ELMER’S® PRODUCTS, INC. Table of Contents A Company Rich in History and Tradition For more than 65 years, Elmer’s Products, Inc., has been providing creative adhesive solutions that support success and Adhesives turn ideas into reality. Pourable Glues .................................... 2-3 Pens ......................................................3 By continuing to develop innovative new products, Elmer’s has Early Learners .........................................4 become the trusted brand when it comes to fueling creativity and Glue Sticks .......................................... 5-8 providing outstanding product performance in the classroom, Glitter Glue ............................................9 at home, in the workshop and at the craft table. At Elmer’s, we Office Glue Sticks ............................ 10-12 inspire people to create, build and learn for life. Elmer’s CraftBond® ........................... 13-20 Merchandising ................................. 83-86 CONNECT WITH US ON Project Solutions Project Display Board ....................... 22-23 Foam Board .................................... 24-27 Board Mate® ................................... 28-31 Painters® Markers ............................. 32-35 Paintastics®/Squeeze-N-Brush™ ..............36 1904 1917 1925 1929 1939 1947 1951 1960 1967 1971 1980 1983 1989 1991 2003 2007 2008 2010 2012 Merchandising ......................................86 1904 1951 1991 A patent is issued for the first concept of the Elmer the Bull becomes the new face of Casco Elmer’s expands into the Kids Arts and Crafts BOSTON® Pencil Sharpener, a unique new Glue—which is aptly renamed “Elmer’s Glue-All” category with GluColors, making a big impact on Build and Repair sharpener design featuring twin cutters. and packaged in a handy squeeze bottle. the market with colorful, creative and just plain cool products designed especially for children. Wood Glues .................................... 37-39 1917 1960 Wood Fillers .................................... 40-41 ® Elmer’s becomes an essential part of the 2003 The X-ACTO Company is founded and Wood Repair Systems ............................42 begins manufacturing syringes for the medical woodworker’s tool kit when they create the first Berwind Corp. purchases Elmer’s Products and industry and surgical blades to accommodate PVA glue designed especially for woodworkers. merges them with the Hunt Corporation, the Sealants & Compounds ..........................42 interchangeable scalpel heads. The X-ACTO owners of the X-ACTO and Boston brands. Specialty Adhesives .......................... 44-45 hobby knife is also born. 1967 ® Elmer’s School Glue is introduced. It soon 2007 Krazy Glue .................................... 46-49 1925 becomes a classroom staple and the number one Elmer’s No-Run School Glue is introduced. A new Merchandising ......................................87 The C. Howard Hunt Pen Company purchases the brand of glue on school supply lists everywhere. twist on an old favorite featuring a new, improved BOSTON Specialty Company. formula that doesn’t run and stays where you put it. 1971 1929 Krazy Glue® becomes the first instant glue on the 2008 X-ACTO® Borden® purchases the Casein Company of market, and advertises with an innovative TV spot X-ACTO CraftTOOLS Knives are introduced as America. Three years later, they introduce Casco featuring the brand’s now-famous Krazy Glue Guy. innovative new tools perfect for paper crafting glue, the first consumer glue made from casein, a and scrapbooking. Sharpeners ...................................... 52-61 milk by-product. 1980 Knives............................................. 62-75 Elmer’s Glue Stick is introduced. A favorite of 2010 Paper Crafting ................................. 76-77 1939 teachers, this solid adhesive in a convenient tube New and improved Elmer’s Glue-All is introduced. Borden introduces the iconic bull, Elmer, as the is perfect for paper crafting and classroom use. Everyone’s favorite glue is now stronger than ever Trimmers ......................................... 78-79 husband of their spokescow, Elsie. and reintroduced with a new look. Staplers .......................................... 80-81 1983 Clips ...................................................82 1947 Manufacturing and distribution of foam 2012 Borden launches the first PVA based multipurpose board begins. Probond Advanced™ is a revolutionary new consumer glue under the Casco brand—later formula that gives consumers the strength of a marketed as Glue-All. 1989 polyurethane but the ease of application of a Borden, Inc. and Toagosei America partner to white glue. manufacture, sell and distribute cyanoacrylate and anaerobic adhesives under the Krazy Glue 2014 and Aron Alpha® trademarks. Look inside for more innovative launches. *All images are subject to change. Introduction Introduction Let’s Bond. The Elmer’s Teachers Club features include: • A Teacher Blog • An improved Lesson Plan database featuring engaging educational ideas • Free Printables • Opportunities to enter contests and win prizes • Networking with other Teachers • Product sampling opportunities • Cutting-edge news and announcements from Elmer’s Elmer’s Teachers! Introduction Adhesives Adhesives Elmer’s Liquid Glues Elmer’s school glue has been a trusted favorite of classroom teachers for years; Conforms to ASTM D 4236 that’s why it appears on nearly 100% of branded school supply lists. Going back Non-Toxic to school just wouldn’t be the same without Elmer’s school glue. The glue with the familiar orange cap is a must have for every student’s backpack. Glue-All is the multi-purpose glue for uses all around the With a long history of quality, Glue-All is the most trusted brand of multi-purpose house including repairs, crafts, glues. It’s the glue every household needs and the one you won’t want to be and school projects. Works on a variety of materials such as without! Go Ahead. Glue All. paper, wood, fabric, leather, ceramics and more. This is a must-have for the kitchen, den, Elmer’s Glue Sticks workshop and garage. Bonds A glue stick is a great adhesive choice if you’re working with different types of strong for all your needs. E1323 E1322 E1324 E1321 E1326 paper, cardboard, foamboard, or display board. Our glue sticks go on smooth Glue-All Glue-All Glue-All Glue-All Glue-All – they’re not mushy and they don’t clump. Plus, they’re easy to use and easy to 1 1/4 oz. 4 oz. 7 5/8 oz. 16 oz. Gallon clean up. That’s why Elmer’s School Glue Sticks are a favorite of teachers and appear by name on back to school supply lists everywhere! Conforms to ASTM D 4236 Pens Non-Toxic Conforms to ASTM D 4236 Liquid Glues Non-Toxic Elmer’s No-Wrinkle formula is available in the handy Generations of school Dual Tip Pen applicator! children have grown up For fine detail, use the fine with this #1 brand of NO RUN! point tip, and the wide spread tip is ideal for larger school glue. applications. Great 2-in-1 applicator for perfect projects every time! E132 No-Wrinkle Glue Pen 1 oz. E301 E304 E308 E340 E343 Washable No-Run Washable No-Run Washable No-Run Washable No-Run Glue Pump School Glue School Glue School Glue School Glue 1 1/4 oz. 4 oz. 7 5/8 oz. Gallon GOES ON CLEAR AND NEW! DRIES CLEAR! Elmer’s washable no-run School Glue Gel is ideal School Glue is easy to for paper, cloth, and use and stays where you crafts. This no-run gel put it. It is safe, non- formula is washable, toxic, and washable, so safe, and non-toxic. accidental messes mean E363 E364 easy clean-up! E305 E309 Washable Clear Washable Clear No-Run School No-Run School School Glue 5 oz. School Glue 9 oz. Glue Blue Gel Glue Blue Gel 7 5/8 oz. 4 oz. 2 Elmer’s® — Adhesives Elmer’s® — Adhesives 3 Conforms to ASTM D 4236 Early Learners Non-Toxic X-TREME Pourables and Sticks Elmer’s Early Learners line of glue products are designed specifically E4056 E4057 for the first users of glue, children Early Learners Early Learners age 3-5. This line was created in Glue Pen Glue Stick Use Elmer’s New X-TREME School Glue™ and partnership with early learning - 1ct. - 1.3 oz. - 1ct. 22g - .77 oz. X-TREME School Glue Sticks® for everything from experts at The Ohio State University craft and hobby activities to school and science NEW! NEW! Schoenbaum Family Center and fair projects! The extra strength formula works on moms to design glue products a variety of surfaces and is great for multi-purpose E584 E590 E591 E592 that promote fine motor skill projects including paper, wood, craft sticks, fabric, X-TREME School X-TREME School X-TREME X-TREME development. The glues are easy ribbon, glitter, foam sheets, foam board, poster for the children to use on their own, Glue Stick - 1ct. Glue Stick - 1ct. School Glue School Glue board, cardboard, a variety of other craft materials 25g - .88 oz. 40g - 1.4 oz. 4 oz. 8 oz. building their confidence. and much more! Easy to remove cap Adheres photos and paper Promotes independence Cap snaps to the back of the stick Less mess is washable so that it will less stress not be lost Easy to open Encourages Disappearing & close cap proper writing grip purple glue Easy to use Helps Easy, twist build their open cap Controlled confidence dispensing with fabric applicator Allows children to glue it themselves Adheres multiple materials such as which felt, craft sticks, encourages googly eyes, cotton washable creativity balls and more Easy to squeeze glue pen Fabric tip, Encourages Disappearing Source: Insights in Marketing Focus Groups, Early Learners less mess proper writing grip purple glue Product and Packaging Research. June 2012 & October 2012. * Source: Insights in Marketing Early Learners Package Research, N=624, 12/5/12 4 Elmer’s® — Adhesives Elmer’s® — Adhesives 5 Conforms to ASTM D 4236 School Glue Sticks Non-Toxic Elmer’s School Glue Sticks are perfect for school projects. Easy to use, easy to clean-up, washable glue sticks are the choice for teachers and moms everywhere! Elmer’s All Purpose School Glue Sticks have a clean, smooth application. It easily washes off of hands and E542 out of clothes.