Speaker Biographies SpeedNews 12th Annual Aviation Industry Suppliers Conference in Toulouse Christian Scherer: EVP-Head of Strategy & Future Programs • Airbus Christian Scherer was appointed Executive Vice President Strategy and Future Programs in September 2007. He is in charge of defining Airbus' long-term strategic objectives in different areas such as analysis of the market environment and research of trends and evolutions, product policy and the development of future programs. He is also in charge of industrial strategy, international partnerships and cooperation programs. Mr. Scherer joined Airbus in 1984, becoming Vice President Contracts for Airbus North America (based in the USA), Vice President Leasing markets, Vice President Contracts and Pricing Worldwide and Deputy Head of Commercial in Toulouse. Born in Duisburg, Germany, Mr. Scherer holds an MBA Degree from the University of Ottawa in international marketing and graduated from the Paris Business School (ESCP). Nico Buchholz: EVP-Group Fleet Management • Lufthansa In March 2001 Nico Buchholz joined Deutsche Lufthansa AG in Frankfurt. His responsibilities include strategic fleet planning, commercial and technical aircraft evaluation including engines, procurement of aircraft and engines, aircraft specification, commercial ownership / asset management and the marketing and sales and leases of used aircraft for all airlines and partners within the Lufthansa Group, thus managing a portfolio of close to 800 aircraft. He was responsible for initiating the institution of a dedicated Lufthansa A380 Entry-Into-Service group. His team played an influential part in the development of the Boeing 747-8, the Boeing 787 and the Airbus A350. Mr. Buchholz is and was entrusted with the task of restructuring several fleets within the group. He also is a director in several Lufthansa affiliates besides being linked to the STAR Alliance fleet team. Mr. Buchholz, born in Hamburg, was initially employed in the import and export business. In 1982, he enrolled at the Berlin Technical University to study aeronautical engineering with the emphasis on aircraft design, flight operations and air traffic. He concluded his academic education with a Masters Degree in airport transport management at the Cranfield Institute of Technology in 1989. Bob Lange: VP-Marketing • Airbus Bob Lange began his career as a Future Projects Engineer at British Aerospace Woodford after completing an Undergraduate Apprenticeship and an honours degree in Aeronautical Engineering at the University of Bath. He joined Airbus in 1987 where he held Airline Marketing account responsibilities in North America and Asia before being appointed A330/A340 Product Manager where he worked on the launch of the A330-200 and A340-500/- 600. Mr. Lange became A3XX Marketing Director in 1996, working with major airlines to define requirements for the cabin interior, managing consumer research and concept design. In 2001, following successful launch of the A380, he held a staff function planning New Product Communications within the Brand & Image team. In 2003 he was appointed Director Long Range Product Policy responsible for product development recommendations resulting in the launch of the A350 XWB. In 2005 Bob became Director of Cabin Strategy where he led a project to develop the new cabin vision for the A350 XWB. He moved back to Marketing in 2007 to lead the Aircraft Interiors Marketing team, covering all current and future Airbus cabins. Mr. Lange was recently appointed Vice President, Marketing. He is a Fellow of the Royal Aeronautical Society. Matt Wilks: Managing Director-Product Marketing • Boeing Matt Wilks brings 20 years of aerospace experience to his current role as Managing Director of Product Marketing for Boeing Commercial Airplanes. In this role, Mr. Wilks is responsible for demonstrating the value to the marketplace of Boeing’s product offerings, working together with airlines on future needs and requirements, and understanding competitors’ products. He leads a team of 30 industry experts who work Photo closely with Boeing customers. Mr. Wilks joined Boeing in March 2011 after three years at Hawker Beechcraft as Director of Engineering, leading a team of 150 engineers supporting production and future enhancements not to three product lines. In prior roles at Boeing, Mr. Wilks was Chief Engineer for 787 Derivatives and held management positions on 787, Strategic Management, and Product Development. He holds a Masters of Business Administration from Cranfield University (UK) and a Master of Science in Aerospace Engineering available from the University of Michigan in Ann Arbor. September 26-28, 2011 EXPERT INSIGHTS AND RELIABLE INFORMATION FOR THE AV IATION INDUSTRY Speaker Biographies SpeedNews 12th Annual Aviation Industry