TRADE MAGAZIN – THE 2020 RETAILER RANKING THE TOP 11 FMCG RETAILERS IN HUNGARY Total gross sales: Total gross sales: Total gross sales: Number Change Number Change Number Change billion HUF million EUR billion HUF million EUR billion HUF million EUR Store type: of stores in store Retailer’s name: Store type: of stores in store Retailer’s name: Store type: of stores in store Retailer’s name: in 2020: number 2019 2020 in 2020: number 2019 2020 in 2020: number 2019 2020 1. LIDL 685.0 823.7* 4. COOP 643.0 654.0 7. AUCHAN 394.9 422.5 D 186 LIDL € 2015.4 € 2281.7* Total 4063 € 1945.4 € 1791.1 Total 24 – € 1194.8 € 1157.1 SZM 303 SZUPER HM 19 AUCHAN 2. SPAR 679.6 738.9 ÉB 1043 MINI SZM 3 AUCHAN Total 588 € 2056.0 € 2023.6 ÉB 900 ABC HM 34 INTERSPAR ÉB 1780 NON-COOP STORE NSZM 2 AUCHAN SZM 324 SPAR C+C 37 ADU 8. 326,8 SZM 23 CITY SPAR PENNY MARKET 372.9 5. CBA 538.0 542.0 NK 30 SPAR PARTNER D 226 PENNY MARKET € 988.7 € 1021.4 Total 1987 € 1627.7 € 1484.4 NK 58 SPAR MARKET NSZM 12 PRÍMA 9. 300.0* 34 SPAR DESPAR 357.0* NK SZM, ÉB 918 CBA, PRÍMA, CBA CENT ALDI D 147 ALDI € 907.7* NK 85 SPAR EXPRESS ÉB 1057 CBA, CÉL, CBA PARTNER € 977.7* 3. 736.0 6. 426.9* 10. 112,1 TESCO 737.5* REÁL 428.0* DM 122.0 Total 201 € 2165.5 € 2042.9* Total 1189** € 1291.6* € 1172.2* DR 262 DM € 335.0 € 334.5 REÁL ÉLELMISZER, HM 112 TESCO 388 SZM, C+C REÁL PRÉMIUM, REÁL C+C TESCO SZUPERMARKET, SZM 35 NSZM 1 REÁL ALFA 11. 95.8 S-MARKET ROSSMANN 105.5 CONV 54 TESCO EXPRESSZ ÉB 800** REÁL PONT DR 222 ROSSMANN € 289.8 € 288.9 NOTES: MARKINGS EXPLAINED: The Retailer Ranking is based on the sales revenues indicated in forints. Sales When calculating LIDL’s sales revenue, we used the exchange rate of the Central AUCHAN’s sales revenue refers to January-December periods in the case of both revenues indicated in euros are for international information purposes only, and it Bank of Hungary (MNB) valid on 28 February 2020 (HUF/EUR 339.88) and on 28 2019 and 2020 and contains gross sales including motor fuels, in accordance C+C cash and carry DR drugstore NK wholesale is important to take into consideration the fact that due to the unstable nature of February 2021 (HUF/EUR 361.01). with IFRS standards. CONV convenience ÉB grocery store NSZM large supermarket the HUF/EUR exchange rate, the list contains conversions based on the exchange TESCO’s gross sales revenue in 2019: it refers to the March 2019-February 2020 financial Sales revenue of DM in 2019: it refers to the October 2018-September 2019 D discount supermarket HM hypermarket SZM supermarket rate issued by the Central Bank of Hungary (MNB) on the last day of the month year, while in the case of 2020 it refers to the March 2020-February 2021 period. financial year, while in the case of 2020 it refers to the October 2019-September when the given company closes the financial year. When calculating TESCO’s sales revenue, we used the exchange rate of the Central 2020 period. Data contained in the table were provided by the retailers. When calculating the sales revenue of retail chains, we used the exchange rate Bank of Hungary (MNB) valid on 28 February 2020 (HUF/EUR 339.88) and on 28 Sales revenue of DM in the October 2019-March 2020 period was gross HUF 63.7 of the Central Bank of Hungary (MNB) valid on 31 December 2019 (HUF/EUR February 2021 (HUF/EUR 361.01). billion, while in the October 2020-March 2021 period it was gross HUF 64.6 billion. Sales data marked with * are estimates made by Trade magazin, based on Trade magazin’s 2019 re- tailer ranking and on the 2019-2020 tax declarations of the companies, taking into consideration the 330.52) and on 31 December 2020 (HUF/EUR 365.13). The number of COOP stores includes 2,095 stores in 2019 and 1,780 stores in When calculating DM’s sales revenue, we used the exchange rate of the Central LIDL’s sales revenue in 2018: it refers to the March 2018-February 2019 financial 2020 that don’t belong to the COOP chain, the sales revenues of which were used Bank of Hungary (MNB) valid on 30 September 2019 (HUF/EUR 334.65) and on changes in market conditions, with the involvement of experts. year, while in the case of 2019 it refers to the March 2019-February 2020 period. in calculating the annual gross sales revenue of the retail chain. 30 September 2020 (HUF/EUR 364.65). Store number marked with ** weren’t provided by the retail chain. Total gross sales 2019 Total gross sales 2020 (billion HUF) (billion HUF) Published by Grabowski Kiadó Kft. 823,7* Telefon: +36 30 826 4158 800 738,9 736,0 737,5* 685,0 679,6 E-mail: [email protected] 700 643,0 654,0 www.trademagazin.hu 600 538,0 542,0 500 426,9* 428,0* 394,9 422,5 400 372,9 357,0* 326,8 300,0* Trade magazin is the market leader b2b FMCG magazi- 300 ne in Hungary, whose mission is to provide decision-ma- 200 kers in the sector with business information, in 20,000 112,1 122 95,8 105,5 100 audited print copies per issue and with the digital vers- 0 ion of the magazine. Every workday the magazine also LIDL SPAR TESCO COOP CBA REÁL AUCHAN PENNY MARKET ALDI DM ROSSMANN sends out a newsletter in Hungarian and English language..