“China and Italy Two tailors in a global Market” Milan - 7 September 2012 “Roberto Cavalli” 40 Years of Seduction 2 ROBERTO CAVALLI - FOUNDED IN FLORENCE 1970 3 ROBERTO CAVALLI - “ANIMALIER” DNA 4 ROBERTO CAVALLI - TO MAKE WOMEN FEEL SEXI 5 ROBERTO CAVALLI - BRAND POSITIONING Fashion Sensual Sexy Glamour 6 ROBERTO CAVALLI – MILAN FASHION SHOWS 7 ROBERTO CAVALLI - ADVERTISING 8 ROBERTO CAVALLI – ADVERTISING 9 ROBERTO CAVALLI – ADVERTISING 10 ROBERTO CAVALLI – EDITORIALS Vogue Russia – December 2011 11 ROBERTO CAVALLI – EDITORIALS In Style – September 2011 In Style US – August 2011 12 ROBERTO CAVALLI - EDITORIALS Madame Figaro China – March 2012 13 ROBERTO CAVALLI - CELEBRITIES AND RED CARPETS 14 ROBERTO CAVALLI – CANNES 2012 Ximena Navarrete Natasha Poly 15 ROBERTO CAVALLI – CANNES 2012 Kylie Minogue Jane Fonda 16 ROBERTO CAVALLI – CANNES 2012 Madalina Ghenea Liu Wen 17 ROBERTO CAVALLI – CANNES 2012 Adrien Brody Ashley Smith 18 ROBERTO CAVALLI - CELEBRITIES LOVE ROBERTO 19 ROBERTO CAVALLI – AMFAR NEW YORK 2012 – AWARD TO ROBERTO 20 ROBERTO CAVALLI – MADONNA AND SPICE GIRLS WORLD TOUR 21 ROBERTO CAVALLI - SHAKIRA AT WORLD CUP GALA 22 ROBERTO CAVALLI – COCA COLA SPECIAL PROJECT 23 ROBERTO CAVALLI – H&M COLLECTION SPECIAL PROJECT 24 “Roberto Cavalli” Product Lines 25 ROBERTO CAVALLI - WOMEN LINE BRAND POSITIONING Fashion Sensual Sexy Glamour 26 ROBERTO CAVALLI - MEN LINE BRAND POSITIONING Masculine Strong Glamour 27 ROBERTO CAVALLI – ADVERTISING SPRING/SUMMER 2012 28 JUST CAVALLI - LINE Brand Positioning Design Contemporary Younger Casual Everyday Usage Lower Price 29 JUST CAVALLI – ADVERTISING 30 JUST CAVALLI – ADVERTISING 31 CLASS ROBERTO CAVALLI – LINE Brand Positioning Bridge Segment Fashion Classic 32 CLASS ROBERTO – ADVERTISING 33 ROBERTO CAVALLI JUNIOR 0-16 Years Newborn Boys & Girls Junior 34 ROBERTO CAVALLI – THE NEW FRAGRANCE “POUR FEMME” 35 ROBERTO CAVALLI – EYEWEAR 36 ROBERTO CAVALLI – HOME COLLECTION 37 “Roberto Cavalli” Stores Network 38 ROBERTO CAVALLI – PARIS RUE ST HONORE’ 39 ROBERTO CAVALLI – LONDON SLOANE STREET 40 ROBERTO CAVALLI – NEW YORK MADISON AVENUE 41 ROBERTO CAVALLI – BEVERLY HILLS 42 ROBERTO CAVALLI - CANNES CROISETTE 43 ROBERTO CAVALLI – TOKYO AOYAMA 44 ROBERTO CAVALLI – PENINSULA HOTEL BEIJING 45 ROBERTO CAVALLI – EMPORIO MALL NEW DELHI 46 “Roberto Cavalli” Club and Caffè 47 ROBERTO CAVALLI - LIFESTYLE - CAVALLI CLUB DUBAI 48 ROBERTO CAVALLI – CAVALLI CLUB Cavalli Club Dubai 49 ROBERTO CAVALLI – CAVALLI CLUB Cavalli Club Milan 50 ROBERTO CAVALLI – 4 NEW “CAVALLI CAFFE’” 51 ROBERTO CAVALLI - LIFESTYLE - PREMIUM ITALIAN VODKA 52 “Roberto Cavalli” An Italian Tailor Sensual and Glamour 53 .