Press Release FOR IMMEDIATE RELEASE Contact: Monique Linder DATE: OCTOBER 11, 2016 Telephone: 612.787.8705 Email: [email protected] SHEILA E. INVITES MUSICIANS, ARTISTS, DESIGNERS AND INNOVATORS TO SUBMIT THEIR WORK TO WIN A DISPLAY SPACE AT THE FREE, PRE-CONCERT, MUSIC AND ART FAIR ON OCTOBER 23RD AT ORCHESTRA HALL FROM 11AM-3PM MINNEAPOLIS MAY0R, BETSY HODGES DECLARES OCTOBER 23, 2016 PURPLE PHILANTHROPY DAY MINNEAPOLIS, MN (October 11, 2016) — The Sheila E. Purple Philanthropy Benefit Concert will be held on October 23rd at 7:30pm at Orchestra Hall. Not only will the iconic Sheila E. bring her electrifying, high energy performance to the concert, she will also bring some friends, including her legendary percussionist father, Pete Escovedo. Concert tickets are available through Orchestra Hall Box Office or online at minnesotaorchestra.org. The Purple Philanthropy Benefit gets started at 11am with a pre-concert “Music and Arts Fair” celebration kicking off with a spectacular colorful drum-line produced by Grammy-award winning music producer and drummer, Andre Fischer and a special proclamation from the Mayor of Minneapolis, Betsy Hodges, declaring October 23rd as Purple Philanthropy Day. Guests will experience an artistically diverse fair featuring Prince inspired music, art and fashion. Twenty-five exhibit spaces are reserved to showcase designs that reflect “LOVE” and “HUMANITY”. A silent auction supporting Purple Philanthropy will have donated art, as well as, three refurbished pianos donated by Wells Piano of Saint Paul, Minnesota. The community of fans, artists, designers, and innovators are invited to submit their featured works to Monique Linder at: [email protected]. There is no cost to participate. The Music and Art Fair is Free/Open to the public from 11:00am-3:00pm. In many interviews, Sheila E. has talked about this charitable concert and now it will be a reality. The Purple Philanthropy Sheila E. Benefit Concert supports organizations that make space for youth to create and innovate musically, artistically and athletically. “Prince did not seek approval or accolades for giving. He gave from his heart anonymously and generously. It is the goal of Purple Philanthropy to bring public awareness to Prince's support of community-based organizations that promote arts, music, athletics, and education for youth. Purple Philanthropy pays tribute to Prince's humanitarianism and helps to preserve his philanthropic legacy," Sheila E. stated. Monique Linder, OMG Media’s Founder, Producer of Rock the Schools with Citizen Stewart and author of “Disrupting Poverty”, an impact study about community leading poverty reduction, expressed: “the greatest impact happens when communities unite to reduce poverty. The results are sustainable growth opportunities that promote the well-being of all youth and families. I am grateful that Sheila E. has taken 1 this leadership role in continuing the philanthropic work that Prince silently missioned to make a difference. With Prince’s sudden loss to his community, I can’t sit back and wait for poverty to worsen for youth and families, who are already at the bottom in society. The levels of extreme poverty that exists has reached unacceptable levels for many families in Minnesota. Purple Philanthropy is about raising this consciousness to support educating youth out of poverty using their God given talent.” Twin Cities Mobile Jazz Project’s Founder, Andre Fischer echoed the sentiment by saying, Sheila E. is an example of a person who found her way out of poverty through very hard work, creativity and the values that her parents instilled in her which gave her hope and great inspiration. As adults, we must protect and mentor our children and help them grow in that same way. I believe Sheila’s concert is being given in that spirit as well as acknowledging Prince’s very noble “humanitarian efforts.” Purple Philanthropy Fund Fiscal administration of the Purple Philanthropy Fund is by The Twin Cities Mobile Jazz Project. A non- profit 501(c) 3 charitable organization. Purple Philanthropy Sheila E. Benefit Concert Date: October 23, 2016 | Time: 7:30pm | Location: Orchestra Hall Stay connected and join the conversation on social media . Facebook: PurplePhilanthropy Twitter: @PurplePhilanthropy Instragram: #PurplePhilanthropy ### About the Purple Philanthropy Sheila E. Benefit Concert (Facebook: Purple Philanthropy) Prince’s humanitarianism centered around his love and compassion for all people. He often used his music to transcend peace, unite people and to transform the lives of young people in his childhood community of North Minneapolis. Prince did not need approval or accolades. He gave from his heart big musician heart anonymously and generously. It is the goal of Purple Philanthropy to learn more about these organizations and how their work impacts the community. Purple Philanthropy pays tribute to Prince's humanitarianism and preserves his philanthropic legacy with a benefit concert at the Minnesota Orchestra Hall on Sunday, October 23, 2016 headlined by Prince protégé and fiancée Sheila E. About Twin Cities Mobile Jazz Project (twincitiesmobilejazzproject.org) To utilize jazz music, all its derivatives, history, art, media, youth social work and technology as a means to promote learning, communication and self-expression. To provide free concerts, after school and summer programs and park workshops as safe and diverse forums for civic engagement and cultural enlightenment for all ages and nationalities. The twin cities mobile jazz project is a non-profit organization. About OMG Media Solutions (omgmediasolutions.com) Minneapolis-based OMG Media Solutions is the media and marketing strategy agency of record for Nekima Levy-Pounds, Chris Stewart aka Citizen Stewart, Kemba Smith, Sheila E. and Paisley Park After Dark Concert Series, prior to Prince's sudden passing. Founded by Monique Linder with the mission to be the leader in innovative media and marketing solutions, with in- depth research, data marketing and analysis tools for our clients to be prepared to respond to real business challenges. REAL . PERSONABLE . AUTHENTIC . is what we’re about. We provide expert technology, sales and marketing solutions with a spirit of innovation, creativity and positivity. 2 .