Digital Press Kit

Digital Press Kit

DIGITAL PRESS KIT ©2014 Beam Suntory Inc., Deerfield, IL USA. BEAM SUNTORY FACT SHEET BEAM SUNTORY FACTS OPERATING AND COMMERCIAL LOCATIONS USA: Kentucky – Clermont, Frankfort, Boston, Loretto; St. Croix, $4.6 billion (excluding excise taxes)* Sales 2013 USVI • Japan: Tokyo, Osaka, Yamanashi, Tochigi, Shiga • Canada: Alberta, Walkerville, Toronto • Mexico: Ixtapaluca, Jalisco, Mexico Headquarters Deerfield, Illinois City • Spain: Madrid, Jerez, Segovia, Tomelloso • UK & Ireland: Glasgow, Islay, Aberdeenshire, Horsham, Riverstown, Kilbeggan • France: Jarnac • Germany: Frankfurt • Austria: Salzburg, Vienna • Matt Shattock Chairman & CEO Taiwan: Taipei • Russia: Moscow • Australia: Sydney • New Zealand: *Combined total Beam Inc. and Suntory’s spirits business (sales based on 100 yen/dollar) Auckland • India: Delhi, Rajasthan • Vietnam: Ho Chi Minh City • Singapore • Brazil OUR HERITAGE WHO WE ARE The people of Beam Suntory are the custodians of brands that have As the world’s third largest premium spirits company, Beam heritages measured in centuries. In 1795, a farmer and grain mill Suntory is Crafting the Spirits that Stir the World. Consumers operator named Jacob Beam produced the first barrel of whiskey from all corners of the globe call for the company’s brands, that would become Jim Beam, our flagship bourbon brand now including the flagship Jim Beam Bourbon and Yamazaki overseen by seventh generation Beam master distiller Fred Noe. Japanese whisky, as well as world renown premium brands including Maker’s Mark, Knob Creek, Hakushu, Hibiki, Teacher’s, The history of Suntory began in 1899 when the founder Shinjiro Torii Laphroaig, Bowmore, Canadian Club, Courvoisier, Sauza, started producing sweet wines. He then courageously produced Pinnacle and Midori. the first Japanese whisky and today, Suntory is the No.1 whisky distiller in Japan, known for its flagship single malt whisky Yamazaki, Beam Suntory was created in 2014 by combining the world Hakushu and the blended whisky Hibiki. leader in Bourbon and the pioneer in Japanese Whisky to Suntory has at its origins a “Yatte Minahare – Go for it!” spirit that form a new company with a deep heritage, passion for quality, encourages its team to dream big … the very same values and innovative spirit and entrepreneurial culture. Headquartered entrepreneurial spirit that have built Beam for more than 200 years in Deerfield, Illinois, Beam Suntory is a subsidiary of Suntory and will guide Beam Suntory as a global leader in premium spirits. Holdings Limited of Japan. HOW WE COMPETE We seek to outperform our market with a strategy focused on three simple strategic platforms: » Create Famous Brands » Build Winning Markets » Fuel Our Growth ABOUT BEAM SUNTORY All around the world, consumers call for brands that are part of the Beam Suntory family. From Bourbon to Japanese Whisky and every major distilled spirits category, Beam Suntory has built its success barrel by barrel … case by case … and bottle by bottle. With our unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth, Beam Suntory aims to deliver superior performance in developed and emerging markets. Beam Suntory is the third largest premium spirits company in the world, the leading spirits company in Japan and the largest U.S.-based spirits company. Named to Forbes top 25 most innovative companies in the world in 2013, Beam Suntory crafts and markets dozens of the world’s top premium spirits brands, including Jim Beam bourbon and Yamazaki Japanese whisky, as well as Maker’s Mark and Knob Creek bourbons, Hakushu and Hibiki Japanese whiskies, Teacher’s, Laphroaig, and Bowmore Scotch whiskies, Canadian Club whisky, Courvoisier cognac, Sauza tequila, Pinnacle vodka, and Midori liqueur. With locations and employees around the world, Beam Suntory generates annual worldwide sales of approximately $4.6 billion excluding excise taxes. Beam Suntory reinforced its overall commitment to crafting spirits that stir the world in 2012 by investing in a new state of the art Global Innovation Center. Boasting 57,000 square feet, the center showcases an array of technical labs and ideation spaces that drive innovation development. Equally important, Beam Suntory is committed to social responsibility, leading the beverage alcohol industry in upholding the highest advertising standards and making a positive difference in the communities in which we live and work. Through the years, we have invested millions of dollars to support a variety of industry associations and not-for-profit organizations whose beliefs about responsible consumption of alcohol and the need for collective action in addressing alcohol misuse are aligned with our own. We are also committed to continuous improvement of our environmental, health