ASOS Plc (ASC:LN) Consumer Discretionary/Apparel Retailers Price: 3,002.00 GBX Report Date: September 30, 2021 Business Description and Key Statistics ASOS and its subsidiaries is a global fashion retailer. Co. sells Current YTY % Chg products across the world and has websites targeting the U.K., U.S., Australia, France, Germany, Spain, Italy, Sweden, the Revenue LFY (M) 3,264 19.4 Netherlands, Denmark, Poland and Russia. EPS Diluted LFY 1.26 329.6 Market Value (M) 2,988 Shares Outstanding LFY (000) 99,519 Book Value Per Share 8.14 EBITDA Margin % 8.20 Net Margin % 3.3 Website: www.asosplc.com Long-Term Debt / Capital % 0.0 ICB Industry: Consumer Discretionary Dividends and Yield TTM 0.00 - 0.00% ICB Subsector: Apparel Retailers Payout Ratio TTM % 0.0 Address: Greater London House;Hampstead Road London 60-Day Average Volume (000) 485 GBR 52-Week High & Low 5,918.00 - 3,002.00 Employees: 3,824 Price / 52-Week High & Low 0.51 - 1.00 Price, Moving Averages & Volume 6,063.8 6,063.8 ASOS Plc is currently trading at 3,002.00 which is 17.9% below its 50 day moving 5,662.8 5,662.8 average price of 3,655.52 and 36.4% below its 200 day 5,261.9 5,261.9 moving average price of 4,717.69. 4,860.9 4,860.9 ASC:LN is currently 49.3% below its 52-week high price of 5,918.00 and is trading at its 4,460.0 4,460.0 52-week low price of 3,002.00. Over the past 52- 4,059.0 4,059.0 weeks, ASC:LN is down 41.7% while on a calendar year-to-date basis it is down 3,658.1 3,658.1 37.2%. The Relative Strength Index 3,257.1 3,257.1 (RSI) indicator for ASC:LN is currently 29.57. An RSI value 2,856.2 2,856.2 of 70 and above is considered 10/20 11/20 12/20 1/21 2/21 3/21 4/21 5/21 6/21 7/21 8/21 9/21 overbought and 30 and below Volume (000) oversold. 2,369 2,369 1,777 1,777 1,184 1,184 592 592 Mean (361.45) 0 0 10/20 11/20 12/20 1/21 2/21 3/21 4/21 5/21 6/21 7/21 8/21 9/21 Price Price (50-Day Simple Moving Average) Price (200-Day Simple Moving Average) Copyright © 2021 FTSE Russell 1 www.ftserussell.com ASOS Plc (ASC:LN) Consumer Discretionary/Apparel Retailers Price: 3,002.00 GBX Report Date: September 30, 2021 Price Performance, Technical Indicators & Risk Metrics Difference Price Performance % Change vs FTSE 350 Technical Indicators 1-Day % -7.43 -7.09 50-Day Average Price 3655.52 1-Week % -10.25 -9.72 Price / 50-Day Average 0.82 4-Week % -18.86 -17.20 200-Day Average Price 4717.69 52-Week % -41.71 -64.60 Price / 200-Day Average 0.64 RSI - Relative Strength Index 29.57 Quarter-to-Date % -39.48 -40.57 Year-to-Date % -37.24 -47.41 Risk Metrics Last Month % -22.71 -21.51 Price Volatility 143.74 Last Quarter % -39.48 -40.57 Sharpe Ratio 0.07 Last Calendar Year % 41.80 54.79 Sortino Ratio 0.13 5-Year Price Performance vs. FTSE 350 ASOS Plc Current: 0.60 CAGR: -9.9% Over the past five years, FTSE 350 Index Current: 1.21 CAGR: 3.9% ASOS Plc's stock price is down 40.4% which is 61.4% 1.6 1.6 below the FTSE 350 Index performance of 21.0% over the same period. ASOS Plc's 1.5 1.5 cumulative annualized growth rate (CAGR) over the five year 1.3 1.3 period has been -9.9% while that of the FTSE 350 Index has been 3.9%. 1.2 ^NMX:LN 1.2 Over the past year, ASOS Plc's stock price performance 1.1 1.1 of -41.7% has underperformed that of the 1.0 1.0 FTSE 350 Index by 64.6%. On a year-to-date basis, ASOS Plc's stock price 0.9 0.9 performance of -37.2% has underperformed the FTSE 0.7 0.7 350 Index by 47.4%. Over the past week, ASOS 0.6 0.6 ASC:LN Plc's stock price performance of -10.2% has underperformed that of the 0.5 0.5 FTSE 350 Index by 9.7%. 