ISSUE 1, 2012 WHAT’S INSIDE? JV Between M&M Ltd. and Telephonics Corporation An Array of Awards and Accolades FES Rolls Out 13,636th Yuvraj 215 Tractor Mahindra On Show at Delhi Auto Expo 2012 Mahindra Lifespaces Enters Hyderabad FOCUS: SUSTAINABILITY ISSUE 1, 2012 CONTENTS PEOPLE COVER STORY 02 INITIATIVES 45 The Mahindra Group’s relentless focus on sustain- Fireside Chats with Senior GEB Leaders, Outbound ability, over the past few years, has borne fruit in Training and Learning & Development workshops. the form of greener products and services, eco- friendly processes and environment-friendly urban living spaces. SUSTAINABILITY AWARDS & 47 ACCOLADES 08 Environmental initiatives and achievements. The past quarter has witnessed a slew of awards CORPORATE SOCIAL being bagged by companies across the Mahindra Group, for achievements ranging from energy- RESPONSIBILITY conservation, to safety, cost competitiveness, 49 innovation and much more! Every Sector did its bit in reaching out to the less fortunate, through a series of corporate social responsibility initiatives. SECTOR BRIEFS 15 A round-up of what’s new and what’s happen- TOP VIEW 57 ing across the Mahindra Group’s various sectors – milestones, new products, new partnerships, Company leaders share their views about events, celebrations… sustainability. METEAM Please write in to [email protected] for any feedback on this issue. Associate Editors: Zarina Hodiwalla, Shiraz Munshi Consulting Editor: Jay Shah Soumi Rao Chandrika Rodrigues B. Suresh AS MLDL Mahindra Consulting Engineers Asha Sabharwal Devendra Shinde Nashik MTWL Col. Abhijit Dasgupta Mahindra Management Cdr. Arvind Bansode G.S. Mohod Dev. Center Igatpuri FES, Nagpur Mayank Maini K.P. Narsimha Rao Noor Charan MFCSL, Mumbai M&M, AS, Zaheerabad MNEPL Zarina Hodiwalla Venecia Paulose Martin Cisneros Jay Shah MVML, Chakan Mahindra USA M&M, Mumbai Edited and Published by Roma Balwani Praveen Gullepalli Sabine Vogel (née Reeb) for Mahindra & Mahindra Limited, Gateway Santosh Tandav Mahindra Satyam Mahindra Forgings, Building, Apollo Bunder, Mumbai 400 001. Mahindra Partners Europe Purvi Ramanujam Editorial and Design Consultants: Vrinda Pisharody Mahindra Intertrade Ltd. Danvir Kaur Corporate Communication Services Tech Mahindra Systech Ravindra Kant Rajeev Malik For employees of the Mahindra Group and for Rujuta Nadkarni Cherylann Fernandes Preeti Nair private external circulation only, through the M&M, FES, Kandivali Charandeep Chawla Mahindra Navistar Mahindra Group. Mahindra Finance ISSUE 1, 2012 EDITORIAL Dear Readers I’m delighted to present to you the This edition also brings you all the latest edition of ME – your very excitement from the Delhi Auto Expo own Mahindra Group newsletter. 2012, where Mahindra displayed its Thank you for all the positive automotive might and even a rather feedback for the new look. Several frisky ‘Cheetah’ which enthralled readers have greatly appreciated visitors to the XUV500 display. We need to break down the emphasis on visuals and fresh Incidentally, you can catch the the misconception that content. We are happy our efforts Cheetah’s antics online at sustainability is only concerned have paid off! http://tinyurl.com/6snmm3q. with the environment and The cover story in this issue Speaking of the XUV 500, Mahindra’s conservation... It’s also about has something of a twist in the celebrated SUV has received 20 awards being a responsible citizen, tale. We focus on ‘Demystifying within a few months of its launch – a good governance and ethical Sustainability’. Why clear testimony to its runaway success practices... ‘demystifying’? Because we need and popularity. to break down the misconception It’s been a busy quarter for the Group that sustainability is only with various sectors and businesses concerned with the environment receiving multiple awards for their and conservation. It’s not merely outstanding work. Mahindra World about reducing consumption of City celebrates its tenth anniversary, conventional energy, reducing Mahindra Chakan rolls out its waste, using renewable energy, 100,000th vehicle and Mahindra Solar and planting trees. It’s also about One commissions its first 5 MW plant being a responsible citizen, near Jodhpur. And Mahindraites across good governance and ethical the Group lent a helping hand to help practices. These responsibilities others Rise to reach their potential. extend to all stakeholders The excitement never ends at while generating profits and Mahindra! rewarding shareholders. It’s about a clean, green supply chain, We hope you enjoy reading this local sourcing and inclusive issue and welcome your feedback, as growth and most importantly, always. it’s about our responsibility to future generations. Simply put, sustainability means effectively managing economic and social dimensions, including the environment. 