Australian Steel Products – Briefing Day 15 November 2016 BlueScope Steel Limited. ASX Code: BSL Important notice THIS PRESENTATION IS NOT AND DOES NOT FORM PART OF ANY OFFER, INVITATION OR RECOMMENDATION IN RESPECT OF SECURITIES. ANY DECISION TO BUY OR SELL BLUESCOPE STEEL LIMITED SECURITIES OR OTHER PRODUCTS SHOULD BE MADE ONLY AFTER SEEKING APPROPRIATE FINANCIAL ADVICE. RELIANCE SHOULD NOT BE PLACED ON INFORMATION OR OPINIONS CONTAINED IN THIS PRESENTATION AND, SUBJECT ONLY TO ANY LEGAL OBLIGATION TO DO SO, BLUESCOPE STEEL DOES NOT ACCEPT ANY OBLIGATION TO CORRECT OR UPDATE THEM. THIS PRESENTATION DOES NOT TAKE INTO CONSIDERATION THE INVESTMENT OBJECTIVES, FINANCIAL SITUATION OR PARTICULAR NEEDS OF ANY PARTICULAR INVESTOR. THIS PRESENTATION CONTAINS CERTAIN FORWARD-LOOKING STATEMENTS, WHICH CAN BE IDENTIFIED BY THE USE OF FORWARD-LOOKING TERMINOLOGY SUCH AS “MAY”, “WILL”, “SHOULD”, “EXPECT”, “INTEND”, “ANTICIPATE”, “ESTIMATE”, “CONTINUE”, “ASSUME” OR “FORECAST” OR THE NEGATIVE THEREOF OR COMPARABLE TERMINOLOGY. THESE FORWARD-LOOKING STATEMENTS INVOLVE KNOWN AND UNKNOWN RISKS, UNCERTAINTIES AND OTHER FACTORS WHICH MAY CAUSE OUR ACTUAL RESULTS, PERFORMANCE AND ACHIEVEMENTS, OR INDUSTRY RESULTS, TO BE MATERIALLY DIFFERENT FROM ANY FUTURE RESULTS, PERFORMANCES OR ACHIEVEMENTS, OR INDUSTRY RESULTS, EXPRESSED OR IMPLIED BY SUCH FORWARD-LOOKING STATEMENTS. TO THE FULLEST EXTENT PERMITTED BY LAW, BLUESCOPE STEEL AND ITS AFFILIATES AND THEIR RESPECTIVE OFFICERS, DIRECTORS, EMPLOYEES AND AGENTS, ACCEPT NO RESPONSIBILITY FOR ANY INFORMATION PROVIDED IN THIS PRESENTATION, INCLUDING ANY FORWARD LOOKING INFORMATION, AND DISCLAIM ANY LIABILITY WHATSOEVER (INCLUDING FOR NEGLIGENCE) FOR ANY LOSS HOWSOEVER ARISING FROM ANY USE OF THIS PRESENTATION OR RELIANCE ON ANYTHING CONTAINED IN OR OMITTED FROM IT OR OTHERWISE ARISING IN CONNECTION WITH THIS. 2 Agenda 1 Introduction and context 2 Australian manufacturing competitiveness 3 ASP’s market proposition and growth strategy 4 Environment 5 Conclusion 3 INTRODUCTION AND CONTEXT Key messages Significantly better business • Australian Steel Products (ASP) is a significantly better business than it was five through restructuring of last years ago when we produced over five million tonnes of steel, with the majority for five years export markets Profitability dramatically • Industrial relations reforms of 2015 reset the manufacturing cost base and drove improved productivity gains Steelmaking cash break-even • The foundation has also been laid for future IR reform and future EA negotiations at at ~ bottom of the cycle Port Kembla spreads • We’ve introduced a self-funding profit share plan which has been well received by the team Positions business to • Increasing capability and engagement is a key focus compete effectively in current environment • So too is automation and innovation • We have a clear strategy to sustain and grow our Australian business, with a focus Clear strategy on inter-material growth • Focus on premium branded steel products ASP’s domestic offering is • Technical leadership underpinned by four key value • Sizeable participation in downstream channels drivers • Growth focus 5 Today’s focus is our Australian Streel Products segment External segment reporting structure1 BlueScope Australia & New Zealand Building Products Global Building North Star ASEAN, North Solutions BlueScope Steel Australian Steel New Zealand and America and India Products Pacific Steel • Producer and • Only fully integrated • Manufacturer and • Leading designer • High-performance marketer of premium flat steel maker in distributer of branded and manufacturer of HRC mini-mill in branded coated & New Zealand, with building and home engineered building Ohio painted steels for leading domestic appliance steels. solutions • Sells ~2.0mtpa of building & market share of flat Operates metallic • Key markets in North HRC to customers construction – such products coating and painting America & China; mainly in a 250 mile as COLORBOND® • Leading domestic lines and roll-forming plants also in ASEAN, radius steel market share in long in Thailand, Malaysia, India, Middle East Indonesia, Vietnam, • Voted no. 1 flat rolled • Producer and products through • Supplying buildings steel supplier in marketer of Pacific Steel India and North to global customers America North America commodity steels – • Iron sands mines for • China coating & (Jacobson Survey) HRC, plate internal feed and • Includes NS painting for 11 of the last 13 • Significant channels export sales BlueScope Coated years to market through Products JV and our building Tata BlueScope JV components and distribution businesses 6 (1) BlueScope also has a Corporate segment which is not shown Safety is a core value for BlueScope BlueScope Australia and New Zealand continues