Many top stars donated their time to PETA in elementary school students why elephants don’t order to help focus public attention on cruelty belong in circuses. PETA India’s new petition calling India to animals. Bollywood “villain” Gulshan Grover’s on the government to uphold the ban on jallikattu – sexy PETA ad against leather was released ahead a bull-taming event in which terrified bulls are Financial Statement of Amazon India Fashion Week. Pamela Anderson deliberately disoriented, punched, jumped on, penned a letter to the Chief Minister of Kerala to offer tormented, stabbed and dragged to the ground – REVENUES 30 life-size, realistic and portable elephants made of has been signed by top film stars, including Contributions 71,098,498 bamboo and papier-mâché to replace live elephants in Sonakshi Sinha, Jacqueline Fernandez, Other Income 335,068 the Thrissur Pooram parade. Tennis player Sania Mirza Bipasha Basu, John Abraham, Raveena Tandon, and the stars of Comedy Nights With Kapil teamed Vidyut Jammwal, Shilpa Shetty, Kapil Sharma, Total Revenues 71,433,566 up with PETA for ads championing homeless cat and Amy Jackson, Athiya Shetty, Sonu Sood, dog adoption. Kapil Sharma, the host of that show, Richa Chadha and Vidya Balan and cricketers was also named PETA’s 2015 Person of the Year for Virat Kohli and Shikhar Dhawan. OPERATING EXPENSES his dedication to Programmes helping animals. PETA gave a Awareness Programme 37,434,078 Just before Humane Science Compassionate Citizen Project 3,998,542 World Music Award to the Membership Development 13,175,830 Day, members Mahatma Gandhi- Management and General Expenses 16,265,248 of folk band Doerenkamp The Raghu Centre, for their Dixit Project monumental Total Operating Expenses 70,873,698 starred in a PETA progress in Youth campaign pushing for ad against cruelty humane legislation CHANGE IN NET ASSETS 559,868 to animals in Photo: © Guarav Sawn and reducing and Net Assets Beginning of Year 5,086,144 the circus. eliminating animal Net Assets End of Year 5,646,012 Badminton testing via educational sensation workshops for Jwala Gutta teachers, researchers, OPERATING EXPENSE ALLOCATION posed for an ad veterinarians and physicians. The group had also Direct Programme Support 91.59% imploring people teamed up with PETA to push for changes in course Indirect Programme Support 1.84% to steer clear curricula through the University Grants Commission, Membership Development 6.57% of cockfights. sparing the lives of millions of animals every year. Cricketer Rohit Sharma Compassion was the name of the game with designers The financial statement shown here is for the fiscal year joined PETA Photo: © Guarav Sawn and fashion shows again this year. India Beach ending 31 March 2015, and is based on our independently in a call to get Fashion Week and designer Anupama Dayal joined audited financial statements. dogs and cats “fixed” to help save the lives of with PETA to promote the adoption of homeless dogs. countless unwanted puppies and kittens, and cricketer Designer Jayanthi Ballal unveiled her latest vegan Vangipurapu Venkata Sai Laxman starred in an ad clothing collection dedicated to PETA’s campaign during Vegetarian Awareness Month. While in India against the imprisonment of animals in zoos at Mysore filming for Gurinder Chadha’s Viceroy’s House, X-Files Fashion Week. Bollywood’s Soha Ali Khan freed star Gillian Anderson wrote to the Indian Minister PETA “tigers” from cages on the runway to highlight of Health & Family Welfare, requesting that he quickly the fact that wild animals belong in the wild, not in confirm a ban on repeat experiments on animals in cages. India Runway Week partnered with PETA to toxicity tests by amending the Drugs and Cosmetics promote vegan materials, and designer Manish Gupta Rules, 1945. Quantico star Priyanka Chopra voiced launched a vegan collection and dedicated his entire the first-ever life-size robot “elephant” named Ellie show to PETA. And Mimi & Maggie and India Kids PO Box 28260, Juhu, Mumbai 400 049 for PETA US. The walking, talking mechanical Ellie Fashion Week teamed up with PETA against cruelty +91 22-40727382 • +91 22-26367383 (fax) tours schools in the US, Europe and India, telling in the pet trade and animal circuses. [email protected] • PETAIndia.com PETA welcomed Dear Friends, Turning the Tide the Maharashtra government’s ban PETA made significant strides for Animals this year on the in 2015 in our work to help sale and use of animals gain respect and escape Training animals deadly manja – needless suffering. for the circus sharp kite strings that means violence, can be lethal to both Following on PETA’s victory in beatings and birds and people. 