT The Girl's Gone Wild (Columbia) 17.3% 51.0% 25.0% 89.0% 10.0% 3.0% Male Yes, have daily Internet access: 72% DIERKS BENTLEY How Am I Doin' (Capitol) 17.3% 49.0% 19.0% 78.5% 8.0% 2.5% Check e-mail /use instant chat: 31% TERRI CLARK Girls Lie Too (Mercury) 16.8% 57.8% 23.8% 92.5% 8.3% 2.8% Get news, sports, other info: 23% JOSH TURNER What It Ain't (MCA) 16.5% 53.0% 24.8% 89.0% 9.3% 2.0% Visit a specific website: 17% Listen 1 % RACHEL PROCTOR Me And Emily (BAIA) 15.5% 48.3% 27.3% 87.8% 8.8% 3.5% to or purchase music: GRETCHEN WILSON Here For The Party 13.5% 40.8% 21.0% 78.8% 12.5% 4.5% (Epic) Female AMY DALLEY Men Don't Change (Curb) 12.0% 40.5% 28.3% 84.5% 13.0% 2.8% Yes, have daily Internet access: 66% KEITH URBAN Days Go By (Capitol) 12.0% 44.5% 22.5% 74.0% 6.5% 0.5% Check e-mail/use instant chat: 40% Get news, sports, other info: 12% CRAIG MORGAN Look At Us (BBR) 11.5% 36.8% 29.0% 76.8% 8.8% 2.3% Visit a specific website: 11% RASCAL FLATTS 74.0% 11.0% 2.0% Feels Like Today (Lyric Street) 10.5% 35.5% 25.5% Listen to or purchase music: 3% Total sample size is 400 persons weekly with a ./- 5% margin of error. Scoring is done each week using live interviewers conducting the interview with each respondent. Scor s are: a) I Like It A Lot, In Fact It's One Of My Favorites b) I Like It c) It's Okay..Just So -So d) I Don't Like It e) I'm Tired Of Hearing It On The Radio f) I Don't Recognize It . To be included in the weekly callout songs mus enter the top 40 positions on R &R's Country airplay chart. The sample is composed of 400 25 -54- year-old persons who identify Country as their favorite music and who listen daily to competitive country radio in the sam le markets. The sample is 50% male /female ... 1/3i° each in the 25 -34, 35 -44, and 45 -54 demos. The sample is balanced by region, and markets within that region. Bullseye Callout is conducted in these regions and marke s. Market selection is determined by Bullseye. NORTHEAST: Washington, DC., Harrisburg, PA., Providence, Rochester, NY, Springfield, MA, Hartford, Portland, ME, Portsmouth, NH. SOUTHEAST: Charlotte, Atlanta, Tampa, Nashville, Chattanooga, Mobile, AL, Charleston, SC, Jackson, MS. MIDWEST: Milwaukee, Cincinnati, Cleveland, Kansas City, Lansing, MI, Ft Wayne, IN, Rockford, IL, Indianapolis. SOUTHWEST: Dallas -Ft. Worth, Tucson, Al uquerque, Oklahoma City, Houston -Galveston, Phoenix, Lafayette, LA, San Antonio. WEST: Portland, OR, Salt Lake City, Fresno, Bakersfield, Spokane, WA, Riverside -San Bernardino. Boise, Denver, Monterey -Salinas. © 2003 R &R Inc. © 2003 Bullseye Marketing Research Inc.. Fast Hunks 1%/u Snags Digital, Clear, Consistent Custom Production - Callouts, Montages & Video Hooks 75,000+ Song Library All Formats & International Titles On -Time Delivery HC6KS U N L I M I T E D Call Michael Pelaia (770)452 -HOOK (4665) The World's Premier Music Hook Service Email: hooks @hooks.com www.hooks.com 16 Perimeter Park Drive, #109 Atlanta, GA 30341 -1324 FAX: (770)452 -4675 Featuring: fy = GoldDiscs and Hit Discs .