Gear up for some satirical humor in ‘Poster Boys’ on Sony MAX ~ Catch the World Television Premiere of Poster Boys on 26th November at 1pm on Sony MAX ~ Mumbai, 22nd November, 2017: Sony MAX, the leading Hindi movies channel from Sony Pictures Networks is all set to light up your Sunday with the premiere of light hearted comedy, Poster boys. Marking the directorial debut of actor Shreyas Talpade, Poster Boys is the official remake of popular Marathi movie by the same name. Deol brothers, Sunny and Bobby Deol along with Shreyas Talpade will represent the sensitive subject like 'nasbandi' vasectomy with a comical twist, making the movie a delight to watch. Set against the backdrop of North Indian village, Poster Boys is the story of three distinct men - local goon Arjun played by Shreyas Talpade, retired army officer Jagawar Chaudhry played by Sunny Deol and school teacher Vinay played by Bobby Deol. While they are busy with their day-to-day problems, their world turns upside down because of one advertisement. They find themselves becoming the 'poster boys' of male sterilisation after their pictures mysteriously appear on a public service ad promoting vasectomy. They are soon subjected to public shaming and face backlash from their own family. The three soon embark on a mission to fight the system that wrongly pronounced them 'sterile' without their consent. Comments: Bobby Deol: “Poster Boys is a small town movie where I play the character of a school teacher, in my entire career no one has offered me something like this. After four years, I was doing a movie so it was challenging for me to portray the character of a teacher who speaks in pure Hindi. I did a lot of workshops along with Shreyas, this are the benefits of working with an actor-director. This was the second time I was working with an actor-director; first time was with Sunny bhaiya for Dillagi. With Poster Boys, our main aim was to surprise everyone as no one would imagine Sunny Deol to do a movie on nasabandi and that’s what excited him to do this movie.” Extraaa Shots: Sunny Deol proposed the idea of Shreyas Talpade directing themovie Poster Boys is Sunny Deol’s fastest film to be shot till date, the movie was wrapped in 37 days, 3-4 days in advance as per the schedule with few extra days in hand Shreyas Talpade was shooting for both Poster Boys and Golmaal Again at the same time. His Golmaal co-stars - Ajay Devgn,Tushar Kapoor, Arshad Warsi ,Kunal Khemu, Parineeti Chopra and Director Rohit Shetty can be seen for a scene supporting a campaign in favor of Poster Boys Catch the light hearted movie, Poster Boys only on Sony MAX on Sunday, 26th November at 1pm About SONY MAX: SONY MAX, India’s premier Hindi Movie channel, backed by Sony Pictures Television (SPT) is a part of Sony Pictures Networks India (SPN), one of India’s leading television network. SONY MAX provides its viewers with the biggest and best of Hindi Movies and Special Events. The channel brings to its viewers a complete entertainment package with blockbuster hits. The channel stands for innovation and distinctiveness, be it its content, its marketing initiatives or the brand itself. Housing one of the biggest library of movies, the channel reaches out to movies buffs across generations from Hindi speaking markets with a tagline “Deewana Bana De”. The channel is viewed by more than 186 million viewers every week across Hindi speaking markets. For more information please log on to http://www.sonymax.tv/ About Sony Pictures Networks India (SPN) Sony Pictures Networks India (SPN), is a subsidiary of Sony Corporation which owns and operates the Sony Entertainment network of television channels. SPN comprises 31 channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the English movie channels; LePlex HD showing critically-acclaimed Hollywood films; AXN and AXN HD, the action and adventure-oriented English entertainment channels; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; ROX HD, a channel for contemporary Hindi music; YAY!, the kids entertainment channel; Sports Network comprising 11 sports entertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD, SONY TEN GOLF HD; SonyLIV - the digital entertainment VOD platform, SPN Productions, the networks’ film production arm and Sony Pictures Networks Distribution Pvt Ltd. (SPND) that distributes the networks television channels across different genres and languages through multiple content delivery platforms. SPN reaches out to over 700 million viewers in India and is available in 167 countries. The network has been awarded the elite title of ‘Aon Best Employers India’ in the 2017 edition in recognition of SPN’s unique workplace culture and exceptional people practices. Sony Pictures Networks India is in its 22nd year of operations in India. # # # For more information please contact: Bhharati Kabre, Sony MAX, +91 9820346384, [email protected] Ayan Dutta, Weber Shandwick, +91 9930929699, [email protected] .