K I C K S T A R T � B A K I N G 15 Amazing RECIPES by Dawn DISCOVER ALL ABOUT VEGAN BAKING WITH DAWN 2 I I 3 All these countries show a The ‘new normal’ is Vegan significantly increased number of expected to continue to drive Google searches for ‘vegan’ vegan demand trend is over the past 5 years • United Kingdom • Netherlands • France • Sweden • Germany • Russia • Poland The Vegan trend is here • Spain to stay on the rise! Even consumers that are not actively increase in the number vegan are becoming more health and of searches for ‘vegan’ environmentally conscious, and are 250% on Google in the last Year on year vegan continues to gain adopting vegetarian, vegan and flexitarian five years diets. Google searches for Veganism relevance across Europe, projected to UK search interest ranking Worldwide search interest ranking According to The Vegan Society, over overtake vegetarian half of Brits (56%) adopt vegan buying behaviour! Vegan proves to be more than a micro-movement within vegetarian, as it has been growing strongly both across the UK and on a global level. Increasing desire The UK vegan market is predicted to be for healthier and * worth £1.1bn by 2023 more sustainable *Mintel Research 2018 2008 2010 2012 2014 2016 2018 products Source: GoogleTrends 2019 Global consumers increasingly push the demand for sustainable and healthy products with the same eating sensation as 10% traditional non-vegan of Millenials products are vegetarian +60% +31% or vegan Source: Globaldata Consumer Survey 2019 In supermarkets average annual vegan is growing growth of bakery faster over the launches tracked with The number of vegans, flexitarians, and years then any a ‘vegan’ claim meat-reducers is growing strongly. V eganise it other top trend Source: Innova 2018 to sell more & expand Source: Innova 2018 your customers 4 I I 5 Can I only use the Dawn vegan-labelled products Vegetarian or Vegan... for vegan bakery? What is the difference? Besides the Dawn vegan certified products, our vegan suitable range contains a lot The word ‘Vega’ comes from more products you can use. Some of them Vegetarian. Basically, vegetarians don’t What is the V-label? are naturally vegan, like the fruit fillings, others are vegan suitable like the eat animals. The V-Label is an internationally recognised, custard creme mixes prepared registered certification for labeling vegan and We are happy to help you with plant-based milks. Q&A vegetarian products and services. with some additional info Vegans don’t consume any animal Now you can veganise For consumers, it is a simple and reliable guide your bakery as you products so they leave the dairy, eggs, to help them when they are shopping. With the like it. cheese and honey out of their diet. V-Label, companies promote transparency and clarity. Vegan products also work for non- V eganise it Don’t be scared of veganiSing vegans when avoiding your creations. It’s a lot easier meat consumption. than you might think. HERE'S a Does vegan automatically mean a quick headstart in the basics of vegan bakery. product is free of artificial ingredients? Some vegan products are being created to simulate a non-vegan product without the use of animal-based ingredients. Depending on which products you’re using you may or may not have artificial ingredients. But mostly vegan products contain a similar number of ingredients to a non-vegan product. A lot of products are naturally vegan without you knowing it. Nature is full of lovely ingredients you can use in your What ingredients do I have to avoid to bakery! make it vegan/plant-based? If you want to use additional ingredients alongside our Dawn vegan products, make sure you avoid the following: • No dairy • No eggs • No cheese • No honey • Alternatives Replacing honey in recipes is easy. • Alternatives You can easily substitute butter in recipes Use maple syrup or agave syrup for a by using margarine. Don’t worry about similar sweetness to honey. taste or handling. Nowadays, margarines • Alternatives perform very well and taste great. You can easily substitute eggs Milk can be substituted by plant-based • Alternatives in recipes by using products milk like soya milk, almond milk, coconut milk, oat milk, cashew milk, etc. Do you need cheese for your like apple sauce, chia seed Replace recipe? Nowadays there are a • No meat • No fish or aquafaba (liquid in a can butter with lot of plant-based alternatives of chickpeas). You can whip margarine available. You can make aquafaba into egg-free cream cheese yourself using meringues. nuts like cashews. 