UNITED STATES ADVISORY COMMISSION ON PUBLIC DIPLOMACY 2014 Comprehensive Annual Report on Public Diplomacy and International Broadcasting Focus on FY13 Budget Data United States Department of State UNITED STATES ADVISORY COMMISSION ON PUBLIC DIPLOMACY 2014 Comprehensive Annual Report on Public Diplomacy and International Broadcasting Focus on FY13 Budget Data Edited By: Katherine Brown, Ph.D. Executive Director, U.S. Advisory Commission on Public Diplomacy Chris Hensman Senior Advisor, U.S. Advisory Commission on Public Diplomacy The views represented herein are those of the Advisory Commission for Public Diplomacy and do not necessarily reflect the views of the Department of State. 1 TRANSMITTAL LETTER December 11, 2014 To the President, Congress, Secretary of State and the American People: The United States Advisory Commission on Public Diplomacy (ACPD), authorized pursuant to Public Law 112-239 [Sec.] 1280(a)-(c), hereby submits the Comprehensive Annual Report on U.S. government public diplomacy programs and international broadcasting. ACPD is a bipartisan panel created by Congress in 1948 to formulate and recommend policies and programs to carry out the public diplomacy functions vested in U.S. government entities and to appraise the effectiveness of those activities. It was reauthorized in January 2013 to complete the Comprehensive Annual Report on public diplomacy and international broadcasting activities, and to produce other reports that support effective public diplomacy. This report itemizes major public diplomacy and international broadcasting activities conducted by the State Department and the Broadcasting Board of Governors (BBG). The report is based on data collected from every office at the State Department in the public diplomacy cone, the six regional bureaus in the State Department, and the Public Affairs Sections (PAS) of all U.S. embassies worldwide. It was compiled by ACPD staff with the close help and coordination of public diplomacy and BBG officials. The information focuses mainly on FY13 actual funds spent, as it provided the most complete accounting of public diplomacy and broadcasting activity at the time this was compiled. Wherever possible, the report also looks at FY14 actual and planned spending, in addition to FY15 budget requests, strategy, and activities. As the first iteration of this Comprehensive Annual Report and due to the ACPD’s very limited staffing and resources, this report is mainly a compilation and consolidation of program description and budget data to provide a bench- mark for future reports. Wherever possible, we added analysis and recommendations. Moving forward, the 2015 Comprehensive Annual Report will be delivered closer to the end of the FY15 fiscal year and will provide a deeper treatment of worldwide activities. We are open to feedback and suggestions on how to improve future iterations. We greatly admire the tenacity and the talent of our public diplomats and international broadcasters and are encouraged by their reform-minded leaders at both agencies. Respectfully Submitted, William J. Hybl, Chair (Colorado) Penne Korth Peacock (Texas) Sim Farar, Vice Chair (California) Anne Wedner (Illinois) Lyndon L. Olson, Vice Chair (Texas) Lezlee J. Westine (Virginia) ACKNOWLEDGMENTS The ACPD is very grateful to State Department and Broadcasting Board of Governors leadership who helped us with the collection of this data to complete the first-ever annual report on this scale. We are thankful for the help from Policy Planning and Resources Office leadership who helped us access vital information: Marianne Scott, Bruce Armstrong, Susan Stevenson, Roxanne Cabral, John McIntyre, Mary Jeffers and Lea Perez. Many thanks also to Educational and Cultural Affairs Bureau leadership: Evan Ryan, Kelly Keiderling, Rick Ruth and the rest of the team. The International Information Programs Bureau gave much support in guiding the process. Thank you to Macon Phillips and Jean Manes, in addition to Kim Feinstein for fielding us timely information. We thank Doug Franz, Valerie Fowler, Anne Casper and the rest of the Public Affairs Bureau team. We’re also grateful to Loretta Milburn and Rodney Reynolds for providing disaggregated budget information. Much thanks to Alberto Fernandez and Carolyn Glassman in the Center for Strategic Counterterrorism Communications. We also appreciate the help from the many Deputy Assistant Secretaries and Directors of Public Diplomacy in the six regional bureaus at the State Department who reviewed foreign policy and public diplomacy strategies with us while also checking the reports’ data. This includes, but is not limited to: Susan Stevenson, Judy Moon, Jake Jacanin, Robin Diallo, Mark Toner, Adele Ruppe, Larry Schwartz, Robert Hilton, Eileen O’Connor, Kathryn