COUNTRY BY COUNTRY DEVELOPMENT OF VIEWING TIME France GROWTH RATE OF TV ADSPEND PER INDIVIDUAL 230 227 226 GENERAL DATA 2 TV LANDSCAPE 3 +6.0% +6.4% +4.5% 212 VIEWING PATTERNS 11 AUDIENCE SHARES 13 TOP PROGRAMMES 16 TOP PROGRAMMES BY CHANNEL 19 2011 2012 2013 2010 2011 2012 2013 AdvERTISINg 24 Source: Kantar Media, gross Source: Médiamétrie TECHNOLOGICAL DEVELOPMENTS TV VIEWING PROGRAMME DEVELOPMENT IN LOCAL MEDIA MARKET DEVELOPMENT • +105% sales of tablets from 2012 • 6 new (launched Dec 2012) HD DTT • 2013 daily viewing time was 226 • With 58 places in the top 100 to 2013. 1/4 of French population is channels cover 67% of the French min per person. Viewing time has audiences of the year, US series are equipped with tablets in 2013 territory by Dec 2013 and were increased by 21 minutes in last 5 the most popular genre. The Mentalist included in the panel in Jan 2014 years gets 20 spots in this top 100 • 1 out of 4 TV screens bought in 2013 were connected TV. 10% of French • New law on the independence of • Viewing time slightly decrease • For its second season, The Voice households equipped with connected public audiovisual allows channel to compared to 2012 because of the is the most watched entertainment TV sets now switch from pay to free DTT lack of major sports or political events programme in the country • Smartphone penetration increased to above average 68% of the French population 1 France TELEVISION 2014 INTERNATIONAL KEY FACTS GENERAL DATA TV LANDSCAPE VIEWING PATTERNS AUDIENCE SHARES TOP PROGRAMMES TOP PROGRAMMES BY CHANNEL AdvERTISING General Data COUNTRY ECONOMY HOUSEHOLD EQUIPMENT Land area (km2) 551 602 GDP in million EUR (at current prices) 2 059 272 Mobile telephone subscribers (individuals in %) 110.11 Total population 65 578 819 GDP per capita in EUR (at current prices) 31 401 Smartphones (individuals in %) 68.4 Number of households 29 808 554 GDP real growth rate in 2013 (in %) 0.2 PCs (households in %) 81.0 Average household size 2.2 Inflation rate in 2013 (in %) 1.0 Tablet PCs (individuals in %) 18.0 Source: Eurostat Value of Euro (EUR) in USD 1 EUR = 1.3791 USD Internet access (households in %) 70.0 Source: Eurostat, European Central Bank Broadband Internet access (households in %) 64.5 1Figure is calculated on the number of private mobile phone contracts, in reference to the population. One person can have more than one contract. Source: IHS TV - GENERAL DATA TV EQUIPMENT TV DISTRIBUTION Total number of TV households (TVHH) 26 799 612 in % of TVHH in % of TVHH In % of all households 97.0 DVD Player/Recorder 72.8 Cable subscription (analogue + digital) 9.5 Multisets (homes with more than 1 TV set) 73.8 Blu-ray Player 21.5 Satellite Private dish/DTH (analogue + digital) 35.9 TV licence-fee cost per year 133.00 EUR DVRs (Digital Video Recorder) 51.0 Only analogue Terrestrial 0.0 Source: IHS TV Flat Screen 84.1 Source: IHS TV High Definition 81.9 