2014 in liberating an elephant worse. But For years, PETA named Sunder from a life of freedom from has campaigned beatings and deprivation at a cruelty is finally extensively against temple in Maharashtra, in 2015 we teamed up with on the way for manja, leading the Bannerghatta Biological Park (BBP), where Sunder animals used many other cities now lives, to create India’s first forested sanctuary © Aneesh Sankarankutty in circuses. and states to ban for captive elephants – nearly 50 hectares, harboring Following or restrict the use more than a dozen elephants and allowing them to complaints filed against the Grand Circus, New of various types of roam, swim and socialise without harassment. Rambo Circus, World Champion Circus, Great manja, but we are Kamal Circus and Great Indian Circus by AWBI- calling for a nationwide ban. This year, PETA hosted historic workshops in authorised inspectors from PETA and Animal Bangalore and Delhi, conducted by international Rahat – a PETA-supported animal-protection After meeting with PETA, the president of the elephant experts Margaret Whittaker and Gail Laule organisation focused on veterinary intervention student wing of the Indian National Congress, to train elephant caregivers from BBP and many – the circuses relinquished the animals they had National Students’ Union of India (NSUI), issued government and been using and became 100 per cent animal-free! a circular to all its units in India directing them wildlife officials on Animal Rahat ended up with 22 animals, including to “refrain from using any animals as part of the principles of four goats who had been forced to walk a tightrope any NSUI rally, protest or any other purpose”. modern, humane and eight dogs, four camels and six horses who had The meeting was prompted by a tragic incident in protected-contact been forced to perform other stressful tricks for fear which an NSUI protest in Jammu led about 25 people (PC) management of a beating. to board a horse-drawn cart together, causing the of captive elephants, horse to collapse. Union members also fell on top which does away This year, Karnataka became the fourth state in © Sreedhar Vijayakrishnan of and crushed the horse. with violence and India to call for mandatory administration of punishment. Sunder anaesthetics to bulls during castration in order and his closest companion, Lakshmi, are learning to eliminate their fear and pain. This progress the PC system and responding beautifully to it. follows a decision last year by the Commissioner Giving Animals a Voice of the Department of Animal Husbandry, Dairying PETA released a This report covers some of our favourite highlights and Fisheries, who, after hearing from PETA and shocking video from 2015 – all of which are a testament to the the AWBI, recommended that all states favour exposé, narrated by growing clout of our members and supporters. painless castration. Thank you for helping to make these achievements singer Leona Lewis, of Bangladesh’s for animals possible. After extensive campaigning by PETA and billion-dollar leather others, the Bombay High Court directed that industry. Every year, For all animals, horse-drawn carriages be phased out in an estimated 2 million Mumbai within a year. PETA had intervened in cows are transported the case and provided the court with evidence of © Karremann/PETA on extremely crowded cruelty to horses from its numerous investigations, trucks thousands of revealing that the horses were often injured, sick miles from India – where it’s illegal to slaughter them – Poorva Joshipura or severely malnourished and frequently denied to Bangladesh. Many arrive with broken tails and open Chief Executive Officer adequate rest, water and veterinary care. Cover photo: © Amreshm | Dreamstime.com Printed on recycled paper with vegetable-based ink wounds and are so weak and malnourished that they The education departments of Bihar, Chandigarh and message – that diseases such as swine flu have can’t even stand up. In slaughterhouses, or illegally on Telangana also followed Delhi’s lead in urging schools in origins on severely crowded animal farms and the streets, their throats are cut, and some still struggle the states to use canvas shoes instead of leather ones that the only way to combat them is to stop to escape as their skin is being torn off. for their uniforms. eating animals. • “Injured” PETA members wrapped in bandages and Five people who were PETA’s striking demonstrations garner headlines hobbling on crutches called on Jaipur residents to secretly filmed kidnapping a and airtime, drawing the audience’s attention to the make the switch from dangerous glass/metal-coated monkey from Varandha Ghat plight of animals. Our campaigns gained momentum in manja to plain cotton thread during Makar Sankranti. outside Pune were caught by 2015 with these and many other creative actions: • Ahead of Human Rights Day, a PETA member lay forest officials and sent to “bloodied” and “lifeless” on a giant plate alongside jail on a 24-hour judicial remand • For Mother’s Day, PETA volunteers – a group of oversized peas and French fries on a busy Nagpur after PETA reported the crime children in cow costumes – held signs reminding street to reminder to the Wildlife Crime Control passers-by in Hyderabad that cows’ milk may be passers-by that no Bureau, Forest Department the “perfect food”, but only for baby cows.
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