Pet guru Steve Dale to WLS-AM - Media and Marketing Mix 1 of 2 GO Traffic • Weather: Search » • Subscribe Go • Easy Pay Site STNG • Customer Service • Email newsletters suntimes.com Member of the Sun-Times News Group Home | News | Commentary | Sports | Business | Entertainment | Classifieds | Columnists | Lifestyles | Ebert | Search | Archives | Blogs | RSS Lewis Lazare follows Chicago media and marketing news Pet guru Steve Dale to WLS-AM Advertising links Search By Lewis Lazare on June 25, 2009 12:33 PM | Permalink | Comments (0) Advertising Age Leo Burnett News/talk WGN-AM's (720) loss has now become news/talk WLS-AM's (890) latest Foote Cone & Belding Kramer-Krasselt gain. Citadel Broadcasting-owned WLS has picked up "Steve Dale's Pet World," which DDB Chicago About this Entry for many years had been part of WGN's Sunday lineup. But Dale and several other Element79 weekend hosts were dumped by WGN a couple of months ago when the station began Ogilvy & Mather This page contains a single entry revamping its host and programming lineups to create an edgier sound. BBDO Chicago by Lewis Lazare published on ESW Partners June 25, 2009 12:33 PM. Dale's show will air from 2 to 3 p.m. on Saturdays on WLS, and an additional hour-long Two by Four show will be available online on demand at www.wlsam.com. Dale's first live program is Tom, Dick & Harry Chicago Creative Club happy Maddock Douglas hour set to draw big crowd this Saturday. Dale also is the host of two nationally-syndicated programs and has been was the previous entry in this hosting local radio in Chicago for the past 12 years. blog. Commentary and Media WLS Program Director Bob Shomper previously held that job at WGN before he jumped Liz Ross back in biz? is the links to WLS last fall. Shomper appears to be interested in retaining at WLS some of the next entry in this blog. hosts who for many years made WGN a popular destination for a large number of Romenesko Find recent content on the main listeners -- though the demos of those listeners tended to skew older. Bill Moller, another Beachwood Reporter index or look in the archives to former WGN weekend host who did a personal finance-oriented show, let go along with Michael Miner find all content. Hot Type Dale, also has been auditioning for a berth at WLS. Media Crack Today's Papers Categories: Bob Shomper, WGN-AM, WLS-AM Press Box Huffington Post Tags: Bill Moller, Bob Shomper, Steve Dale, WGN-AM, WLS-AM Drudge Report Ed Sherman Phil Rosenthal Leave a comment Sign in to comment on this entry. Marketing links American Marketing Association Business Marketing Association PR links PRSA Chicago Chapter Chicago agencies Radio links WBEZ WXRT WBBM Q101 WTMX WSCR WGN WBBM WMVP TV links ABC (WLS) http://blogs.suntimes.com/media/2009/06/pet_guru_steve_dale_to_wls-am.html Pet guru Steve Dale to WLS-AM - Media and Marketing Mix 2 of 2 CBS (WBBM) Fox (WFLD) NBC (WMAQ) PBS (WTTW) WGN Monthly Archives June 2009 (21) May 2009 (29) April 2009 (33) March 2009 (34) February 2009 (43) January 2009 (33) Pages suntimes.com: Send feedback | Contact Us | About U s | Adv e r tise With U s | Media Kit | Make Us Your Home Page Chicago Sun-Times: Subscribe | Customer Service | Reader Rewards | Easy Pay | e-paper | P.M. Edition | Online Photo Store Affiliates: jump2web | RogerEbert.com | SearchChicago - Autos | SearchChicago - Homes | SearchChicago - Jobs | NeighborhoodCircle.com | Centerstage Partner: NBC5.com © Copyright 2008 Sun-Times News Group |Terms of Use • Privacy Policy • Submission Guidlines http://blogs.suntimes.com/media/2009/06/pet_guru_steve_dale_to_wls-am.html.