to have world class performance and is striving for zero harm Lost Time Injury Frequency Rate (BANZ) Medically Treated Injury Frequency Rate (BANZ) 2.2 12.5 1.8 1.6 9.1 9.0 8.7 8.7 8.5 8.8 1.4 7.8 1.3 1.2 6.7 1.1 1.2 1.1 per million man-hours worked 5.8 6.0 5.8 1.0 1.0 5.6 5.5 0.9 0.8 0.7 Lost time injuries per million worked time injuries per man-hours Lost Medically treated injuries Medically treated FY03 FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY03 FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14 FY15 FY16 Note: • Charts include both contractor and direct employee data combined • MTI step-up in FY2011 was due to a change in calculation method 7 Organisational structure of Australian Steel Products Australian Steel Products Coated & Industrial Building Flat Steel Orrcon Products Australia Components Products Steel (CIPA) 8 BlueScope Australia & NZ management team Profit & Loss (P&L) Centres Coated & Industrial Products Functional Areas Australia (CIPA) New Zealand Steel & Pacific Islands (NZPI) (P&L Centres) 9 A reminder of how our strategic goals overlay onto the businesses Grow Deliver Ensure ongoing premium branded steel businesses competitive commodity steel supply financial strength with strong channels to market in our local markets Coated & Painted BlueScope North Star Australia & NZ Balance Sheet Products Buildings BlueScope Steelmaking Drive growth in Maximise value Deliver value from Maintain strong premium branded Drive growth in North Australian/NZ balance sheet coated and painted America and turn steelmaking and iron steel markets in around China sands by game- Asia-Pacific changing cost reduction or alternative model Invest & grow Optimise & grow Optimise / invest Restructure Maintain Note: included in the Coated & Painted Products grouping are our Australian, New Zealand, ASEAN, U.S., India and China metal coating, painting and rollforming operations. Australia & NZ Steelmaking includes all operations in both countries up to and including HRC and plate production. 10 ASP has been on a three-step journey from stabilising the business to thriving TARGET WINNING MARKETS TRIPLE A GET LEAN, FIT CULTURE AND HUNGRY BROADEN VIEW TO CREATE GROWTH OPTIMISE $ VALUE CHAIN Target >15% ROIC Target >$0 EBIT 11 Today, our strategy is … COMPETITIVE MANUFACTURING In Australia, continue the pursuit of competitive steel production and manufacturing operations through relentless focus on cost reductions and productivity improvements; Steelmaking to be cash breakeven at bottom of cycle (EBITDA less SIB capital). Must deliver 1 returns necessary to support a decision in 10 to 15 years to reline the blast furnace at Port Kembla NEW ZEALAND IMPROVEMENT 2 Deliver significant productivity COATED AND improvements and cost reductions across New Zealand PAINTED GROWTH and Pacific Islands and to return 5 Sustain and grow the premium the business to profitability branded steel business with a focus on an enhanced products, service and quality and inter-material growth initiatives OVERHEAD COST 3 PROCUREMENT REDUCTION Relentlessly pursue more cost efficient delivery and maximize the value of services to Continue to reduce our overheads (SG & A 4 BlueScope. Alignment of sourcing strategies costs) appropriate for the size of business with technical development requirements to we are now and to support our position as a accelerate delivery of new products competitive manufacturer 12 AUSTRALIAN MANUFACTURING COMPETITIVENESS Delivery of the productivity initiatives of the last couple of years has dramatically improved ASP’s profitability, even at bottom of the cycle spreads ASP EBITDA per tonne vs spread Underlying 400 Bottom of cycle EBITDA per spreads1 tonne 350 FY05 A$/t 300 250 FY04 FY08 200 FY07 FY16 FY06 FY03 150 FY15 100 FY14 FY09 FY10 50 FY13 FY11 0 0 100 200 300 400 500 600 700 (50) FY12 (100) Note: (1) USD170/t, AUD/USD0.73 East Asia Lagged Spread A$/t Further, with steelmaking cash positive at ~ bottom of the cycle spreads, the business remains positioned with considerable leverage to spread improvements 14 Australian cost savings delivery – derived from initiatives right across the business Australian savings over FY2015 cost base Composition of FY2016 savings R&M and 1H FY2016 achieved $95M Overheads etc manufacturing 15% 20% Production 2H FY2016 achieved $140M efficiencies / 15% volume 30% FY2016 achieved $235M 20% Labour Raw materials FY2017 target $280M Note: cost savings are over FY2015 cost base and are net of estimated escalation 15 Four planks of change that are driving productivity improvement and cost reduction • Workplace productivity improvements 1 Workplace reform • Resetting the manufacturing cost base • Industrial relations reform in 2015 and future reform
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