6 | COOKIE | 7 Rustic Vegan Cookies COMPOSITION WORKING METHOD 1. Cookie Dough 1. Cookie Dough 2. Cookie Crumble Place Dawn® Balance Vegan Cookie Mix and margarine in a bowl fitted To finish: with a flat beater and mix for 3-5 minutes on medium speed until a ® Dawn Delifruit Classic Blackberry crumble forms. Add the water and mix on low speed until a dough is formed. BASIC RECIPES 2. Cookie Crumble 1. Cookie Dough Place the ingredients in a bowl fitted with a flat beater and mix for 3-5 1000g Dawn® Balance Vegan Cookie Mix - Plain minutes on medium speed until a crumble forms. 200g Vegetable margarine 120g Water ASSEMBLY 1320g Total Roll the cookie dough to approx. 40 cm long and chill it in the fridge. 2. Cookie Crumble Take the cookie dough roll out of the fridge and cut into 2 cm deep 1000g Dawn® Balance Vegan Cookie Mix - pucks. Then, place the cookie pucks on a lined baking tray. Press down Plain ® 300g Vegetable margarine gently on the cookie pucks and then pipe or spoon Dawn Delifruit 1300g Total Classic Blackberry on the centre of the cookies and sprinkle some crumble on top. Bake for 11-13 minutes in a deck oven at 200°C or fan oven at 170°C. Item code Product name Packaging 2.43727.119 DAWN® BALANCE VEGAN COOKIE MIX - PLAIN 10kg bag 8.02309.333 DAWN® DELIFRUIT CLASSIC BLACKBERRY 3 x 2.7kg tin Note: Recipe quantities need to be adapted to your desired batch size. 8 | DONUT | 9 Top it with a variety of fruits & nuts Vegan Breakfast Donuts COMPOSITION WORKING METHOD 1. Donut Dough 1. Donut Dough To finish: Mix all the ingredients in a spiral mixer for 2 minutes on slow Dawn® Glossy Icing - Caramel Flavoured and 7-10 minutes on medium speed. Cover the dough and Dawn® Glossy Icing - White let it rest for 5 minutes. Sheet the dough to 7-8 mm thickness Nuts, seeds, dried fruits etc. then let it rest for 5 minutes prior to cutting into ring shapes. Makes approx. 30 donuts (50g) Proof the cut ring donuts at 38°C, 55-60% humidity for 35-40 minutes, then fry at 180°C for 50-60 seconds per side. BASIC RECIPES 1. Donut Dough ASSEMBLY 1000g Dawn® Balance Vegan Donut Mix Warm up Dawn® Glossy Icing - White and Caramel Favoured 50g Yeast separately, to 40°C then mix together to marble. 470g Water 1520g Total Dip the donuts and top with seeds, nuts, dried fruit, muesli etc. Item code Product name Packaging 2.43728.119 DAWN® BALANCE VEGAN DONUT MIX 10kg bag 7.73024.100 DAWN® GLOSSY ICING - CARAMEL FLAVOURED 14kg pail 7.73032.100 DAWN® GLOSSY ICING - WHITE 12kg pail Note: Recipe quantities need to be adapted to your desired batch size. 10 | CAKE | 11 Vegan Chocolate Bites COMPOSITION WORKING METHOD 1. Chocolate Crème Cake Batter 1. Chocolate Crème Cake Batter 2. Cashew Frosting Mix all ingredients in a bowl fitted with a flat beater for 1 minute at a To finish: slow speed and 3-4 minutes at a medium speed. Desiccated Coconut, Ground Pipe vegan chocolate crème cake batter into round silicone moulds and Pistachios or Ground Walnuts bake at 180º C for 15-20 minutes depending on the size. After baking, Makes approx. 60 balls (30g) freeze and take out of silicone mould. BASIC RECIPES 2. Cashew Frosting 1. Chocolate Crème Cake Batter Soak cashews overnight in water and lemon juice. ® 1000g Dawn® Balance Vegan Crème Cake Make a fine puree in a food processor and add margarine, Dawn Mix - Chocolate Vani-Star and icing sugar. Mix well with a whisk. 500g Water 200g Dawn® Chocolate Glacage Glaze 200g Sunflower oil ASSEMBLY 1900g Total Cover the frozen chocolate balls with cashew frosting and roll in desiccated coconut, ground pistachios or ground walnuts. 2. Cashew Frosting 500g Cashew 300g Water 50g Lemon juice 200g Icing sugar 200g Margarine 5g Dawn® Vani-Star 1255g Total Item code Product name Packaging 2.43721.014 DAWN® BALANCE VEGAN CRÈME CAKE MIX - CHOCOLATE UTZ 10kg bag 8.02733.301 DAWN® CHOCOLATE GLACAGE GLAZE 6kg pail 2.01363.521 DAWN® VANI-STAR (SEEDED VANILLA) 1kg sachet e ultimate Th pic k & m everybody ix will love sna these chocolate ck party bites Note: Recipe quantities need to be adapted to your desired batch size. 12 | MUFFIN | 13 Vegan Peanut & Salted Caramel Chocolate Muffins COMPOSITION WORKING METHOD 1. Vegan Chocolate Muffins 1. Vegan Chocolate Muffins 2. Caramel Frosting Place all the ingredients in a bowl fitted with a flat beater To finish: and mix 1 minute on slow and 2 minutes on medium speed. ® Dawn Plain Chocolate Chunks Deposit 60g in prepared cases and bake at 190°C in a deck ® Dawn Glossy Icing - Caramel Flavoured oven or 160°C in a fan oven for approx. 30-35 minutes. Salted Peanuts Makes approx. 30 muffins (60g) 2. Caramel Frosting Whip together the margarine and Dawn® Glossy Icing BASIC RECIPES - Caramel Flavoured with a flat beater to get a smooth, 1.