YONEX SUNRISE INDIA OPEN E-newsletter issue 1, april 15, 2013 Big Numbers 100,000,000 Game on! Yonex Sunrise people globally will watch LIVE the Yonex Sunrise India Open 2013 India Open 2013! 300,000 searches per month are SUPER GAME CHANGER Come April 23, the carried on badminton in world’s top shuttlers will engage in a fierce battle India in the Internet space for the coveted Yonex Sunrise India Open title. 200,000 Here is a complete guide to the tournament dollars in prize money will be up for grabs in the HOW? Yonex Sunrise India Open WHAT? IN 2011 the India IN ALL, the total prize money in the offing Open was inducted for the Yonex Sunrise India Open is $200,000. into the presti - The Super Series tournament offers the 165,000 biggest prize money in Indian badminton searches per month are gious BWF Super - about Saina Nehwal in series category of India in the Internet space tournaments. The Yonex Sunrise WHO? India Open 2013 IN SAINA Nehwal Indian bad - WHERE ? will be the third minton has one of the biggest icon IN Siri Fort Complex, India has one of the grandest venues in 30,000 of the game today. World No.1 the world, ready to host one of the most prestigious bad - number of fans edition of one of the biggest bad - men player, Lee Chong Wei, world minton tournament. Come April 23-28, a galaxy of stars will expected in the Siri Fort No. 4 women player, Juliane descend at the CWG 2010 badminton and squash venue Complex to watch India minton tourna - ments in the world Schenk, and a host of other top-50 Open ’13 players will be seen in action 169 number ofcountries THE SUPER 6 – STARS TO WATCH OUT FOR affiliate to the Badminton Women Men World Federation Saina Nehwal, world No. 2 Lee Chong Wei (Malaysia) world No. 1 Aiming to win her maiden Yonex Sunrise India Open 2013, The winner of the inaugural edition in 2011 will aim to Factoids Indian hopes in women’s singles rests on her exert his authority once again on the Indian soil Juliane Schenk, world No. 4 Mathias Boe/Carsten Mogensen (Den) world No. 1 1. Surprising but The German star is geared up to give the local favourite and The Danish pair are all set for the tournament and arch-rival Nehwal a run for her money smash their way to the Yonex Sunrsie India Open title true, Saina Ratchanok Intanon (Thailand), world No. 8 Parupalli Kashyap, world No. 7 Nehwal does not All-England 2013 runners-up, the 18-year old Thai will After winning the Syed Modi International India Grand Prix have the India be looking to win her first Superseries title last, the Indian stays upbeat about the $200,000 event Superseries title in her kitty so far. Previous winners – Yonex Sunrise India Open one Go for it girl! Year Men's Women's Men's Women's Mixed Saina is “ ost f the m n singles singles doubles doubles doubles o outh ico 2. P Kashyap ndian y f opular I s hersel shot into the 2012 Shon Li Xuerui Bodin Issara Jung Kyung-eun Tantowi Ahmad p e carrie ce day. Sh and gra to g elan n limelight in the Wan-ho Maneepong Kim Ha-na Lilyana Natsir amazin she is i with ous why Jongjit t’s obvi or 2012 event when and i mand f hot de ” 2011 Lee Chong Porntip Hirokatsu Miyuki Maeda Tantowi Ahmad n shows he qualified for fashio er Parash Wei Buranaprasertsuk Hashimoto Satoko Lilyana Natsir –Charu r the Olympics designe Noriyasu Hirata Suetsuna Fashion ! UNLIMITED LIVE ON TV ! AUT OGR APH BADMNINTON CLINIC! z h ENTERTAINMENT Catch the world-class SESSION ! A world-class shuttler to help z c Saina Nehwal and men’s No. 1 Lee badminton action live A meet-and-greet session youngsters enhance their skills in u t Chong Wei to walk the ramp for top on TV from April 26-28 with the top badminton stars an interactive badminton clinic at b designer Charu Parasher with Indian at the Yonex Autograph the Genesis Global School, Noida on sports broadcasting a Ocean band to perform on April 22 at Booth at DDA Squash and Expressway e channels, NEO Prime c the Welcome Ceremony of the Yonex and Sony Six. Watch this Badminton Stadium (Siri Fort h Marketing & events partner Sunrise India Open 2013 space for the schedule! Indoor Complex) t E-newsletter issue 1, april 15, 2013 Welcome Note –BAI President Parupalli Kashyap has sight set on Yonex Sunrise India Open 2013 Currently ranked seven in the BWF world rankings, Kashyap is geared up to meet home expectations The Yonex Sunrise India Open has in the past proved Supserseries and lead the way for my compatriots.” very lucky for Parupalli Kashyap. It was here last year Kashyap, who will be one of the top-seeded players that he qualified for the 2012 London Olympics which and lead the Indian men’s challenge in the $200,000 catapulted him into the limelight. tournament