and safety footprint at our distilleries, warehouses, bottling plants and offices throughout the world. Headquartered in Deerfield, Illinois, Beam Suntory is owned by Suntory Holdings Limited. For more information on Beam Suntory, its brands, and its commitment to social responsibility, please visit www.beamsuntory.com and www.drinksmart.com. Crafting the Spirits that Stir the World COMPANY LEADERSHIP Matt Shattock Bill Newlands Bob Probst Clarkson Hine Chairman & Chief Executive President, North America SVP & Chief Financial Officer SVP, Corporate Communications Officer & Public Affairs Kevin George Mindy Mackenzie Nicholas Fink Albert Baladi SVP, Global Chief Marketing SVP, Chief Performance Officer President, Asia Pacific/South President, Europe/Middle East/ Officer America (APSA) Africa (EMEA) Kent Rose John Owen Atsushi “Windy” Koizumi Yasuhiro “Dave” Fukuyama SVP, CAO & General Counsel SVP, Chief Supply Chain Officer President, Japan SVP, Advisor to the CEO Crafting the Spirits that Stir the World INNOVATION Beam Suntory is a leader in innovation and was recognized by Forbes in 2013 as one of the most innovative companies in the world. Beam Suntory operates a state of the art Global Innovation Center in Kentucky. Boasting 57,000 square feet, and features an array of technical labs and ideation spaces that drive innovation development including: • Liquid Arts Studios complete with full working wet bar, brand education workspaces and multiple, modular retail shelf sets • A Packaging Research & Development Lab with expanded capabilities for prototype development, improved package and materials integrity testing and shipping simulation • Product Research & Development Lab to turn trends and consumer insight into early prototypes • Scientific Services & Quality Labs with state-of-the-art analytical testing equipment • Sensory Research with dedicated taste-testing stations • A scalable, flexible and efficient Processing R&D Lab for vetting endless possibilities of new processes and packages for next generation products With a clear focus on flavor and premiumization, Beam Suntory’s innovation pipeline is a key driver of our business. This center is where Beam Suntory combines science and technology with consumer and market trends to bring to life some of the most exciting new cutting-edge products in the marketplace. Crafting the Spirits that Stir the World INNOVATION HIGHLIGHTS BOURBON finish. The entire product line, made with a Sauza Silver base, captures the spirit of the traditional margarita with refreshing • Jim Beam® showcased its innovation strength in 2013 with the effervescence. launches of Jacob’s Ghost™, limited-edition Jim Beam® Distiller’s Masterpiece, Jim Beam® Signature Craft, Jim Beam® Honey and Jim Beam® Maple. In spring 2014, Jim Beam released its first-ever single VODKA barrel product, Jim Beam® Single Barrel. • In December 2013, Pinnacle Vodka® joined forces with Cinnabon® • Red Stag continued to blaze trails in the flavored bourbon category to develop an industry-first vodka innovation. Combining the with the introduction of its newest flavor – Red Stag HardCore Cider mouthwatering flavors of Cinnabon cinnamon rolls with the incredibly by Jim Beam® in August of 2013. smooth, five-times distilled premium vodka, Pinnacle® Cinnabon® • Also in August of 2013, Knob Creek® Bourbon introduced Knob Vodka delivers an irresistible experience that can be served chilled, Creek® Smoked Maple -- a full flavored bourbon infused with natural on the rocks or mixed in festive cocktails. flavors in tribute to the flavor passions of the brand’s founder, Booker Noe. RUM • In the back half of 2013, Cruzan® launched Cruzan Velvet Cinn™, TEQUILA a premium rum horchata, and the Cruzan Distiller’s Collection • Hitting nationwide in May 2014, Sauza® 901® is a collaboration comprised of Estate Diamond Dark Rum, the new Estate Diamond between Sauza® Tequila, one of the oldest and most storied houses Light Rum and the award-winning Cruzan Single Barrel. The brand in tequila, and Justin Timberlake. The co-branded partnership expanded its lavish flavor line-up in March 2014 with the launch of ® blends the creativity and one-of-a-kind personality of the 901® Peach, which blends fine Cruzan Rum with the sweet taste of juicy, brand’s founder with the quality and history of iconic Sauza Tequila to ripe peaches. craft a dynamic lifestyle spirits brand. • Hornitos® reinforced yet again that it’s not just any tequila with its SKINNYGIRL April 2014 launch of Hornitos Black Barrel, a unique spirit aged three • Skinnygirl® Cocktails extended its closet full of low-cal options in fall times to instill distinct whiskey-like notes. The product has already 2013 with its newest vodka

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