INDIAN INSTITUTE OF MANAGEMENT SHILLONG IIM Shillong e-Symposium 2020 Tourism An Initiative of Dr APJ Abdul Kalam Centre for Policy Research and Analysis Emergent North-East India: Strategic and Developmental Imperatives For Registration Click HERE Assam Arunachal Pradesh Manipur Meghalaya ASSAM, a land nestled in ARUNACHAL PRADESH, MANIPUR,the land of jewels is MEGHALAYA, the abode of myths and mysteries, has rich ‘the land of rising sun’ boasts adorned with natural marvels clouds, is richly endowed with green terrain of rolling plains rich and world-class tourism is an ideal destination for eco- indigenous knowledge for herbal and dense forests. Assam is resources, numerous avenues tourism. Its uniquely rich culture medicines that contributes to renowned for its tea, rich flora for adventure aficionados and and heritage mesmerizes with a wellness tourism and natural and fauna, the world famous the Ziro Music Festival depicts numerous incredible experience beauty for those with insatiable one horned rhinoceros and the cultural lifestyle. and business tourism as a appetite of adventure. The other rare species of wildlife corridor for India to the South festival mood reflecting in the found in Kaziranga and Manas East Asian countries. Bacardi NH7 Weekender makes National Parks. it rock capital while Strawberry festivals adding to local economy. Mizoram Nagaland Sikkim Tripura MIZORAM, the land of the NAGALAND, the land of SIKKIM, a magical paradise with TRIPURA, with diverse cultural Mizos ,exudes an exotic and Festivals, is blessed with lofty snow-capped mountain ranges, streams, backgrounds and faiths, blissful charm and rich variety of mountain and spiraling trekking the picture-perfect villages, the enchanting biodiversity, flora and fauna makes the state routes which make the state the rich biodiversity is offering the traditional arts and music, as a tourist’s paradise.Heritage ideal for adventure and sports tourists a multidimensional and flushing meadows makes it tourism, wildlife tourism, rural tourism. The annual Hornbill cultural experience. The diverse a perfect tourist destination to tourism and adventure tourism festival is a festive showcase of rituals, festivals, folktales, visit. are the main thrust for the the rich culture and tradition traditional medicines are some development of the tourism and is celebrated for seven days of the items on offer in the sector in state. in the first week of December. cultural basket. IIM Shillong e-Symposium 2020 Tourism Prologue The north- eastern region of India includes vibrant states of Arunachal Pradesh, Assam, Manipur, Mizoram, Meghalaya, Nagaland, Sikkim and Tripura.Whilst not fully explored for tourism yet, this region is nature’s paradise. Offering exotic landscapes of emerald green valleys, untouched wilderness, looming mountains, enchanting caves, serene blue lakes and rivers, cascading waterfalls, whispering pines and fresh air, the north eastern region of India has all this and more. The region is home to unique ethnic tribes, with their distinctive habitats and lifestyles, not found anywhere else in India. Destinations in NER are identified as a home to natural hot springs, lush green forests and blissful waterfalls, thathas the potential to emerge as a preferred choice for domestic as well as global travelers. Emerging Tourism Themes An e-interactive session organized by IIM Shillong, with key stakeholders representing NER Tourism discussed upon emerging themes and opportunities. With a motto of “Commitment towards customers’ well- being,” trust factors to create tourism network, capacity building to support emerging themes and ease of doing business can create a powerful dynamic. The challenges and benefits of pursuing them, a view to the future, which would drive the technical session at the proposed e-symposium to the creation of new employment opportunities and stimulating entrepreneurship The Conceptual Framework: Towards Sustainable Tourism Sustainable development has become an important part of the formulation of policy in the Top-down approach. However, it is also an aspect of development policy in the level of Macro-policy making, which is a wide level and develops practices by considering the local imbalance regarding sustainable integration. Hence,the integration of tourism policy must formulate policy at the level of Bottom-up approach, by shifting the level of micro-policy making towards sustainability,to maintaina balance of resources which will promote the economic, social, environmental, and cultural development of the community. Sustainable tourism poses challenges in three dimensions: environmental, social and economic sustainability. The sustainable tourism development plan comprises of three components - economically, by increasing