Property Evolution | Geocon PROPERTY EVOLUTION Corporate Profile 2020 Corporate Profile | 1 Geocon | Property Evolution Property Evolution | Geocon CONTENTS Our Vision 6 About Geocon 8 Property Evolution 10 Property Development Construction Real Estate Hospitality Management Our Milestones 32 Our Leadership 44 Our Team 46 Company Ecosystem 50 Corporate Governance and Commitment 52 Social and Community Investment 54 Sustainable Business Innovation 58 Our Partners 60 Our Future 62 Development Portfolio 64 Metropol, Canberra City. Artist's impression only. 2 | Corporate Profile Corporate Profile | 3 Geocon | Property Evolution Property Evolution | Geocon Metropol, Canberra City. Artist's impression only. 4 | Corporate Profile Corporate Profile | 5 Geocon | Property Evolution Property Evolution | Geocon Republic, Belconnen. Artist's impression only. The first fully integrated property enterprise in the Australian Capital Territory (ACT), Geocon have a proven track record TRANSFORMING PROPERTY of success across construction, development, hospitality management, investment, sales and conveyancing. OWNERSHIP IN AUSTRALIA. Responsible for delivering more than one third of new apartments in the national capital, Geocon is shaping Canberra’s skyline, and is an industry leader in large scale, high-rise residential and commercial developments. With an end to end approach to home ownership in Australia, Geocon is transforming the way people purchase property and create wealth through asset management. Leading the growth of a world-class capital, Geocon are pioneers in a new wave of property evolution. 6 | Corporate Profile Corporate Profile | 7 Geocon | Property Evolution Property Evolution | Geocon ABOUT GEOCON Established in 2007, Geocon was founded by sole Managing Director, Nick Georgalis. With an initial remit spanning precincts which are close to town low-rise residential dwellings and centres, connected to public townhouses in Canberra’s suburbs, transport, schools, universities Geocon has since evolved its and retail and dining amenities. portfolio to encompass large-scale, A key contributor to the mixed use precincts featuring vibrancy of Geocon’s mixed-use residential and commercial precincts are the select hotel offerings, with an annual company and hospitality brands created turnover of $500 million. by Iconic Hotels by Geocon, the Currently the largest residential hotels division of Geocon, present builder/developer in the within the development design. nation’s capital, Geocon ranked Iconic Hotels by Geocon is a 11th in Australia in the Top stand-alone entity and since Homebuilders in the 2019 HIA- its dynamic entry to the market COLORBOND® steel Housing has grown to become largest 100 Report. With experience independent hotelier in the ACT. across multi-unit developments, hotels and hospitality, Geocon’s With a portfolio of brands market share and pipeline of spanning mid-scale to premium business continues to grow. accommodation offerings, Iconic Hotels by Geocon designs A completely integrated in-house and delivers unparalleled hotel approach underpins Geocon’s and hospitality offerings in success. From development site Canberra, its surrounds and purchase, master planning, design the NSW South Coast. and construction to real estate sales, financing, settlement and An agile business model allows property management, Geocon Geocon to rapidly assess offers a complete purchasing opportunities and diversify experience for a first home and develop its offering. A buyer or seasoned investor. result of this approach is the addition of new, complementary Leading the transformation business extensions including of Canberra into a world- mortgage broking and property class, cosmopolitan capital management, to ensure city, Geocon’s hallmark is the success of a seamless architecturally stunning buildings property purchase journey. that deliver a new standard of contemporary living. United, all divisions of Geocon combine to create a fully Setting the bar for real estate integrated powerhouse of Midnight Hotel lobby, Braddon. development and sales, Geocon property evolution in Australia. builds design-led lifestyle 8 | Corporate Profile Corporate Profile | 9 Geocon | Property Evolution Property Evolution | Geocon PROPERTY EVOLUTION 10 | Corporate Profile Corporate Profile | 11 Geocon | Property Evolution Property Evolution | Geocon Left: Metropol, Canberra City. Artist's impression only. Right: Kingston Arts Precinct, Kingston. Artist's impression only. PROPERTY DEVELOPMENT With an annual turnover of $500 million, Geocon is Canberra’s pre-eminent apartment developer. Delivering over 2,000 apartments a year to the marketplace, Geocon’s development team specialise in high-rise, high-density mixed-use precincts, that offer