A project of the Media Enterprise Design Lab and Zebras Unite About The Authors Malene Alleyne is the founder of Fringe Unicorn, an organization that MEDLab promotes a transformative vision of human rights. Media Enterprise Design Lab UNIVERSITY OF COLORADO BOULDER cmci.colorado.edu/medlab Camille Canon leads Purpose’s US non profit and supports businesses on converting to steward-ownership. Prior to Purpose, Camille spearheaded a real estate development initiative in Northern California for Urban Green Builders, focused on affordable housing, social enterprise, and community By Malene Alleyne, Camille Canon, Amelia Evans, building. She holds a BA from Mount Holyoke College. Yichen Feng, Nathan Schneider, and Mara Zepeda Amelia Evans is an international human rights lawyer and an expert on business and human rights. She is currently an Open Society Fellow Design: Cassandra Dana on Economic Inequality. She co-founded MSI Integrity in 2012 and Illustrations: Sita Magnuson continues to spearhead its development. Amelia has investigated and reported on business and human rights-related issues in a number of countries, most particularly in the Central African and Asia-Pacific regions. Yichen Feng is an investor. She is a Principal at Lumos Capital, where she invests growth equity into companies that shape our education system into one where all students are thriving, not simply surviving. She is a former This work is licensed under a Creative Commons Attribution emerging market VC turned education entrepreneur turned accelerator 4.0 International License. This means you’re welcome to share program facilitator turned investment banker turned back to investor, like it as you wish, as long as you appropriately cite the source. magic. She is a cofounder of Hayward Collegiate primary school and an RSF Social Finance Integrated Capital Fellow. To download or order a copy, visit Nathan Schneider is an Assistant Professor of Media Studies at the colorado.edu/lab/medlab/exit-to-community University of Colorado Boulder, where he directs the Media Enterprise Design Lab. His most recent book, on the cooperative movement, is Everything for Everyone: The Radical Tradition That Is Shaping the Next Economy. Before that, he co-edited Ours to Hack and to Own: The Rise of Platform Cooperativism, a New Vision for the Future of Work and a Fairer Internet. He is a 2020 Open Society Fellow. Mara Zepeda is the Managing Director of Zebras Unite, a growing international movement, co-operative, and fund creating a more ethical and inclusive startup culture. We provide the capital, culture, and community that Zebra founders, and our future economy, wants and needs. She is a Strategic Consultant and cofounder of Hearken, that engages audiences Version 1.0 and communities. She is also cofounder of XXcelerate, which supports Published August 31, 2020 for Oregon womxn entrepreneurs, and Business for a Better Portland, a community oriented business organization. 75 74 13 9 5 it available. it responsible for the content, but they have ensured that we can make make can we that ensured have they but content, the for responsible Zebras Unite (71) Unite Zebras Project, and the Open Society Foundations. These funders are not not are funders These Foundations. Society Open the and Project, tiphub (64) tiphub Purpose (62) Purpose from Basecamp, The Ewing Marion Kauffman Foundation, One One Foundation, Kauffman Marion Ewing The Basecamp, from Ocean Editors (54) Editors Ocean Finally, this project was made possible by financial support support financial by possible made was project this Finally, Krak (52) Krak MSI Integrity (50) Integrity MSI Alternative Ownership Advisors (47) Advisors Ownership Alternative and an anonymous reviewer. anonymous an and The Guild (44) Guild The Cooperative Capital (40) Capital Cooperative Connor, Mark Fairbrother, Laura Daley, Astrid Scholz, Sheeza Shah, Shah, Sheeza Scholz, Astrid Daley, Laura Fairbrother, Mark Connor, Cook Alliance (36) Alliance Cook Connected Us (34) Us Connected We are grateful for comments on drafts from Liz Barry, Andrew Andrew Barry, Liz from drafts on comments for grateful are We Community Shares Company (29) Company Shares Community Center for Community Ownership (26) Ownership Community for Center Cambiatus (16) Cambiatus design of a preliminary edition. preliminary a of design 2Swim (8) 2Swim Ryan Shea, also a MEDLab Research Fellow, contributed to the the to contributed Fellow, Research MEDLab a also Shea, Ryan brilliantly brought the raw text and Sita’s images into book form. form. book into images Sita’s and text raw the brought brilliantly 31 Dana, a Research Fellow at the Media Enterprise Design Lab, Lab, Design Enterprise Media the at Fellow Research a Dana, and provided the visual environment