Spence Jr. vs. Garcia Marketing Cheat HASHTAGS FACEBOOK TWITTER YOUTUBE #SpenceGarcia @ShowtimeBoxing Showtime Boxing Showtime Sports @errolspencefans @ErrolSpenceJr @teammikeygarcia.net @mikeygarcia 3 WEEKS OUT JHP Tip: Inform your staff about Spence Jr.-Garcia. Make sure they know you’ll be hosting a watch party on March 16. Focus: Spence Jr.-Garcia email campaigns. Use the image and subject lines below. Perfect records are meant to be broken! Two undefeated champs face off in front of sold out Cowboys Stadium 2 WEEKS OUT JHP Tip: Download images and add a fight promotion section to your website. Focus: Facebook event. Use the image and information below. Make a Spence Jr. vs. Garcia event on Facebook. Invite your followers. Inform your staff and encourage them to invite their Facebook friends. Post any food or drink specials you’ll have during the event. Promote giveaways. 10 DAYS OUT JHP Tip: Make sure you’ve paid for Spence Jr.-Garcia. Once paid, your business will show up on the JHP bar finder. Focus: Pinned Social Media. Pin the images and posts below to the top of each platform. #SpenceGarcia will be LIVE on #SpenceGarcia will be LIVE on #SpenceGarcia will be LIVE on FOX for an epic welterweight FOX for an epic welterweight FOX for an epic welterweight championship! You do not want championship! You do not want championship! You do not want to miss this event. Call us for to miss this event. Call us for to miss this event. Call us for more info. more info. more info. 7 DAYS OUT JHP Tip: Remember — The pay-per-view fights begin at 9 p.m. ET. Focus: Twitter. Use the post below. Join our #SpenceGarcia watch party Saturday, March 16. @ErrolSpenceJr and @mikeygarcia square off inside the ring LIVE on PPV. Watch party starts at 9 p.m. ET! 6 DAYS OUT JHP Tip: Don’t forget your Facebook event. Keep it updated and try to create conversation. Focus: Facebook and Twitter. Use the posts below. This Saturday, March 16 is This Saturday, March 16 is Less than one week to go until #SpenceGarcia. Come out #SpenceGarcia. Come out our #SpenceGarcia watch par- and enjoy the fights with us at and enjoy the fights with us at ty! Don’t forget that we will our watch party! our watch party! be having food & drink spe- cials all night! 5 DAYS OUT JHP Tip: Keep the momentum going on social media during fight week. Focus: Facebook and Twitter. Use the images and posts below. Make sure to get here early on Saturday, March 16 we will be The pay-per-view begins at 9 Saturday night. #SpenceGarcia showing #SpenceGarcia. The p.m. ET Saturday night! We starts at 9 p.m. ET. PPV starts at 9 p.m. ET. Come will have food & drink specials join us! early! We are looking forward to another great night with our favorite fans. 4 DAYS OUT JHP Tip: Remind your customers that you will be hosting a Spence Jr.-Garcia watch party. Focus: Emails, Facebook and Twitter. Use the images and posts below. Email key messaging: In FOX’s debut pay-per-view event, Errol Spence Jr. will defend his title against four- division world champion Mikey Garcia on Saturday, March 16. Live from the sold out AT&T Stadium, home of the Dallas Cowboys, undefeated champi- ons Errol Spence Jr. and Mikey Garcia look to walk away victorious on one of the largest stages in sports. IBF welterweight champion @errol- IBF welterweight champion spencefans will defend his title @ErrolSpenceJr will defend his title against WBC lightweight champion against WBC lightweight champion @teammikeygarcia.net on March 16! @mikeygarcia on March 16! 3 DAYS OUT JHP Tip: With three days left, social media should be your top priority in getting the word out. Focus: Facebook, Twitter. Use the posts below. #SpenceGarcia is the event of the week- #SpenceGarcia is the event of the week- end, and our watch party will be the place to end, and our watch party will be the place to be. This is a great fight that you don’t want be. This is a great fight that you don’t want to miss! @errolspencefans and to miss! @ErrolSpenceJr and @mikeygarcia @teammikeygarcia.net square off on Satur- square off on Saturday, March 16 at 9 p.m. day, March 16 at 9 p.m. ET. ET. 2 DAYS OUT JHP Tip: With two days left, social media should be your top priority in getting the word out. Focus: Facebook, Twitter, Instagram. Use the image and posts below. There are just 2 days left until There are just 2 days left until There are just 2 days left until @errolspencefans and @ErrolSpenceJr and Errol Spence Jr. and Mikey Gar- @teammikeygarcia.net meet @mikeygarcia meet for the IBF cia meet for the heavyweight for the IBF welterweight welterweight championship! championship! #SpenceGarcia championship! 1 DAY OUT JHP Tip: With one days left, social media should be your top priority in getting the word out. Focus: Facebook, Twitter. Use the posts below. Tomorrow night we will host a huge watch Tomorrow night we will host a huge watch party for #SpenceGarcia fans. Don’t miss party for #SpenceGarcia fans. Don’t miss out! Join us at 9 p.m. ET to start the night off out! Join us at 9 p.m. ET to start the night off for the pay-per-view! for the pay-per-view! MORNING OF JHP Tip: You have less than 24 hours to get the word out! Don’t be shy about continuing to post. Focus: Facebook, Twitter. Use the posts below. It’s #SpenceGarcia fight morn- It’s #SpenceGarcia fight morn- #SpenceGarcia is tonight! We ing! Don’t forget to join us to- ing! Don’t forget to join us can’t wait to see all of our night at 9 p.m. ET for a fun- tonight at 9 p.m. ET for a fun- favorite fans in the house! Call filled night of fights! filled night of fights! us directly if you have any questions about the watch party. XXX-XXX-XXXX AFTERNOON OF JHP Tip: This is your last push before fans head out for the fights. It’s not too late to catch their attention. Focus: Facebook, Twitter. Use the posts below. #SpenceGarcia PPV starts at 9 p.m. ET, but #SpenceGarcia PPV starts at 9 p.m. ET, but start your night off early with us. Come in & start your night off early with us. Come in & find a spot before crowd begins to form! find a spot before crowd begins to form! EVENING OF JHP Tip: This is your last push before fans head out for the fights. It’s not too late to catch their attention. Focus: Facebook, Twitter. Use the posts below. Our watch party is starting with the under- Our watch party is starting with the under- card fights for #SpenceGarcia. Get here be- card fights for #SpenceGarcia. Get here be- fore 9 p.m. ET! fore 9 p.m. ET! * Use your Snapchat and Instagram stories to show UFC fans following you that your bar is packed on fight night by scanning the crowd. POST EVENT JHP Tip: Start prepping for your next event. Focus: Facebook, Twitter, Instagram. Use your photos from Pacquiao-Broner and use #JHPPacBroner. #JHSpenceGarcia #SpenceGar- #JHPSpenceGarcia #SpenceGar- #JHPSpenceGarcia #SpenceGar- cia was a great success! We cia was a great success! We are cia was a great success! We are are already looking forward to already looking forward to the already looking forward to the the next PPV! next PPV! next PPV! *Use your bar photo here* *Use your bar photo here* *Use your bar photo here* QUESTIONS? Email: [email protected] Call: 1-800-557-4263 .