The Business Connection MADEInnovations IN WATERFORD, P. 24 CHOOSEActive YOUR LIFESTYLE, Living P. 50 Shop Local, BuyBUYER’S LocalGUIDE, P. 26 Did You MMTK040035 Know? SUBWAY® Caters. GIANT SUBS * 3-foot or 6-foot, up to 99 feet Fast, Easy and Affordable! Give ‘em what they love. Catering Central Call Kelly COMBO PLATTER (810) 241-4224 COOKIE PLATTER Learn more about fundraising for your school and sports program LOW CAL LUNCH BIG COMBO, SMALL PRICE! CUSTOMIZE YOUR OWN Platter: (Contains 15 portions of up to 5 different flavors) At SUBWAY® restaurants we make delicious food for every occasion. MMTK040035 5034 Dixie Highway Waterford, Michigan 48329 *Please note Giant Sub orders require (248) 618-0100 (In the Kmart / Dunham’s Plaza) 24 hour advance notice. A PREMIER EUROPEAN VILLAGE An Independent, Elder and Assisted Senior Resort Living Overlooking Cass and Sylvan Lakes Luxury At Its Best • Boating, Fishing & Golfing • Lake-View Grand Balconies • World-Class Dining • Concierge & Valet Services • Full-Service Beauty Salon • Indoor Pool • Chauffeured Transportation Penthouses, 2-Bedrooms, 1-Bedrooms + Den, 1-Bedrooms, Studios Village Square: Bistro, Irish Pub, Pâtisserie, Gelato Creamery, Gift Shop Harbor Walk: Enclosed Elevated Walkway Overlooking Cass Lake • Rooftop Garden • On-Site Physical Therapy • On-Site Therapeutic Pool • On-Site Medical Center & 24/7 Staff • On-Site Home Health 1699 Cass Lake Road, Suite 300 Keego Harbor, MI 48320 Local: (248) 681-8000 | Toll-Free: 855-LAKES41 www.Magnolia4me.com for more information please visit us at www.waterfordchamber.org 1 WATERFORD AREA CHAMBER OF COMMERCE Contents26 Buyer’s Guide 40 Waterford Historical Society 44 2014 Chamber & Community Events 46 Education – Smart Thinking 50 Active Living – Choose Your Lifestyle 4 Waterford Area Chamber of Commerce 53 Oakland County International Airport 6 Waterford Township Government 58 Healthcare – Living Life Well 8 Civic Center Campus 59 Township Telephone Numbers Member Guide 11 At A Glance Innovations – Made In Waterford 24 60 Advertiser’s Index The 2014 Waterford Area Chamber of Commerce Membership Directory and Community Profile was created and produced by All Trinkets & Printing, Inc. for the Waterford Area Chamber of Commerce. While every effort has been made to ensure the accuracy of the information presented in this magazine, the Waterford Area Chamber of Commerce and All Trinkets & Printing, Inc. cannot guarantee the accuracy of the information presented or be held responsible for omissions or errors. All rights reserved. No portion may be reproduced without written permission of the publisher. Photos courtesy of Photography by Mari. 2 Waterford Area Chamber of Commerce Business Directory 2014 MESSAGE FROM THE EXECUTIVE DIRECTOR What We Do For You! The chamber operates as an economic development arm focusing on attracting businesses, supporting tourism and residents in the community. Initiatives include regional leadership, job creation and retention, protecting There’s a saying in business that to make money, you need to spend money. a pro-business climate, enhancing the quality of life and cultivating future Experts say one of the smartest economic expenses a business can take on community leaders. Membership in the chamber of commerce is both an is joining a chamber of commerce. Chamber membership gives businesses investment in and a commitment to the community in which we live, work the opportunity to connect with other businesses in the community, gain and play. We are very proud of our member businesses and thank them for visibility and build relationships. It’s the relationship that makes all the their commitment and understanding of the broad scope of our work. difference and separates you from others. People tend to do business with those they know and trust. In fact, according to a research study by The Shapiro Group, Inc. and Market Street Services, when consumers know that If you are not a member of the chamber take a moment to learn about your a business is a member of their local chamber, they are 44 percent more local chamber and the benefits of investing likely to think favorably of it and 63 percent more likely to purchase goods for your business. For information please or services from them. email [email protected] or call 248.666.8600. Oakland County has dozens of chambers, and while each caters to a different demographic, they all share a common goal: help businesses grow. There are Sincerely, a lot of places for businesses to network nowadays with referral groups and online communities, but your chamber of commerce is the only one of those entities that is actually looking out for your community and trying to improve things where you are. The Waterford Area Chamber of Commerce is a major, Marie E. Hauswirth respected, dynamic center of community influence focusing not just on traditional business issues but on the overall financial health and well-being Marie E. Hauswirth Executive Director of the community. Waterford