for this document. Cassandra Cassandra document. this for environment visual the provided and 72 Sita Magnuson of Dpict both live-illustrated many of the webinars webinars the of many live-illustrated both Dpict of Magnuson Sita 69 Young. Vanessa Roanhorse, Ari Trujillo-Wesler, Jason Wiener, and Brian Brian and Wiener, Jason Trujillo-Wesler, Ari Roanhorse, Vanessa Morshed Mannan, Jonathan Moore, Modupe Odele, Joe Rinehart, Rinehart, Joe Odele, Modupe Moore, Jonathan Mannan, Morshed Scott Heiferman, Carrie Melissa Jones, Arielle Jordan, Jim Kennedy, Kennedy, Jim Jordan, Arielle Jones, Melissa Carrie Heiferman, Scott K. Evans, Jenny Geffrard, Marjorie Kelly, Camille Kerr, Bruno Haid, Haid, Bruno Kerr, Camille Kelly, Marjorie Geffrard, Jenny Evans, K. These include, to date, Grace Alexander, Liz Barry, Cui Jia Wei, Nia Nia Wei, Jia Cui Barry, Liz Alexander, Grace date, to include, These exit-to-community), co-organized with care by Danny Spitzberg. Spitzberg. Danny by care with co-organized exit-to-community), participants in the E2C webinar series (colorado.edu/lab/medlab/ series webinar E2C the in participants Throughout the process of writing this, we have been inspired by by inspired been have we this, writing of process the Throughout Acknowledgements Learn More Learn Kelly, Marjorie. Owning Our Future: The Emerging Ownership Revolution. Berrett-Koehler, 2012. Kelso, Louis O. and Patricia Hetter Kelso. Democracy and Economic Power: Extending the ESOP Revolution. Ballinger, 1986. Lowitzsch, Jens. Energy Transition: Financing Consumer Co-Ownership in Renewables. Springer Berlin Heidelberg, 2018. Mannan, Morshed, and Nathan Schneider. “Exit to Community: Strategies for Multi-Stakeholder Ownership in the Platform Economy.” Georgetown Law Technology Review (forthcoming). MSI Integrity, Not Fit-for-Purpose: The Grand Experiment of Multi-Stakeholder Initiatives in Corporate Accountability, Human Rights, and Global Governance. 2020. Purpose Foundation. Steward-Ownership: Rethinking Ownership in the 21st Century. Robbins, Robert B., Cindy V. Schlaefer, and Jessica Lutrin. “From Home Sharing and Ride Sharing to Shareholding.” Pillsbury Insights. October 25, 2018. Scholz, Trebor. Platform Cooperativism: Challenging the Corporate Sharing Economy. Rosa Luxemburg Siftung, 2016. Schneider, Nathan. “Digital Kelsoism: Employee Stock Ownership as a Pattern for the Online Economy.” In Reimagining the Governance of Work and Employment. Cornell University Press, 2020. Tashima, Rob and Astrid Scholz. “Venture Capital is Like Skinny Jeans (Or Why We Need a New Language for Capital).” Village Capital on Medium. August 8, 2019. 73 5 72 Social networks vacuum up up vacuum networks Social communities our powerful how 2020. Collaborative, just-so stories can be—and of of be—and can stories just-so Democracy Democracy Building. Wealth Community of Era New a COVID-19, have. should labor their our vulnerable and fragile how . Owning the Future: After After Future: the Owning . McKinley Sarah and Joe Guinan, protections that anyone selling selling anyone that protections of reminder visceral a been has wiping away long-fought-for long-fought-for away wiping It arrived. pandemic COVID-19 2014. Press, University State Penn a dystopian “future of work,” work,” of “future dystopian a the this, writing were we As . Practice and Thought Economic Cooperative American African of control. Gig platforms offer offer platforms Gig control. of Collective Courage: A History of of History A Courage: Collective Jessica. Nembhard, Gordon feedback loops are spinning out out spinning are loops feedback for. are they who and what RateMyInvestor. Startups. US in Diversity DiversityVC, way. The usual startup story’s story’s startup usual The way. about story new a need Startups We are overdue for a better better a for overdue are We 2020. Press, MIT . Need We Worlds the Build to bother? Design Justice: Community-Led Practices Practices Community-Led Justice: Design Sasha. Costanza-Chock, life. even we do Why same. the stays governed by those who give it it give who those by governed world the and product, new a get AK Press, 2017. Press, AK Worlds. Changing community, co-owned and co- and co-owned community, users paid, get investors story: Emergent Strategy: Shaping Change, Change, Shaping Strategy: Emergent maree. adrienne brown, to be a long-term asset for its its for asset long-term a be to old same the It’s market. stock kind of startup. Its endgame is is endgame Its startup. of kind the casino, establishmentarian 2019. 5, November Medium. on Unite Zebras Fall.” Unicorn’s toward a better better a toward grand-old the Schneider. “Meetup to the People: How a Zebra could Rise from a a from Rise could Zebra a How People: the to “Meetup Schneider. feel their way