S4 MRC InDesign INDESIGN Templates TEMPLATES - SETUP- Setup GUIDE Guide This document will assist you in prepping your Adobe InDesign file for eventual placement on the S4 Marketing Resource This document will assist you in prepping your Adobe InDesign file for eventual placement into Center (MRC). Adobe InDesign is preferred. These instructions are specific to variable template work or products where S4 - Suttle-Straus Storefront Solution (MRC). Adobe InDesign is preferred. These instructions are specific youto variable want to allowtemplate some workend-user or products customization where via you the wantS4 MRC to Mediaallow Buildersome end-user tools. customization via the S4 Media Builder tools. There are 4 main considerations when building this file: 1There Fonts are 4 main considerations when building, as follows: 2 Layers1. Fonts 3 Colors2. Layers 4 Variable3. Colors definition 4. Variable definition For demonstration we will review best practices when setting up a basic 2-sided postcard, as shown. For demonstration we will review best practices when setting up a basic 2 sided financing postcard, as shown. page 1 1000 Uniek Drive | Waunakee, Wisconsin 53597 | 608.849.1000 1000 Uniek Drive | Waunakee, Wisconsin 53597 | 608 849 1000 | suttle-straus.com 1 Step 1: 1: Fonts Fonts Since S4 S4 MRC templates templates are are cross-platform, cross-platform, browser based based documents documents you youneed need to ensure to ensure you are you are building with OpenType or TrueType fonts. To check this in Indesign go under Type menu to Find Font... Ensure fonts building with OpenType or TrueType fonts. To check this in Indesign go under Type menu to Find Font... types listed are only O = OpenType or TT = TrueType. Ensure fonts types listed are only O = OpenType or TT = TrueType. If youyou have have other other font font types types you willyou need will toneed obtain to obtainthe OpenType the OpenType or TrueType or versions TrueType or useversions a font or use a font converting software software such such as Fontas Font XChange. XChange. Suttle-Straus Suttle-Straus can assist can you assist with this.you with this. If you are using non-OpenType or non-TrueType fonts in non-variable areas you can convert these If you are using non-OpenType or non-TrueType fonts in non-variable areas you can convert these fonts to fonts to outline to avoid the issue entirely. outline to avoid the issue entirely. Variable font areas must remain as live text and therefore must be OpenType or TrueType. Variable fonts areas must remain as live text and therefore must be OpenType or TrueType. OpenType OpenTypeor TrueType or TrueType page 2 1000 Uniek Drive | Waunakee, Wisconsin 53597 | 608 849 1000 | suttle-straus.com 2 Step 2: Layers DefineStep 2: Layers2 layers -- variable and background. Place all variable elements onto the variable layer and all non-variableDefine 2 layers onto -- variablethe background and background. layer. PlaceFor variable all variable paragraphs, elements ontomove the the variable entire layer text block to the variable layerand all even non-variable if only one onto word the backgroundwill ultimately layer. be For editable variable byparagraphs, the end user.move the entire text block to the variable layer even if only one word will ultimately be editable by the end user. Variable text can be denoted with brackets. Place the default text that you would like used within these brackets.Variable text Default can be text denoted is defined with brackets. as the Place“sample” the default text withintext that a variableyou would online like used template. within This is what the end userthese would brackets. see Defaultas their text initial is defined view. as the “sample” text within a variable online template. This is what the end user would see as their initial view. variablevariable andand background background layerslayers defined defined variablevariable layerlayer off off leaving leaving only only non-variable background image non-variable background image page 3 1000 Uniek Drive | Waunakee, Wisconsin 53597 | 608 849 1000 | suttle-straus.com 3 Step 3: Colors Ensure the colors of your document are set to the way the file will print. Is it 4 color? Step 3: Colors Are there spot colors? Use the Swatches palette and/or the Ink Manager to control this. Ensure the colors of your document are set to the way the file will print. Is it 4 color? Are there spot Selectcolors? all unusedUse the swatches swatches and palette delete. and/or the ink manager to control this. Select all unused swatches and delete. page 4 1000 Uniek Drive | Waunakee, Wisconsin 53597 | 608 849 1000 | suttle-straus.com 4 Step 4: Variable definition Step 4: Variable definition In InDesign,InDesign, useuse brackets, layerslayers andand defaultdefault text text to to partially partially define define the the variable variable within within the the template. template. Next, generate a PDF and openNext, itgenerate in acrobat. a PDF Use and a combination open in acrobat. of annotation Use a combination tools to better of annotation define the tools variable to better intent define and thebehavior as shown in the example below.variable Include intent andthis behaviorPDF with as your shown InDesign in the package example when below. submitting Include this to PDFSSI. with InDesign package when submitting to SSI. page 5 If you plan to use variable images in your document, it is best if they are placed into your InDesign file at 100% scale. Oversized imagery will slow the template load and end user experience on the website. Once you are ready to submit your artwork to Suttle-Straus, package your InDesign file and include all images and fonts. After packaging, include the annotated PDF within. Zip all assets and upload to the Suttle-Straus FTP per your login credentials. Contact your Suttle-Straus representative for initial FTP setup and instructions. 1000 Uniek Drive | Waunakee, Wisconsin 53597 | 608 849 1000 | suttle-straus.com 5.