United Kingdom Sweet Goods Report Source for statistics: Nielsen Chocolate Confectionery — Top 20 in UK Sugar Confectionery — Top 20 in UK Rank Rank 2011 2010 Sales (£ millions) 2011 2010 Sales (£ millions) 1 1 Cadbury Dairy Milk Kraft £420.6 1 1 Wrigley’s Extra (Mars) £162.9 2 2 Galaxy Mars £215.5 2 2 Haribo gums and jellies (Haribo) £98.6 3 3 Maltesers Mars £143.0 3 3 Rowntree’s gums and jellies (Nestlé) £95.0 4 4 Kit Kat Nestlé £103.0 4 4 Maynards gums and jellies (Kraft) £55.2 5 6 Quality Street Nestlé £94.3 5 5 Wrigley’s Airwaves (Mars) £32.6 6 5 Mars Mars £92.6 67Polo(Nestlé) £29.1 7 7 Aero Nestlé £79.8 7 6 Trebor Softmints (Kraft) £28.4 8 12 Snickers Mars £75.9 8 8 Strepsils (Reckitt Benckiser) £26.5 9 9 Thorntons Thorntons £72.3 9 9 Trebor Extra (Kraft) £26.2 10 11 Celebrations Mars £68.8 10 18 Skittles (Mars) £24.4 11 8 Roses Kraft £68.5 11 12 Bassett’s Babies (Kraft) £22.8 12 15 Twirl Kraft £63.1 12 11 Tic Tac (Ferrero) £20.9 13 10 Cadbury Creme Egg Kraft £61.1 13 10 Starburst (Mars) £20.4 14 14 Milkybar Nestlé £54.5 14 17 Mentos (Perfetti van Melle) £19.8 15 18 Twix Mars £49.5 15 15 Bassett’s Allsorts (Kraft) £18.4 16 13 Wispa Kraft £49.2 16 14 Barratt (Tangerine Confectionery) £18.2 17 20 Crunchie Kraft £49.0 17 20 Halls Soothers (Kraft) £17.1 18 21 M&M’s Mars £48.8 18 16 Werther’s Original (Storck) £16.7 19 16 Lindor Lindt & Sprüngli £48.7 19 13 Wrigley’s Orbit (Mars) £16.6 20 17 Milky Way Mars £44.7 20 19 Cadbury Eclairs (Kraft) £16.6 volume change: –0.5% Total Category Value £3,293.2 volume change: –0.4% Total Category Value £1,288.1 Total Private Label Value £265.6 Total Private Label Value £183.6 Biscuits — Top 20 in UK Savory Snacks — Top 5 UK Rank Rank 2011 2010 Sales (£ millions) 2011 2010 Sales (£ millions) 1 1 McVitie’s Digestives United Biscuits £122.9 1 1 Jacob’s crackers United Biscuits £50.7 2 2 Kit Kat Nestlé £87.1 2 2 Snack a Jacks PepsiCo £46.3 3 3 Go Ahead! United Biscuits £54.2 3 3 Ryvia crispbread ABF £35.8 4 4 McVitie’s Jaffa Cake United Biscuits £49.4 4 4 Carr’s United Biscuits £16.4 5 5 Rice Krispies Squares Kellogg’s £39.5 5 5 Jacob’s Tuc United Biscuits £13.1 6 7 Cadbury biscuits Burton’s Foods £38.2 volume change: –0.7% Total Category Value £371.1 7 10 Cadbury Fingers Burton’s Foods £38.0 Total Private Label Value £91.8 8 8 Maryland Burton’s Foods £35.0 9 12 McVitie’s Hobnobs United Biscuits £34.7 10 9 Fox’s Creams Northern Foods £33.9 11 14 Alpen Weetabix £30.1 12 6 Special K Kellogg’s £28.5 13 11 Penguin United Biscuits £28.4 14 16 Rocky Northern Foods £28.2 15 18 Nature Valley General Mills £26.2 16 13 Crawford’s United Biscuits £25.9 17 44 Belvita Kraft £24.2 18 15 Blue Riband Nestlé £23.3 19 20 Burton’s Dodgers Burton’s Foods £22.7 20 19 Twix Mars £20.6 volume change: -3.8% Total Category Value £1,852.8 Total Private Label Value £415.8 The Manufacturing Confectioner • February 2012 15.