Schalow, Jefferson Brown, Liza Davis, David Gilmour and Todd Haskell. At the Broadcasting Board of Governors, we give thanks to Lynne Weil, Bruce Sherman, Rob Bole and Suzie Carroll Kate Neeper, Theresa Betty and Karen Larsen. At Radio Free Asia, thank you to Libby Liu and her team. And at Radio Free Europe/Radio Liberty, thank you to Martins Zvaners. Jodi Reed also helped us through the summer with the compilation of BBG data of each of the 74 services in five news agencies. Our summer analysts, John Pope and Kayli Westling, made invaluable contributions in compiling and sorting the country by country data for public diplomacy and international broadcasting, for which we are ever grateful. They made this project less daunting with each day of their short time with us. Amy Dahm also helped us with the Europe section of the report over the summer. And we always give thanks to ACPD’s Program Support Assistant, Michelle Bowen, who helps to keep our office running smoothly. ACPD visited seven countries to collect information for this report and see public diplomacy programs up close. Thank you very much to Alex Titolo, Anna Dupont, and Michael Turner at the U.S. Mission in Vietnam; Mary Ellen Countryman, Joy Sakurai and John Choi at the U.S. Mission in Indonesia; Thomas Miller, Fiona Evans, Peter Claussen, and Timothy Standaert at the U.S. Mission in Germany; Robert Zimmerman at the U.S Embassy in the Czech Republic; Conrad Turner and James Hallock at the U.S. Mission in Ukraine; Bradley Hurst at the U.S. Mission in Estonia; and Stephanie Syptak-Ramnath and Michelle Lee and the entire team at the U.S. Mission in Mexico. ACPD realizes the significant time and energy that goes into these official visits and we’re grateful for your support in helping us understand how Washington-directed foreign policy translates on the ground. 4 TABLE OF CONTENTS TRANSMITTAL LETTER. .2 ACKNOWLEDGMENTS . .3 HOW TO READ THIS REPORT. 8 METHODOLOGY. 9 Looking AHEAD—2015 Report . .9 INTRODUCTION . 10 MODERN U.S. PUBLIC DIPLOMACY GOALS & TACTICS . .11 SUMMARY OF KEY FINDINGS & RECOMMENDATIONS . 14 Overall Key Findings. 15 State Department Overall Recommendations . .16 BROADCASTING BOARD OF GOVERNORS OVERALL RECOMMENDATIONS. 21 Public Diplomacy & International Broadcasting Spending Worldwide . .22 WASHINGTON-DIRECTED ACTIVITIES POLicy, PLanning AND Resources Office of THE Under Secretary for PUBLic DIPLomacy AND PUBLic Affairs (R/PPR) . 28 R/PPR Overview: Budget & ACTIVITIES . .29 R/PPR Organization Chart. 33 Bureau of EducationaL & CULturaL Affairs (ECA) . 34 ECA Overview: Budget & ACTIVITIES . .35 Academic Programs Directorate . 39 PROFESSIONAL AND CULTURAL EXCHANGES DIRECTORATE . .51 PRIVATE SECTOR EXCHANGE Directorate . .63 ECA Organization Chart. 66 InternationaL Information Programs (IIP) . 68 IIP Overview: Budget & ACTIVITIES . .69 IIP BUDGET BREAK DOWN IN FISCAL YEAR 2013 & 2014 . .69 CONTENT CALENDAR . .70 SPEAKERS PROGRAM. 71 AMERICAN SPACES . .72 FISCAL YEAR 2015 IIP Reorganization. 74 IIP Organization Chart. 76 5 Bureau of PUBLIC AFFAIRS BUREAU (PA) . 78 PA Overview: Budget & ACTIVITIES. 79 Office of International Media Engagement. 79 Office of Digital Engagement. 80 Rapid Response UNIT. 80 Foreign PRESS CENTERS . 81 Office of Broadcast Services . .82 PA Organization Chart. 83 CENTER for Strategic Counterterrorism Communications (CSCC) . 84 CSCC Overview: Budget & ACTIVITIES. 85 CSCC BUDGET BREAK Down IN FISCAL YEAR 2014 . 85 Operations. 86 Sample Programs. 88 Broadcasting Board of Governors (BBG) . 90 BBG Overview: Budget & ACTIVITIES. 91 RESEARCH AND EVALUATION . .94 COUNTER-CENSORSHIP EFFORTS. 95 Broadcasting Board of Governors Organization Chart. 96 FIELD-DIRECTED ACTIVITIES U .S . PUBLic DIPLOMACY IN THE AFRICA region . 98 Africa Region MAP. 99 AFRICA Regional Overview. 101 International Broadcasting IN THE Africa Region. .104 AFRICA Region Country BY Country data . 109 U .S . PUBLic DIPLOMACY IN THE EAST ASIA PACIFIC Region . 126 EAP Region MAP . 127 EAST ASIA PACIFIC Regional Overview. 129 INTERNATIONAL BROADCASTING IN THE EAST ASIA PACIFIC Region. 131 SPOTLIGHT COUNTRY: INDONESIA. 138 SPOTLIGHT COUNTRY: VIETNAM. 141 East Asia Pacific Region Country BY Country data. .144 6 U .S . PUBLic DIPLOMACY IN THE EUROPE Region . 152 EUR Region MAP . 153 Europe Regional Overview . 155 INTERNATIONAL BROADCASTING IN EUROPE . 157 SPOTLIGHT COUNTRY: CZECH REPUBLIC. .165 SPOTLIGHT COUNTRY: GERMANY . 168 SPOTLIGHT COUNTRY: Ukraine . 171 Europe Region Country BY Country data. 173 U .S . PUBLic DIPLOMACY IN THE NEAR EAST ASIA Region . 190 NEA Region MAP . .191 NEAR EAST ASIA Regional Overview. 193 International Broadcasting IN THE NEAR East Asia REgion. .196 NEAR East Asia Region Country BY Country data . 200 U .S . PUBLic DIPLOMACY