
Princeton University 2026 CAMPUS PLAN Campus Compass Data Summary January, 2016 Introduction Engaging members of the Princeton community is an important to their specific population group. The questions were structured The interactive tool was sent to various populations including INTRODUCTION component of the 2026 Campus Plan. In April 2015, Urban Strategies to prompt participants to place icons and draw routes on the map undergraduate and graduate students, faculty, staff, alumni and launched an interactive online campus mapping tool called “Campus that corresponded to different questions. The goal of this exercise members of the broader community. Over a one-month period, Compass.” This mapping tool allowed users to virtually “travel” was to inform the campus planning team’s analysis by providing there was a significant response rate from each participant group, around the Princeton campus, describing how they use the campus insight into where people spend their time, what their main patterns with more than 1,900 participants overall. This report summarizes and how they perceive it, and to share their ideas for improving it. of movement around campus are and how places on campus are the input received from the Campus Compass tool and provides a The tool worked by asking participants a series of questions tailored experienced and perceived. basis for further analysis. These preliminary results are intended to be shared back to participants and the University community. The report is organized into three sections. Section 1 highlights the basic response statistics. Section 2 breaks down the responses question-by-question and provides a summary statement that highlights the most frequent submissions from the text comment feature. Lastly, Section 3 summarizes the demographic responses. The Campus Compass mapping tool asked users to identify the group to which they primarily belong. This selection revealed a set of The Campus Compass mapping tool asked a variety of questions that participants answered by placing icons on a map of the questions that were tailored to and in some cases unique between the various groups. campus. Each icon allowed the participant to add a comment to provide further detail about each placed icon. Some questions asked participants to draw their most common routes around campus, from place of origin to destination. Section 1: Basic Statistics Section 1 provides a general summary of overall participation rates. INTRODUCTION These basic statistics represent the total number of submissions by all population groups that were received through the Campus Compass tool. Responses received: Icons placed by question: Text comments provided: Undergraduate 408 Where do you spend time on campus? 18,125 Undergraduate 3,651 Graduate 159 Where do you spend the most time? 494 Graduate 1,735 Faculty 128 Where do you live on campus? 400 Faculty 1,327 Staff 848 Where do you spend time off campus? 1,880 Staff 5,568 Alumni 318 Landmarks/centers 9,275 Alumni 1,946 Community members 49 Places for serendipitous encounters 2,992 Community members 387 Total number of survey responses 1,910 Places to meet 2,909 Total number of comments submitted 14,614 Places needing improvement 4,440 Total number of icons placed 40,515 Icons placed by : Routes drawn: Undergraduate 13,908 Undergraduate 1,127 Graduate 4,448 Graduate 422 Faculty 2,425 Faculty 333 Staff 13,650 Staff 1,718 Alumni 5,718 Total number of routes drawn 3,600 Community members 366 Total number of icons placed 40,515 Section 2: Question-by-question statistics Section 2 provides a detailed summary of participant responses QUESTION-BY-QUESTION STATISTICS QUESTION-BY-QUESTION based on each question. The results for questions 1-7 and 9-10 present participant inputs based on specific population groups to allow for comparison. The results for questions 8 and 11-14 synthesize the findings of multiple population groups to provide an overall measure of perceptions and ideas for improving the campus. The following is a complete list of the questions asked: 1A Where and how do you spend your time on campus? 8A What indoor areas need improvement? (all participant groups) (undergraduates, graduates, faculty and staff) 8B What outdoor areas need improvement? (all participant groups) 1B Where and how do you spend your time when visiting 9 What are the three most common routes you take to move campus? (alumni) around campus, on foot or by bike? (undergraduates, graduates, 1C Where and how do you spend your time when visiting Princeton faculty and staff) University’s campus and buildings? (community members) 10 How often do you visit Princeton University’s campus and 2 Where is the one place that you spend the most time on campus? buildings? (alumni and community members) (undergraduates) 11 What mode(s) of transportation do you typically use to get to 3 Where do you live on campus? (undergraduates) Princeton University’s campus and buildings? (graduate, faculty, staff and alumni) 4 Where and how do you spend your time close to campus? (undergraduates and graduates) 12 What is your overall experience of campus? (Is it welcoming? Do you feel safe? Is it easy to navigate? 