Area Chamber of Commerce BOARD OF DIRECTORS Executive Board President Vice President Treasurer Secretary Past President Margaret Birch Jennifer Hill, Esq. Archie Munson Amy Vernon Lisa Rochford Waterford Township Treasurer Secrest Wardle Smith’s Disposal & Recycling Le’Flair Decorating & Staging Connection Business Services Directors Richard Coatta Jim Ellsworth David Jackson Mari Latozas RC Golf Lessons SHRED-MAX Ideas For You Photography By Mari Rhonda Lessel David Meyer Adam Apfelblat Hilary Renno Waterford School District Coffee Break Service Michigan Chiropractic Specialists Edward Jones Investments of Waterford, P.C. for more information please visit us at www.waterfordchamber.org 3 WATERFORD AREA CHAMBER OF COMMERCE What We Do for Your Business Visibility You’ve heard it said time and time again, out of sight means out of mind. This is not a smart strategy for any business, especially when times are good. A market can change quickly. While good is the enemy of great, complacency and short-term thinking is the enemy of sustained marketing breakthroughs. Accessibility No one enjoys making cold calls all day long. When you join a chamber and actively get involved, you’ll discover that meeting prospects who can refer you to the key contacts you’re trying to reach is a huge benefit of membership. You’ll soon find yourself in situations where you can identify and meet decision-makers face-to-face. Training and Education Unless you have the luxury of a training budget or can afford to bring in local, regional or nationally known experts on different topics, there’s no other organization that delivers timely programs at such an affordable price as a local or regional chamber of commerce. Networking From seminars, luncheons to business expos and various community events, there’s absolutely no excuse for not being able to meet new contacts, referrals and people who can help you with ideas and additional ways to grow your business. The old adage “out of sight, out of mind,” is so true in networking. In addition, doing business with fellow members who offer wonderful products, services, and ideas is a big plus. Business Promotion & Advertising As far as visibility at the local level, a chamber offers a wide range of free or affordable advertising options and sponsorship packages for just about every business or nonprofit, regardless of how big or small their budget may be. This is a wonderful way to hold your marketing dollars accountable and see them working hard right before your eyes. Advocacy A chamber researches, lobbies and routinely discusses with local and regional government units, politicians and the media to keep people up to date on central issues of importance pertaining to the membership and the community. What happens to your local employees and customers does have an impact on your business, even if you’re a national chain. Return on Investment WAYS YOU CAN STAY CONNECTED AND “SHOP” LOCAL LIKE OUR FACEBOOK PAGE www.facebook.com/ WaterfordChamber FOLLOW US ON TWITTER www.twitter.com/ WACCchamber DOWNLOAD OUR MOBILE APP! Search your apps for WaterfordCC Visit www.waterfordchamber.org for all your local needs 4 Waterford Area Chamber of Commerce Business Directory 2014 Message From Your Chamber President Welcome to Waterford Township, home of the best neighborhood community. Waterford is the perfect place to start a business, expand a business and offers a wide range of choices in residential real estate, from a starter home to your dream home. The community is a wonderful place to live, work and play. Waterford had the honor of being one of seven communities chosen to be part of the One Stop Ready program put on by Oakland County, where we shared our ideas with others and learned new best practices to utilize in the future. By being One Stop Ready, our community is ready to assist you; our Development Services Department, our elected officials, our employees, our Waterford Area Chamber of Commerce and our schools. We all collaborate together. This directory acts as a guide as to what services are offered, identifying our local businesses and the quality of life in this community. Buying local and utilizing our businesses is key to our success and sustainability of this community. We are seeking new investors to partner with us in our economic growth. Our businesses generously support and promote Waterford. Being the Treasurer of Waterford Township, I am aware of the services we offer our residents and the various amenities. Our library offers a variety of services and materials including eBook and Internet access. Our Parks and Recreation Department provides activities for all ages; from the very young to our senior citizens. And don’t forget Waterford has 34 lakes for family, fun and recreation. We need to strategically determine the direction of our community. Waterford is constantly seeking resources from within and outside our borders. We are finding partners with Oakland County, our state, and national organizations.