Gen-Y Rock Stars Presents: 100 Ways For Musicians to Use Social Media for FREE A free resource from Greg Rollett and Gen-Y Rock Stars This work is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License. Please feel free to use this work in a like situation and share with your band mates, friends and colleagues. All you have to do is site the credit back to us! Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com 100 Ways for Musicians to Use Social Media for FREE About the 100 Resources: After giving a recent talk at a music conference on the Digital Music Generation, I came to realize something. No musicians have marketing budgets! They spend all their hard earned cash on getting their music recorded, but when it comes down to promotion and marketing, they would rather work harder than smarter. My suggestion would be to take your $5,000 budget and spend $1,000 on recording and $4,000 on promotion. However I am a realist, and know that you will still spend all your money on recording and beer money for after the show. Knowing this, I decided to give you this entire list for free and help your digital marketing right now and for the budgetary cost of TIME! Invest the time in your online marketing and networking and soon your budget will come into play and you can get some great services to help you take your music business to the next level. I hope that you enjoy and please pass this link to any of your musician friends; it will make a difference if you choose for it to. About Greg Rollett: Greg is a Social Media Marketer from Orlando, FL. He is the co-founder of Endagon Innovations, a Social Media firm bridging the gap between entertainment and technology. He has worked with clients from Disney and Coca-Cola to small indie bands, venues, managers, tours and more. He is an avid blogger and can be found writing and videoblogging at the below sites. He hosts consulting sessions, webinars and conferences to help bands use Social Media and the Internet to build a business. Greg is always speaking at events ranging from tech conferences to music festivals all across the country. Here’s to becoming a Gen-Y Rock Star! Greg Rollett Gen-Y Rock Stars and Endagon Innovations [email protected] www.genyrockstars.com http://gregrollett.blogspot.com Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com Social Networks and Communities www.myspace.com Create your own micro site within the Myspace platform. Network with fans, bands, venues and celebrities. Upload songs, video, pictures, shows and more. Now with unlimited streaming and a music store. www.new.facebook.com/Music – Band and music profiles are new to the site and are not easily promoted. Your fans need to find you and become “fans” of your page. The viral aspect of the site and the growing numbers along make the site worthwhile. Also look into groups and event listings. www.purevolume.com - Music community and discovery site. www.virb.com - Virb puts all of the things that make you you — photos, videos, blogs — in one place. So you can find friends (and friends can find you). Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com www.thesixtyone.com A music adventure community where good music gets boosted up, and bad music disappears. I liken it as a Digg for music. www.mog.com - Free music streaming, community journalism and the sharing of music, opinions and playlists www.bebo.com - Bebo is a social media network where friends share their lives and explore great entertainment. Great for UK marketing. www.mp3.com - music community and discovery site for all genres. Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com www.playlist.com Community built around playlists and the people who make them. www.projectopus.com - a site dedicated to musicians and the fans who love them. http://rapspace.tv - a hip-hop community for artists and fans www.ourstage.com - Community for sharing music, promoting music and networking with fans, bands and industry Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com www.fuzz.com Connecting people who create and love music. http://www.mixmatchmusic.com/ Place for fans to remix artists work and bands to make money from distributing that music Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com Micro Blogging Communities www.twitter.com What are you doing in 140 characters or less, can also be used as a mobile marketing platform www.pownce.com Share links, mp3’s, videos and files with your friends www.plurk.com – A social journal for your life Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com Streaming Sites and Communities www.imeem.com imeem is a social network that enables users to discover, interact and express themselves with media, including music, video and photos, and form connections based on shared tastes and interests. www.ilike.com - Over 30 million people use iLike to share music tastes and playlists, and to learn about new artists and concerts together. Your music may already be crawled on the site, you just need to claim it and get it on people’s playlists. These are the most popular music widget Facebook and a major player on Myspace and Bebo as well. www.last.fm - Last.fm is a music service that learns what you love... Every track you play will tell your Last.fm profile something about what you like. It can connect you to other people who like what you like - and recommend songs from their music collections and yours too. www.pandora.com – Internet Radio based off of the music genome project. iPhone version makes discovering and purchasing songs even more accessible. Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com www.grooveshark.com Grooveshark is a start-up music service from Gainesville, FL. They are attempting to do a few things. Legitimize P2P sharing, music discovery and revenue sharing. Upload your bands songs and when people buy them, you get paid. Even better, if your fans upload your music and someone buys them, you both get paid. Worth checking out for sure. www.blip.fm Like Twitter for songs. You can sync it with your Twitter account to let your followers know what you are listening to. Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com http://8tracks.com/ Share your mix and discover new music. Utilize bands that you like, sound like and share stages with. Create mixtapes and get people to start looking to you for new music discovery. Slipping in one or 2 of your own songs is great for promotion. www.mixwit.com - create and share digital mixtapes http://opentape.fm/ - make and host your own mixtape http://favtape.com/ - create and play an instant mixtape of songs, iPhone optimized and pulls your songs rom Last.Fm and Pandora http://opentape.com - a free, open-source package that lets you make and host your own mixtapes on the web. Upload songs (via web or FTP), reorder, rename, customize the style, and share what you like on other sites with an embeddable player. Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com http://www.stumbleaudio.com/ It’s like channel surfing for new music. Pays indie bands when their songs are played and discovered. Great music discovery tool for fans and a way to get your music found by surfers. Collaboration Sites www.indaba.com - a place for musicians to find one another, create and remix music, and showcase their work. www.bojam.com - Recent TC50 presenter, BoJam is a Web-based sound studio that lets musicians practice playing music, find other musicians around the world to jam with, and lay down tracks together on the same song. www.splicemusic.com - Mix and collaborate with musicians around the globe, mash-up with other artists and add your tunes to their common library Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com www.dopetracks.com Hip-hop collaboration site for producers to meet MC’s, showcase tracks and network. Very easy to use. www.kompoz.com More music collaboration. Looking for a pianist, background vocal or guitar riff, this is the place. Also great for touring musicians looking for fill ins around the country. Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com Blogging Platforms www.blogger.com - free hosting solution, owned by Google, very easy to set-up and get going www.wordpress.com and www.wordpress.org For a few bucks, go for the .org and host it on your own, although the free version is mighty powerful. www.livejournal.com – Free blogging platform and content management system. Forums http://www.knowthemusicbiz.com/index.php/COMMUNITY/ - community powered knowledge for the music business http://www.velvetrope.com/forums/ubbthreads.php - Music industry forum Blogs - Music www.hypebot.com - Best and most up to the minute coverage of the music industry written by Bruce Houghton www.skatterband.com/blog - Music marketing news, tips, reviews and interviews http://www.madalynsblog.com/ - music tips, strategies and motivation. Founder of the Go-Girls Network http://www.innerrhythm.org/blog/ - Music Marketing advice, eBooks and courses by Kavit Haria http://indiemusictech.com/ - Technology and new media affecting musicians and the music industry by Duncan Freeman http://www.musicthinktank.com/ - Collection of some of the best minds in the music industry talking out loud Gen-y Rock Stars | Next Gen Music Marketing | www.genyrockstars.com http://blog.wired.com/music/ - The Listening Post from Wired Magazine features technology and the changing face of the music industry.