5 What are the landmark(s) that you most fondly associate with etc.) (community members) the Princeton campus, and the center(s) of campus where multiple activities and people intersect? (all participant groups) 13 Do you have any additional comments or thoughts you would like to share? (Are there specific concerns you have? Ideas you 6 Where do you “run into” friends, colleagues, staff, or faculty would like to share? etc.) (all participant groups) members serendipitously? (undergraduates, graduates, faculty and staff) 14 What new and improved spaces could best enhance teaching, learning, collaboration and research? (undergraduates, graduates 7 Where do you prefer to meet friends, colleagues, staff, or and faculty)/ What new and improved spaces could best support faculty members socially? (undergraduates, graduates, faculty community, belonging and inclusion? (staff and alumni) and staff) Question 1A: Where and how do you spend your time on campus (undergraduates, graduates, faculty and staff)? 15,330 icons placed by undergraduates, QUESTION-BY-QUESTION STATISTICS QUESTION-BY-QUESTION graduates, faculty and staff (4,074 text comments): • 6,552 icons placed by undergraduates (43%) • 1,976 icons placed by graduates (13%) • 1,064 icons placed by faculty (7%) • 5,738 icons placed by staff (37%) Top three icons placed, by participant group: Undergraduate Graduate Faculty Staff Class (1,147) Eat (378) Teaching (356) Work (2,122) Individual study (985) Teaching (299) Eat (339) Eat (1,694) Eat (959) Exercise (226) Other (222) Other (575) Top five icons placed: 1. Eat (3,370) (22%) 4. Relax (1,210) (8%) 2. Work (2,122) (14%) 5. Exercise (1,191) (8%) 3. Class (1,358) (9%) Summary statement With over 15,000 icons placed and over 4,000 text comments submitted, this question was answered with a significant amount of detail by all participant groups. Icon types by participant group were located based on each participant group’s primary reason for time spent on campus. For example, undergraduates most frequently identified class locations and submitted text comments that detailed where and when these classes occur. Favorite eating locations were commonly referenced by all participant groups, with Frist, Wilson College and Rockefeller/Mathey College being the most popular on- campus locations. Staff commonly indicated off-campus 5 locations along Nassau Street and Witherspoon Street as preferred places to eat and relax. From eating and late meal to study space and relaxation, Frist showed the most diversity in use amongst all participant groups. Question 1B: Where and how do you spend your time when visiting campus (alumni)? QUESTION-BY-QUESTION STATISTICS QUESTION-BY-QUESTION 2,429 icons placed by alumni (763 comments): • Arts: 227 (9%) • Athletics: 172 (7%) • Conferences: 255 (10%) • Leisure: 403 (17%) • Reunions: 352 (14%) • Other/unspecified: 1,020 [often includes text comment] (42%) Summary statement Asked only to alumni, this question provides insight into their primary reasons for visiting campus. “Other/unspecified,” leisure and reunions were the most frequent responses. Leisure activity icons were concentrated at Frist as well as the gardens at Prospect House and the lawns adjacent to Nassau Hall. The eating clubs along Prospect were frequently referenced as preferred places to visit, as was the site for “5th reunions.” Firestone Library, Firestone Plaza and the Chapel were frequently identified as places to visit for writing and research, special exhibits, concerts and church services. Not surprisingly, the Stadium, Jadwin Gym and the surrounding athletics facilities were indicated as places to visit for athletic events, while the Art Museum, Alexander Hall and McCarter Theatre were popular destinations for arts and performance. Many of the “other/unspecified” icons referenced the same aforementioned places and uses. Question 1C: Where and how do you spend your time when visiting Princeton University’s campus and buildings (community members)? QUESTION-BY-QUESTION STATISTICS QUESTION-BY-QUESTION 366 icons placed by community members (266 comments): • Arts: 76 (21%) • Athletics: 20 (5%) • Conferences: 30 (8%) • Leisure: 59 (16%) • Reunions: 3 (1%) • Other/unspecified: 178 [often includes text comment] (49%) Summary statement Asked only to community members, this question provides insight into the primary reasons for visiting
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