THE FABRIC OF BRIGHTON DUKES LANE BRIGHTON DUKES LANE BRIGHTON 02 03 DUKES LANE BRIGHTON DUKES LANE BRIGHTON INTRODUCING FIND –––––– DUKES YOUR LANE Welcome to Dukes Lane - a hidden gem in the heart of Brighton for those in the PIECE know to shop, eat and simply be. A vibrant community of business owners, Dukes Lane is a bespoke collection of 21 units housed along a winding courtyard. This unique retail destination offers a warm welcome to Brightonians and O F day-trippers alike in search of something different. A relaxing sanctuary, this is a paradise for the style-conscious crowd. At Dukes Lane, people come to browse, buy and soak up the atmosphere with friends BRIGHTON and family. 04 05 DUKES LANE BRIGHTON DUKES LANE BRIGHTON A PLACE WHERE A DISCERNING CROWD WILL TRULY WANT TO WILE AWAY THE HOURS DUKES LANE –––––– A distinct locale sitting alongside the buzz of Brighton’s iconic narrow lanes, AT THE Dukes Lane is transforming. Offering a premium retail destination HEART OF for savvy business owners, Dukes Lane provides 15,000 sq ft of diverse national and independent lifestyle brands in a BRIGHTON secluded courtyard location. This is a community of personality-filled businesses, working together to create a welcoming sanctuary in a popular and historic part of Brighton. 06 07 DUKES LANE BRIGHTON DUKES LANE BRIGHTON 08 09 DUKES LANE BRIGHTON DUKES LANE BRIGHTON THIS IS THE PERFECT HOME FOR BRANDS WHO WANT TO MAKE AN IMPACT BRIGHTON –––––– THE PEOPLE MAKE THE PLACE Right in the heart of Brighton, Dukes Lane This is a place where they can enjoy welcomes you to join a retail haven with a flat white with friends or family on a difference. a Saturday morning, before browsing the counter at bareMinerals or picking out Creating an escape from the usual hustle a new shirt at Farah, and finish off with and bustle of the high street, this welcoming a coffee at Brand Sixteen. sanctuary is the place to be for on-trend Brightonians and aspirational newcomers. Dukes Lane is the perfect home for Dukes Lane visitors feel like they’ve stumbled brands who want to make an impact upon a hidden gem, where brands they love sit in a transforming community. together in a space just for them. 10 11 D U K E S T R E E T SHIP STREET 15-16 17-18 19-20 21 22 DUKES LANE BRIGHTON DUKES LANE BRIGHTON AVAILABLE 23 26 24 25 PROFILE 27 MIDDLE STREET AVAILABLE AVAILABLE POP UP UNIT 12 3 8 7 6 5 4 11 10 9 2 BRAND SIXTEEN AVAILABLE POP UP UNIT PROFILE AVAILABLE PROFILE AVAILABLE 13 12 DUKES LANE BRIGHTON DUKES LANE REFLECTS THE BEST OF BRIGHTON OCCUPIERS –––––– MEET THE NEIGHBOURS At Dukes Lane, you’re joining a Whether you’re a big name in family of brands who are offering a contemporary tailoring, you offer the dynamic edge to the Brighton scene. best in natural skincare, or you’re a Progressive business owners are loved local business in search of your invited to come together in a proud second or third site, you’ll be at home local community where relationships in Dukes Lane. This is an exclusive bloom and grow. Here, you’ll find an destination for brands who want to environment unlike any other shopping build a relationship with an astute lane in Brighton. A place where local community. Tucked away in the businesses face each other around a heart of Brighton’s shopping district central court, and work together to and just minutes from the seafront, welcome visitors. Dukes Lane reflects the best of Brighton; it’s the perfect spot for up- and-coming and established brands who have their eye on a new location. 15 DUKES LANE BRIGHTON DUKES LANE BRIGHTON PEAK FOOTFALL INCREASE OF 191.8% YEAR ON YEAR* *Week 1, 2019 MARKETING AND CUSTOMER ENGAGEMENT –––––– BUILDING A COMMUNITY As part of the landlord’s long-term Dukes Lane is held vibrant through regular commitment to further build a community events and marketing campaigns to introduce of occupiers and loyal customer-base, we new visitors to the Lane and keep loyal have a dedicated marketing and PR team customers excited. who work with our brands to engage with locals and visitors. Existing efforts have increased footfall by 32.5% year on year and have seen record This includes aligning strategies to trading days for some of the stores as a result. boost promotions, product launches and in-store events. 