feels the huge level of expectation moti - The 26-year-old shuttler hasn’t look back since and vates him to deliver better. after making it to the last-8 stages of the Olympics, “The tag of being one of the tournament favourites he also annexed his first international title at the is actually a good thing and it keeps me motivated. Syed Modi India Grand Gold in Lucknow 2012. His At no point do I feel any sort of pressure due to the consistent performance at the highest level has huge expectations. It only helps me in performing Dear Friends finally rewarded him with a top-10 rankings regulary better,” he said. Kashyap was knocked out in the in the last few months. quarterfinals of this year’s All-England Championship It gives me great pleasure to Currently world No.7, Kashyap is geared up for the but he says the experience has helped him and he welcome all of you, passionate India Open 2013 and is aiming to become the first In - learnt a lot from the mistakes. badminton lovers, to the Yonex dian shuttler to win the tournament. “I was playing well in the All-England, but made Sunrise India Open 2013, which “I always enter a tournament aiming to win and few errors that cost me the tournament. I have defi - is the Indian leg of the OSIM BWF World Superseries. There is an unprecedented buzz and excitement around Indian “The tag of being one of the tournament badminton today and it gives us favourites is actually a good thing and it great encouragement and keeps me motivated. At no point do I feel any motivation as we get set to host the third edition of the sort of pressure due to the huge expectations prestigious India Open from and it helps me in performing better” Superseries. The tournament is back with nothing nitely carried a lot of positives from the tournament more power-packed action in the changes in the and it will help me in my future endeavours,” said the offing, off the court entertain - Yonex Sunrise India 2012 London Olympics quarterfinalists. ment, a fashion show and live Open. I have lot of points to Asked to comment on the biggest threat to his am - band at the ‘Welcome Cere - defend, but my focus will be to bition in the Yonex Sunrise India Open, Kashyap said mony’, and a very tough field in win the tournament,” said he does not underestimate anyone and everyone all the five categories that will Kashyap. poses a potential threat to him in the tournament. make it perhaps the most com - The Hyderabad-based shuttler “It has not been very long that I broke into the top- petitive badminton tournament added, “It is true that Indian players 10. Things have changed suddenly for me and from in India. The nation looks for - did not have much luck in the previ - being an underdog I have started appearing as top- ward to watching Saina and the ous editions of the tournament but I seeded player. So it shows that anyone can shift gears rest of the Indian Team mem - hope things change this year. I have a and be a force to reckon to. So I take every match se - bers putting their best feet for - very good chance to win the tournament riously and avoid getting complacent,” added ward. this time and am really hoping to become Kashyap, who is also an ICON player in the $1-million Go for it Team India! the first Indian to clinch the India Open Indian Badminton League. See you at the tournment! “I always enter a tournament aiming to win and nothing changes in Dr Akhilesh Das Gupta the Yonex Sunrise India Open. I have lot of points to defend, but BAI President, MP my focus will be to win the tournament” Get latest updates on social media BAI: Taking badminton to glorious heights The Badminton Association of India (BAI) is the governing body for badminton in India. Based in >> Lucknow, BAI is an association registered under the Societies Act and affiliated to the Badminton World Federation, Badminton Asia Confederation, and the Indian Olympic Association. BAI was formed in 1934 and has been holding national-level tournaments in India since 1936. BAI conducts international tournaments in India like the India Open Superseries, Syed Modi India Grand Prix, national championships in all age categories, selects team and conducts the training camps for international tournaments like the Olympic Games, World Championship and other https://www.youtube.com/user/ http://www.facebook.com/pages http://www.facebook.com/Yonex tourneys, looks after the training of technical officials, umpires, to keep Indian badminton abreast ysio2013 /BAI-Badminton-Association-of- SunriseIndiaOpen2013?fref=ts of the changes in the rules, and takes path-breaking initiatives like the Indian Badminton League India/422413077840499?fref=ts to promote the sport.