a point of difference to the buyer. With more than 10 years’ end project delivery allows Geocon development experience in to lead the transformation of the the nation’s capital, Geocon’s property market in the ACT. intimate local market knowledge Geocon’s competitive advantage and strong relationships with is displayed via its portfolio of Government agencies, place it long-hold assets including land in a unique position to deliver banks and commercial buildings, top tier apartments, hotels its strong balance sheet, proven and commercial spaces at an large-scale development financing unmatched price and pace. expertise and successful Integration through visionary joint venture partnerships. master planning, strategic partnerships with leading design and architect firms and end-to- 12 | Corporate Profile Corporate Profile | 13 Geocon | Property Evolution Property Evolution | Geocon Construction at Republic, Belconnen October 2019. 14 | Corporate Profile Corporate Profile | 15 Geocon | Property Evolution Property Evolution | Geocon CONSTRUCTION With more than 1,500 apartments, across multiple development sites under construction at any time, Geocon’s multi-disciplinary construction and design team are shaping Canberra’s skyline. Diverse construction and design The construction team comprises and precast elements are capabilities place Geocon at the more than 130 employees, made offsite in controlled forefront of building best practice. and provides in excess of environments, then delivered Complete with an in-house design 2,000 indirect jobs to sub- to site, and expertly installed. and planning team, Geocon contractors. In addition, Geocon These construction methods maintains control of project from engages in solid construction reduce crane time, materials commencement to completion. partnerships which allow for wastage, and the number of people builds to be more innovative Considered master planning, required to manage the works and efficient across the board. including interior and exterior onsite. The approach also minimises design and architecture, Through the use of state-of-the- risks from external factors, development forecasting art technology and project quality which increases design quality and construction resourcing, management systems, the Geocon and efficiency and promotes allows Geocon to deliver end- construction team effectively best practice across workplace to-end building solutions streamline services, which saves health and safety standards. which are delivered to market time and money. Construction on time and on budget. compliant prefabricated Construction team at work. 16 | Corporate Profile Corporate Profile | 17 Geocon | Property Evolution Property Evolution | Geocon SETTING UNSURPASSED STANDARDS OF SALES AND SERVICE OFFERING, GEOCON CREATES SUPERIOR END TO END CLIENT EXPERIENCES, EACH AND EVERY PURCHASE. Geocon Experience Centre, Canberra City 18 | Corporate Profile Corporate Profile | 19 Geocon | Property Evolution Property Evolution | Geocon REAL ESTATE Applying a holistic approach to residential and commercial sales, Geocon’s in-house sales team provides a complete customer experience through all stages of the development, sales, leasing, settlement and conveyancing process. With a decade’s worth of proven Via targeted sales campaigns, experience in the ACT residential partnerships, events and market, Geocon’s sales agents activations hosted at the state- offer unrivalled knowledge of of-the-art City Sales Centre, the the local property and sales sales process is made easy for market, and have collectively sold everyone, from first home buyers over 4,500 units in this time. to investment purchasers. Briefed on projects at the very A highly streamlined sales commencement of their planning process allows for Geocon Sales and design, Geocon’s sales team Agents to guide buyers through possess intimate knowledge of the lifecycle of their purchase. each development project, and From off-the-plan selection, can strategise on their sales through to conveyancing and approach accordingly. This early settlement, Geocon takes the access to information allows guess work out of buying in the for integrated teamwork across Australian Capital Territory. sales and marketing, to ensure the correct purchasing message is conveyed to the sales target. 20 | Corporate Profile Corporate Profile | 21 Geocon | Property Evolution Property Evolution | Geocon Home Loans Rounding out the sales experience, purchases, investment loans, Geocon also offer home loans for refinance and debt consolidation, buyers and property management non-resident loans, self- for investors. Dedicated in-house managed super funds, asset mortgage brokers will assess finance and commercial loans. the buyer needs and search the In-house