16 17 DUKES LANE BRIGHTON DUKES LANE BRIGHTON BRIGHTON IS THE UK’S TOP BEACH DESTINATION DUKES LANE BRIGHTON DUKES LANE BRIGHTON KEY STATISTICS OVER 4,000 PEOPLE –––––– per year have moved from London to BRIGHTON Brighton in recent years (Visit Brighton) IN NUMBERS NO.1 DESTINATION Top beach destination in the UK (Trip Advisor) OVER £1 BILLION MOST ENTREPRENEURIAL ongoing Seafront development and regeneration Most new companies started in the UK (Instant Offices) projects in Brighton (Visit Brighton) OVER 770,00 £267 MILLION residents in the wider Brighton area non-grocery tourist spend per annum (www.brighton-hove.gov.uk) (Shoppertrak) OVER 10 MILLION VISITORS 32,500 STUDENTS to Brighton & Hove per annum (www.brighton-hove.gov.uk) Brighton is home to the University of Sussex and the University of Brighton (Visit Brighton) 20 21 DUKES LANE BRIGHTON DUKES LANE BRIGHTON 22 23 DUKES LANE BRIGHTON WHERE ELSE CAN YOU VISIT THE SEASIDE & BRIGHTON PAVILION ART COMMUNITY THE GREAT ESCAPE BRIGHTON DOME DISCOVER NEW FESTIVALS Built as the seaside pleasure palace for With a diverse range of both public art A major 3 day music festival showcasing Brighton Dome hosts the best of what’s EVERY MONTH? King George IV, the Royal Pavilion has and galleries, Brighton’s art scene is over 400 artists from all over the world, on in music, dance, theatre, comedy, become a true icon. unparalleled. across 45 walkable venues. classical and visual arts. BRIGHTON PALACE PIER Brighton Palace Pier is a Grade II listed pleasure pier, attracting over 4,000,000 BRIGHTON visitors annually. –––––– MUCH MORE BRIGHTON FRINGE The ever-popular annual arts festival, which attracts over 555,000 attendees TO EXPLORE and is the largest of its kind. Brighton is positively thriving. A lively With a resident population of south-coast seaside town with an exceptional cultural natives and keen newcomers, students, allure, this south-coast resort pulls in families and busy professionals (not the crowds from far and wide. From the forgetting the cool-hunters, weekenders, Royal Pavilion and the Palace Pier, to an and holiday-makers who visit from across established comedy circuit and the one of the globe), Brighton has a unique culture the biggest street art scenes in the country, and standing in the UK. i360 KOMEDIA AND CABARET THEATRE Brighton has an unparalleled draw. The worlds tallest moving observation Comedy capital of the South-East, Brighton is host to no less than 12 tower offering breath-taking views over Brighton attracts the worlds best comedy theatres and cinemas, meaning every the city and the South Coast. acts night after night. night a show night. 25 O L D S H O R E H A M R O A D LONDON ROAD NEW ENGLAND ROAD UPPER LEWES ROAD NEW ENGLAND STREET The Level BUCKINGHAM PLACE A N N S T R E E T WHITECROSS STREET SOUTHOVER STREET DUKES LANE BRIGHTON VERNON TERRACE L E W E S R O A D COMPTON AVENUE City College Y O R K P L A C E 10,000,000 Brighton Station G U I L D F O R D R O A D D Y K E R O A D ANNUAL VISITORS TRAFALGAR STREET CATCHMENT DRAWN TO ALBION HILL –––––– BUCKINGHAM ROAD BRIGHTON SURREY STREET RICHMOND PLACE GLOUCESTER STREET SYDNEY STREET GLOUCESTER ROAD E S I R N A PLACE O T H S A CLIFTON TERRACE NORTH LAINE N O R T H R O A DKENSINGTON GARDENS GLOUCESTER PLACE TO DISCOVER QUEENS ROAD UPPER NORTH STREET D Y K E R O A D Jubilee Library SUSSEX STREET E C A L P GARDNER STREET H CHURCH STREET G U Centrally positioned, Dukes Lane is ULTURAL O R O B within a 6-minute walk of 4 car parks. L University of Brighton KINGSWOOD STREET UARTER R A M WESTERN ROAD Just 11 minutes’ walk from Brighton train BOND STREET station, with 8 trains per hour to/from London, GRAND PARADE N E W R O A D Brighton Dome and a journey time of just over 50 minutes. Croydon NORTH STREET INUTE DRIE D U K E S T EDWARD STREET N L E S U O Royal Pavilion H Brighton’s catchment population of over G N I Churchill Square T U N I O N S T E E P M Shopping Centre R 770,000 makes it one of the UK’s most I N C E INUTE DRIE THE LANES A popular and unique retail and leisure WEST STREET L Gatwick Airport B E R T SHIP ST GARDENS S BRIGHTON PL destinations that ticks all the boxes. T R E N I L E S T The Grand E Brighton Centre T Crawley M A R K E T S T EAST STREET O L D S T E I N E MIDDLE STREET ST JAMES’S STREET A booming retail destination, Brighton Horsham INUTE DRIE SHIP STREET Brighton Town Hall attracts £267 million every year from tourist K I N G S R O A D EAST STREET spend alone.