0.4 0.4 0.3 0.3 0.1 0.1 2017 2018 2019 2020 2021 2022 Copyright © 2021 FTSE Russell 2 www.ftserussell.com ASOS Plc (ASC:LN) Consumer Discretionary/Apparel Retailers Price: 3,002.00 GBX Report Date: September 30, 2021 Growth and Profitability Metrics 5-Year 10-Year Historical Growth 3-Year 5-Year 10-Year Profitability Current Average Average Revenues % 19.3 23.2 30.8 Gross Margin % 47.4 49.5 49.5 Revenues Per Share % 18.4 22.6 29.6 EBITDA Margin % 8.2 6.0 6.5 EBITDA % 30.1 30.7 27.5 Pre-Tax Margin % 4.4 3.4 4.3 EPS Diluted % 18.1 23.3 21.0 Net Margin % 3.3 2.6 3.2 Free Cash Flow % 70.5 37.2 52.2 Return on Equity % 20.7 19.4 19.2 Cash from Operations % 40.3 34.1 43.7 Return on Capital % 19.9 19.4 19.3 Book Value % 33.3 23.4 29.6 Return on Assets % 7.5 6.9 8.6 Revenue (M) ASOS Plc's cumulative annualized revenue growth Current: 3263.50 Median: 2575.40 High: 3263.50 Low: 1923.60 CAGR: 19.2% rate over the charted period is 3,531.5 3,531.5 3,263.5 19.2%. This compares to cumulatative annualized 2,973.2 2,733.5 2,973.2 growth of 19.3% over the past 3 years. 2,417.3 2,414.9 2,414.9 1,923.6 1,856.6 1,856.6 2017 2018 2019 2020 2021 ASOS Plc's cumulative EPS Diluted annualized EPS growth rate Current: 1.26 Median: 0.88 High: 1.26 Low: 0.29 CAGR: 17.8% over the charted period is 1.45 1.45 17.8%. This compares to 1.26 cumulatative annualized 1.05 0.98 1.05 growth of 18.1% over the past 0.77 3 years. 0.65 0.65 0.29 0.24 0.24 2016 2017 2018 2019 2020 2021 Net Profit Margin % ASOS Plc's net profit margin of 3.3% is 0.7% above the Current: 3.30 Median: 2.73 High: 3.40 Low: 0.90 CAGR: 11.7% period's mean net margin of 3.5 3.5 2.6%. During the charted Mean (2.60) period, the observed net profit 2.6 2.6 margin high and low were 3.4% and 0.9% respectively. 1.7 1.7 0.8 0.8 2016 2017 2018 2019 2020 2021 ASOS Plc's return on equity of Return on Equity % 20.7% is 1.3% above the Current: 20.70 Median: 19.75 High: 28.80 Low: 5.50 CAGR: 7.6% period's mean return on equity 30.0 30.0 of 19.4%. During the charted period, the observed ROE 21.4 Mean (19.38) 21.4 high and low were 28.8% and 5.5% respectively. 12.9 12.9 4.3 4.3 2016 2017 2018 2019 2020 2021 Copyright © 2021 FTSE Russell 3 www.ftserussell.com ASOS Plc (ASC:LN) Consumer Discretionary/Apparel Retailers Price: 3,002.00 GBX Report Date: September 30, 2021 Valuation Metrics 5-Year 10-Year 5-Year 10-Year Current Median Median Current Median Median Price / EPS TTM 23.8 59.4 81.4 Earnings Yield % 2.82 1.53 1.19 Price / Sales 0.8 1.4 2.5 Free Cash Flow Yield % 14.64 1.73 1.65 Price / Operating Cash Flow 11.4 24.8 46.9 Dividend Yield % 0.00 0.00 0.00 Price / Book Value 3.7 6.7 14.6 Enterprise Value / EBITDA 9.6 21.9 38.6 Price / EPS TTM ASOS Plc is trading at 23.77 times its EPS generated Current: 23.77 Median: 59.38 High: 99.90 Low: 13.62 CAGR: -25.0% during the latest fiscal year. 104.2 104.2 This multiple is below the historically observed median 72.6 72.6 of 59.38, while high and low Median (59.38) observations have been 99.90 and 13.62. 40.9 40.9 9.3 9.3 2016 2017 2018 2019 2020 2021 Price / Sales ASOS Plc is trading at a Price to Sales ratio of 0.78 based on Current: 0.78 Median: 1.36 High: 3.16 Low: 0.30 CAGR: -23.2% sales generated during the 3.30 3.30 latest fiscal year. This ratio is below the historically observed 2.25 2.25 median ratio of 1.36, while high and low observations Median (1.36) have been 3.16 and 0.30. 1.21 1.21 0.16 0.16 2016 2017 2018 2019 2020 2021 ASOS Plc is trading at a Price Price / Book Value to Book ratio of 3.69 based on Current: 3.69 Median: 6.65 High: 26.68 Low: 1.95 CAGR: -29.4% book value at the latest fiscal 27.9 27.9 year end.