01 ISSUE 1, 2012 COVER STORY 02 ISSUE 1, 2012 COVER STORY 03 04 05 ISSUE 1, 2012 TRENDING SOCIAL STATUS Maruti did to India car market, what Nokia did in mobiles, n wth XUV, Mahindra is undoubtedly the Apple of Automobiles. Faisal Kawoosa, Nov 23, 2011 @anandmahindra Wonder if you have seen this?! #XUV500 Tarun Tripathy, Feb 26, 2012 @anandmahindra xuv500 lucky draw database has leaked. Recd call from volkswagon today confirming my status of not winning the draw. Maitreyee Sriram, Feb 27, 2012 Its amazing how the #Mahindra XUV500 turns more heads than an S Class or 7 series! Love it! @anandmahindra# Hemanth Meka Rao, Feb 29, 2012 @anandmahindra Mark Zuckerberg test drives the XUV: he’s so impressed that now he wants to change his name to Mark Xuvkerberg! Rakesh Kadam, Mar 05, 2012 06 ISSUE 1, 2012 CORPORATE NEWS JV Between M&M Ltd. and Telephonics Corporation M&M Ltd. and Telephonics Corporation, a leading designer, developer and manufacturer of high- tech integrated information, communication and sensor system solutions and a subsidiary of Griffon Corporation, signed a Memorandum of Understanding to form a Joint Venture, on November 17, 2011. The JV will provide the Indian Ministry of Defence and the Indian civil sector with radar surveillance and communication systems and identification devices, as well as systems forAir Traffic Management services and emerging surveillance requirements. The project envisages establishing a plant in India to manufacture and service airborne radar systems and support airborne maritime surveillance systems for the Indian Navy and Coast Guard. The JV will license technology from Telephonics for use on a wide range of products that have both defence and civil applications. “By partnering with Telephonics, Mahindra will become a 3-dimensional force providing products for land, maritime and air platforms,” said Anand Mahindra, VC & MD, Mahindra Group. Arun Nanda Participates in B20 Business Summit in Cannes Pursuant to his talk at the “Joining Forces against Corruption: G20 Business and Government” forum, organised by the G20 French Presidency and the Organisation for Economic Co-operation and Development (OECD), in Paris, in April 2011, Arun Nanda, Chairman, Mahindra Lifespace Developers Ltd., was requested to be a part of the B20 Working Group to prepare the policy document for Anti Corruption. His contribution was acknowledged by Laurence Parisot, President, Mouvement des Enterprises de France. 07 ISSUE 1, 2012 AWARDS & ACCOLADES Energy Conservation Safety Innovation Six times in a row – a record for the Auto Industry! Zaheerabad Plant won 1st prize in the National Energy Conservation Competition 2011 in the auto industry category. Nashik Plant was awarded the Safety Innovation S.K. Shinde, Honourable Union Minister for Power, presented the Award 2011 by the Institute of Engineers (India) – award to A. M. Kotibhaskar, Sr.Manager - Cost Management (VP’s Delhi State Centre. Office). Water Management Igatpuri Plant bagged CII’s 8th National Awards for Excellence in Water Management and for Innovative Rain Water Project. Water Resource Minister, Gurmeet Singh Kunnur, presented the awards to M. Pareek, Deputy Manager, Central Maintanence, AS. The XUV500 has received a tremendous response from customers and the automotive fraternity, winning 20 awards till date. 08 ISSUE 1, 2012 AWARDS & ACCOLADES Power Brand Safety Innovation Best Stall Mahindra FES won the ‘Best Stall’ award for Finance featured its spectacular stall display at the among the Top KRISHI 2011 exhibition in Nashik. 80 Indian Power Brands in the ‘Reigning Tigers’ category in the Pawan Goenka, book titled Indian Power Brands – President, AFS, The Global Super Power Edition. was featured as ‘Man of the Year’ A Leaders’ 2011 in Autocar Company Professional’s Mahindra AFS was ranked 7th in seventh anniversary the Asia Pacific Region in Fortune special issue. Magazine’s ‘Top Companies for Leaders to Work For’ study. Mahindra Solar won the Bronze Award in the Business Model Category for an “Innovative Business Model reducing its exposure from just 2% but with 100% benefits”. Exposure was the name of the winning project. The award was presented by the Mahindra Group Level Innovation Council, on November 17, at the Group RISE Awards. 09 ISSUE 1, 2012 AWARDS & ACCOLADES CII Awards Gold Winner Mahindra World City, Chennai, won Gold in the Non-Factory Location Category in the ESOPS Star Performer Locations Awards – 2011. G. Shivakumar, Assistant Manager – O&M, won a Runner-up ESOPS Star Performer Award. Mahindra Lifespaces and Mahindra World The Nashik Plant won 1st prize in the Cost City were Services Sector winners in the ‘Best Practices