Suppliers Conference in Toulouse Sam Cherry: Dir., Prog. Planning Dev. & Customer Requirements • Bombardier Aerospace Sam Cherry is Director of Program Planning, Development & Customer Requirements for the Commercial Aircraft Division of Bombardier Aerospace. He has been with Bombardier Aerospace for 26 years. Mr. Cherry joined Short Brothers PLC in Belfast, Northern Ireland, as a design Engineer within future projects. Following acquisition of Shorts by Bombardier, he joined and became Manager of the newly formed Corporate Marketing department, responsible for Strategy, Business Development and Marketing. He moved to Montreal in 2001 to work in Product Line Strategy for Business Aircraft and in 2003 became the Business Aircraft representative within Strategy and Business Development at group level. Within this role, he acted as M136 (L85) Project Lead, overseeing the business case development up to Board approval. More recently, Mr. Cherry was part of the Learjet 85 leadership team acting as Program Director, German Base Group. João Alfredo Paiva, Director, Market Strategy - Commercial Aviation • Embraer João Alfredo Paiva has been with Embraer since 1984 working in several areas within the commercial department, mainly in the ERJ 145 and Embraer 170/190 marketing activities. Currently, he is responsible for Market Strategy, including the Embraer Market Outlook. Mr. Paiva holds a Mechanical Engineering Degree, a Masters Degree in Air Transportation Management from Cranfield University, and an MBA from Fundação Getúlio Vargas In Sao Paulo. Mario Formica: VP-Marketing & Airline Studies • Avions de Transport Regional Mario Formica leads the ATR team that is responsible for Airline and Product Marketing, Competition, and Strategic Marketing. He provides support services to sales strategies and activities for the ATR family of products. Mr. Formica began his career at Alenia Aeronautica Naples in 1984 as an airline analyst in the Marketing Department. He moved to ATR in 1989, and after spending four years in various positions in the Sales & Commercial Department, he was promoted to Director, Sales Engineering in 1993. Between 1995 and 1998, Mr. Formica was VP of the Technical Sales Division with direct involvement in major ATR sales campaigns, heading a multi-national AI(R) team. Mr. Formica holds a degree in Aeronautical Engineering and is a lecturer at the MBA Aerospace ESCT and Maître de Conférence at IAE Institut in Toulouse, in the Strategy Department. He has been a member of the Board of the European Regional Airline Association for three years. Robert Saia: VP-Next Generation Product Family • Pratt & Whitney Robert Saia began his career with Pratt & Whitney in 1973. He was in charge of the P&W office in Toulouse for three years. While in Engineering, he was instrumental in establishing the Systems Integration structure currently employed at Pratt & Whitney for new program development. He led the Commercial Engines Marketing Group starting in 1997. He later headed the Propulsion Systems Analysis group responsible for all engine performance, operability and electronic digital controls. He joined Engine Alliance, a joint venture launched with General Electric, in October 2000 to develop and sell the GP7200 series for the Airbus A380 airplane family. He was Executive Vice President of the Engine Alliance and Vice President of P&W’s GP7000 Program. In February 2006, he was appointed Vice President, Commercial Development Programs. Later that year, Bob was appointed Vice President, Next Generation Product Family. He holds a Bachelors degree in Mechanical Engineering from Southeastern Massachusetts University and a Masters degree from Rensselaer Polytechnic Institute. September 26-28, 2011 EXPERT INSIGHTS AND RELIABLE INFORMATION FOR THE AV IATION INDUSTRY Speaker Biographies SpeedNews 12th Annual Aviation Industry Suppliers Conference in Toulouse Sandrine Lacorre: LEAP Product Marketing Director • CFM International Sandrine Lacorre joined the Engineering Research & Technology Department of SNECMA in 2001 as an aerodynamic engineer, designing high pressure compressor blades. In 2006, she moved to CFM International sales engineering, working on campaigns for the Airbus A320 and Boeing 737. She was recently named Product Photo Marketing Director for the CFM International marketing team. Ms. Lacorre is a graduate of ENSMA (Ecole Nationale Supérieure de Mécanique et Aéronautique). not available Christian Cornille: Chief Executive Officer • Aerolia Christian Cornille was appointed Chief Executive Officer of Aerolia in January of 2009. Prior to this position, Mr. Cornille was Vice President, Business Development AIRBUS Center of Excellence Aerostructures (Supply chain, Power 8 Program & Zephyr project
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