Connected TV 22.2 Source: IHS DIGITAL TV TV SUBSCRIPTION in % of TVHH in % of TVHH Digital Terrestrial 14.2 Analogue Pay TV subscribers 5.5 Digital Satellite 35.9 Digital Pay TV subscribers 72.8 Digital Cable 4.0 Source: IHS IPTV (TV via DSL) 40.3 All Digital 94.5 Source: IHS 2 France TELEVISION 2014 INTERNATIONAL KEY FACTS GENERAL DATA TV LANDSCAPE VIEWING PATTERNS AUDIENCE SHARES TOP PROGRAMMES TOP PROGRAMMES BY CHANNEL AdvERTISING TV Landscape DOMESTIC PUBLIC CHANNELS Channel Launch Diffusion Tech. Pen. Language Programming Revenue Sales House FRANCE 2 1975 DT,C,S,DSL 100.0% French Generalist L-F, Adv. FRTV Publicité FRANCE 3 1983 DT,C,S,DSL 100.0% French Generalist L-F, Adv. FRTV Publicité FRANCE 51 1994 DT,C,S,DSL 97.3% French Generalist, Education L-F, Adv. FRTV Publicité ARTE1 1991 DT,C,S,DSL 97.3% French Culture L-F, Spon. LAP FRANCE 4 2005 DT,C,S,DSL 97.3% French Fiction L-F, Adv. FRTV Publicité FRANCE Ô 2005 DT,C,S,DSL 97.3% French Overseas Programme L-F, Adv. FRTV Publicité LCP2 2000 DT,C,S,DSL 97.3% French Parliament Gov. None 1France 5 (06:00-19:00) and Arte (19:00-03:00) share an analogue terrestrial frequency but broadcast all day on digital feeds; 2LA CHAINE PARLEMENTAIRE – ASSEMBLÉE NATIONALE/PUBLIC SÉNAT Source: CSA, Guide des chaînes numériques 3 France TELEVISION 2014 INTERNATIONAL KEY FACTS GENERAL DATA TV LANDSCAPE VIEWING PATTERNS AUDIENCE SHARES TOP PROGRAMMES TOP PROGRAMMES BY CHANNEL AdvERTISING TV Landscape DOMESTIC PRIVATE CHANNELS/FOREIGN CHANNELS WITH LOCAL AD WINDOW Channel Launch Diffusion Tech. Pen. Language Programming Revenue Sales House M6 1987 DT,C,S,DSL 97.3% French Generalist Adv. M6 Publicité W9 2005 DT,C,S,DSL 97.3% French Entertainment Adv. M6 Publicité 6TER 2012 DT,C,S,DSL 97.3% French Documentaries, Fiction Adv. M6 Publicité BEST OF SHOPPING 2003 C,S,DSL n.a. French Home Shopping Adv., Sales M6 Publicité M6 BLACK 2005 C,DSL n.a. French Music Adv., Sub. M6 Publicité M6 BOUTIQUE 1998 C,S,DSL n.a. French Home Shopping Sales, Adv. M6 Publicité M6 MUSIC CLUB 1997 C,S,DSL n.a. French Music Adv., Sub. M6 Publicité M6 MUSIC HITS 2005 C,S,DSL n.a. French Music Adv., Sub. M6 Publicité M6 ROCK 2005 C,DSL n.a. French Music Adv., Sub. M6 Publicité PARIS PREMIERE 1986 DT,C,S,DSL 97.3% French Generalist, Culture Adv., Sub. M6 Publicité SERIE CLUB 1993 C,S,DSL n.a. French Series Adv., Sub. M6 Publicité TEVA 1996 C,S,DSL n.a. French Generalist, Women Adv., Sub. M6 Publicité TF 1 1975 DT,C,S,DSL 100.0% French Generalist Adv. TF 1 Publicité BOING 2003 C,S,DSL n.a. French Children Adv., Sub. TF 1 Publicité BOOMERANG 2003 C,S,DSL n.a. French Children Adv., Sub. TF 1 Publicité CARTOON NETWORK 1999 C,S,DSL n.a. French Children Adv., Sub. TF 1 Publicité DISNEY CHANNEL 1997 C,S,DSL n.a. French Children Adv., Sub. TF 1 Publicité DISNEY XD 2007 C,S,DSL n.a. French Children Adv., Sub. TF 1 Publicité EUROSPORT 1993 DT,C,S,DSL n.a. French Sports Adv., Sub. TF 1 