service and resource recovery; environmentally, by recycling, avoid in genvironmental degradation, and the reduction of land removed fromagri cultural use; andsocial, by in creasing employment, helping the local population to attract tourism as measures of physical and political regeneration (refer to figure). The idea of sustainable tourism depends on the views and needs of residents and key stakeholder groups, through the creation of norms and values for the joint development of the stakeholder network, to acknowledge the changes in sustainable urban tourism management approaches towards the formulation of policy and development plans, to decide touse the common strategy and policy.There is a need to further, explore the potential opportunities and challenges in the North East Region to explore innovative and effective solutions to achieve sustainability goals. The e-Symposium Series is conceived as a global platform that brings together policymakers, scholars, institutions, corporates and civil society on one platform to also discuss and deliberate development issues in the region, and thereby suggesting solutions on ‘Reimagining North East Tourism’ The Role of IIM Shillong on Development of the North East Region of India Located in the green contours of North get compounded exponentially. Normally the development of the region, IIM Shillong Eastern part of the country, IIM Shillong, the mandate of IIMs is to scour for some of started the Centre for the Development of which commenced operations in 2008, the best talent available through a national the North Eastern Region (CeDNER) in remains committed to its goal of excellence level selection procedure that is globally 2008, the very year the institute was born. in management education and research to considered as one of the toughest. Selected The centre is a reflection of the commitment evolve into a nationally and internationally candidates are then groomed, skilled and and resolve of the Institute to spearhead a recognized educational institution. educated to emerge as responsible leaders proactive role in the development of the with a difference. This exercise is a gruelling region that is considered beautiful, vast Indian Institutes of Management had task that demands allocation of major and remote and with a lot of potential for been declared as institutes of National resources. That IIM Shillong, in addition to development and growth.IIM Shillong importance by the Central Government this primary function, has added the task strives to contribute to the inclusive and of India. This brings incredible pride to of developing the vast and complicated sustainable development of the north- IIM Shillong along with tremendous Northeast region of India through the eastern region and in this pursuit, the responsibility and expectation. Being the creation of dedicated efforts that speaks institute set up the Dr. APJ Abdul Kalam only IIM in a region comprising eight volumes about the priorities and principles Centre for Policy Research and Analysis in states, the responsibility and expectation of this institute. With a commitment towards 2016. Dr. APJ Abdul Kalam Centre for Policy Research and Analysis, IIM Shillong The Dr. APJ Abdul Kalam Centre for Policy Research and Analysis is envisioned as a proactive embodiment of the philosophy of the late President Dr. APJ Abdul Kalam, of levering knowledge, technology and humanism to achieving Sustainable Development while also ensuring the goals of a just and equitable Social Order. The Centre was the outcome of a tripartite agreement between Indian Institute of Management, Shillong and Ministry of Development of North Eastern Region (MDoNER) and North Eastern Council (NEC) signed on 15th October 2016. The Centre aims to emerge as a state-of-the-art resource Centre to assist the states of North East India to plan their projects adequately, promote innovations and function as a repository of data and best practices in the region and make policy recommendations. Currently, the policy-related work in the development planning of six critical sectors in the North East states is in progress,viz., logistics, tourism, horticulture, handicraft, handloom and business process outsourcing. The Centre covers all the critical areas of development planning, policy formulation, strategizing and analysis. The Centre aims to emerge as a catalyst for development through action research and analysis. It strives to emerge as an innovation and knowledge hub that will help achieve Sustainable Development of the region. This is expected to be achieved with the inculcation of universal human values, an awakening of indigenous sensitivity and celebration of natural as well as cultural diversity. Further, the Centre would network with various