Publicité EUROSPORT 2 2005 C,S,DSL n.a. French Sports Adv., Sub. TF 1 Publicité HD 1 2012 DT,C,S,DSL 97.3% French Fiction Adv. TF 1 Publicité HISTOIRE 1997 C,S,DSL n.a. French History Adv., Sub. TF 1 Publicité LCI 1994 DT,C,S,DSL 97.3% French News Adv. TF 1 Publicité ODYSSEE 1996 C,S n.a. French Documentaries Adv., Sub. TF 1 Publicité Note: Channels sorted by sales houses. Source: CSA, Guide des chaînes numériques 4 France TELEVISION 2014 INTERNATIONAL KEY FACTS GENERAL DATA TV LANDSCAPE VIEWING PATTERNS AUDIENCE SHARES TOP PROGRAMMES TOP PROGRAMMES BY CHANNEL AdvERTISING TV Landscape DOMESTIC PRIVATE CHANNELS/FOREIGN CHANNELS WITH LOCAL AD WINDOW Channel Launch Diffusion Tech. Pen. Language Programming Revenue Sales House STYLIA 2010 C,S,DSL n.a. French Documentaries Adv., Sub. TF 1 Publicité TCM 1999 C,S,DSL n.a. French Classical Movies Adv., Sub. TF 1 Publicité TF 6 2000 DT,C,S,DSL n.a. French Generalist Adv., Sub. TF 1 Publicité TV BREIZH 2000 C,S,DSL n.a. French Fiction, Brittany Adv., Sub. TF 1 Publicité USHAIA TV 2005 C,S,DSL n.a. French Nature Adv., Sub. TF 1 Publicité L'EQUIPE 21 2012 DT,C,S,DSL 97.3% French Sports Adv. Amaury Méd. L'EQUIPE TV 1998 C,S,DSL n.a. French Sports News Adv., Sub. Amaury Méd. COMEDIE 1997 C,S,DSL n.a. French Comedy Adv., Sub. Canal+ CUISINE TV 2001 C,S,DSL n.a. French Cooking Adv., Sub. Canal+ D17 2010 DT,C,S,DSL 97.3% French Generalist Adv. Canal+ D8 2005 DT,C,S,DSL 97.3% French Generalist Adv. Canal+ I TELE 1999 DT,C,S,DSL 97.3% French News Adv. Canal+ INFOSPORT 1998 C,S,DSL n.a. French Sports News Adv., Sub. Canal+ JIMMY 1991 C,S,DSL n.a. French Series, Entertainment Adv., Sub. Canal+ PIWI 2003 C,S,DSL n.a. French Pre-School Adv., Sub. Canal+ PLANETE 1988 DT,C,S,DSL n.a. French Documentaries Adv., Sub. Canal+ PLANETE NO LIMIT 2004 C,S,DSL n.a. French Documentaries Adv., Sub. Canal+ SEASONS 1995 C,S,DSL n.a. French Documentaries Adv., Sub. Canal+ SPORT+ 1998 C,S,DSL n.a. French Sports Adv., Sub. Canal+ TELETOON 1996 C,S,DSL n.a. French Children Adv., Sub. Canal+ 13EME RUE 1997 C,S,DSL n.a. French Fiction Adv., Sub. FRTV Publicité DISCOVERY CHANNEL 2004 C,S,DSL n.a. French Documentaries Adv., Sub. FRTV Publicité DISCOVERY REAL TIME 2005 C,S,DSL n.a. French Documentaries Adv., Sub. FRTV Publicité Note: Channels sorted by sales houses. Source: CSA, Guide des chaînes numériques 5 France TELEVISION 2014 INTERNATIONAL KEY FACTS GENERAL DATA TV LANDSCAPE VIEWING PATTERNS AUDIENCE SHARES TOP PROGRAMMES TOP PROGRAMMES BY CHANNEL AdvERTISING TV Landscape DOMESTIC PRIVATE CHANNELS/FOREIGN CHANNELS WITH LOCAL AD WINDOW Channel Launch Diffusion Tech. Pen. Language Programming Revenue Sales House E! ENTERTAINMENT 2004 C,S,DSL n.a. French People Adv., Sub. FRTV Publicité MEZZO 1996 C,S,DSL n.a. French Classical Music Adv., Sub. FRTV Publicité NAT GEO WILD 2008 S,DSL n.a. French Documentaries Adv., Sub. FRTV Publicité NATIONAL GEOGRAPHIC 2002 C,S,DSL n.a.